Experience

Helena Area Chamber of Commerce
• United States
• Public Relations and Communications Services
• 1 - 100 Employee
• Events & Marketing Director

  • Jan 2020 - Present


Carroll College

• United States
• Higher Education
• 200 - 300 Employee

• Director of Athletic Marketing, Fan Experience, & Corporate Relations

  • Oct 2016 - Jan 2020

  -Developed, implemented and executed marketing plans to increase attendance, fan engagement and extend the brand of Carroll College Fighting Saints Athletics for football, basketball, soccer, volleyball and softball that incorporated strategies for enhanced ticket sales and fan experience. - Created and distributed marketing collateral within the community. - Developed, implemented and oversaw all advertising efforts for department in traditional and digital mediums. - Managed social media marketing efforts through content creation and posting of content to social media platforms. - Established special events that support ticket sales and promotional initiatives. - Coordinated Athletic Department ticket operations. - Created and designed football season tickets. - Organized and oversaw all ticket sales and distributions. - Developed and coordinated all pre-game and in-game promotions for football, basketball, soccer, volleyball and softball. - Assumed responsibility for the creation of game day scripts to include but not limited to public address reads, videoboard elements, music playlists, timeout coordination and in-game sponsorship activation. - Provided administrative support to corporate sponsorship operations. - Maintained up-to-date and accurate records of sponsorship contracts and activation elements. - Provided oversight to invoicing and accounts receivables. - Created a system to validate and demonstrate proof of fulfillment. - Assisted in developing innovative sponsor promotions to enhance the fan experience. - Coordinated details of fundraising events (golf tournament, Shindig, SAA Auction, etc.). - Hired, trained, and managed front desk and game day staff including overseeing the internship program and guiding them towards success. - Facilitated outside requests for charitable, promotional and community appearances and donations. Show less



Peoria Chiefs Community Baseball LLC

• United States
• Spectator Sports
• 1 - 100 Employee

• Entertainment and Community Relations Manager

  • Jan 2014 - Sep 2016

  - Executive produced/directed Peoria Chiefs Game Presentation including developed overall strategy, live entertainment direction, and creative management of interactive elements. -Planned, coordinated, and managed team promotional items and game day special events (concerts, mascots, games, etc.) that positively impact ticket sales. Included working with vendors, ordering items and coordinating promotional giveaways for effective distribution on event night. -Assisted Corporate Sales Department in fulfilling partnership elements (game/event sponsorship and promotions). -Hired, trained, and managed promo team including overseeing the internship program and guiding them towards success. -Oversaw the planning and execution of in-game Community Relations elements, including fundraisers, jersey auctions, and Community Relations theme nights Show less



University of Montana- Academic Enrichment

• Marketing Assistant

  • Sep 2012 - May 2013

  -Encouraged interaction between students and campus via generation of web traffic and leads that increase followers and subscribers across social media networks, including blogs, Twitter, Facebook and Pinterest. -Wrote friendly responses, blog entries, original content posts and contest headlines using outstanding communication skills, analytical ability and knowledge of trending words and social media trends. -Encouraged interaction between students and campus via generation of web traffic and leads that increase followers and subscribers across social media networks, including blogs, Twitter, Facebook and Pinterest. -Wrote friendly responses, blog entries, original content posts and contest headlines using outstanding communication skills, analytical ability and knowledge of trending words and social media trends.



Lehigh Valley IronPigs

• United States
• Spectator Sports
• 100 - 200 Employee

• Promotions Intern

  • Jan 2012 - Aug 2012

  -Supported achievement of set sales and revenue goals by implementing sales and services best practices. -Developed new leads through coordination and execution of cold calls on potential sponsors developing referrals, utilizing and updating a Customer Relationship Management (CRM) system -Represented the club in a positive manner while visiting with fans, prospects and customers at home games -Provided accurate updates on prospecting activity, sales performance, outside appointments, event recaps and account management to Promotions and Entertainment Director. -Lead event planning, appearance scheduling and appearance coordination of the mascot and managed part-time promotions crews’ training, schedules, time cards and delegation of assignments. -Assisted with premium events and servicing premium groups and the establishment and maintenance of strong relationships with key group contacts through excellent service. -Coordinated orders and facilitation of distribution of pre-game giveaways, exit distributions and merchandise. Show less

• Promo Crew

  • May 2011 - Aug 2011

  -Met regularly with the Promotions and Entertainment Director and with performers (national anthem vocalists, bands, mascots, cheerleaders, dance teams and youth sports clubs) to coordinate events. -Communicated with ballpark staff and coordinated sponsor requested on-field activity set-up and organization. -Met regularly with the Promotions and Entertainment Director and with performers (national anthem vocalists, bands, mascots, cheerleaders, dance teams and youth sports clubs) to coordinate events. -Communicated with ballpark staff and coordinated sponsor requested on-field activity set-up and organization.

• Marketing And Promotions Intern

  • May 2010 - Aug 2010