Experience

Biosector 2

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Account Director

  • Sep 2021 - Present

  New York, New York, United States



LifeSci Communications

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Associate Director

  • Jan 2021 - Sep 2021

  New York, New York, United States



FischTank PR

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Senior Account Director

  • Feb 2016 - Dec 2020

  Greater New York City Area • Existing clients include Mount Sinai, Yield10 Bioscience, Purewrist, Veritas Solutions Group, NexTech AR, OpGen, FacilityConneX, Anthem Specialty, Enosi Life Sciences and The Coretec Group. Former clients include Ondas Networks Inc. (formerly Full Spectrum Inc.), Petzbe, Boomerang, Revolution Lighting Technologies, Alpha Water Resources, Markerly, Grabbr, Ecoark Holdings Inc., 3DIcon Corporation, Biomerica Inc., Immuron, Alliance BioEnergy Plus Inc., Rebalance IRA and MetroStar Systems •… Show more • Existing clients include Mount Sinai, Yield10 Bioscience, Purewrist, Veritas Solutions Group, NexTech AR, OpGen, FacilityConneX, Anthem Specialty, Enosi Life Sciences and The Coretec Group. Former clients include Ondas Networks Inc. (formerly Full Spectrum Inc.), Petzbe, Boomerang, Revolution Lighting Technologies, Alpha Water Resources, Markerly, Grabbr, Ecoark Holdings Inc., 3DIcon Corporation, Biomerica Inc., Immuron, Alliance BioEnergy Plus Inc., Rebalance IRA and MetroStar Systems • Develop and manage existing strategic PR, marketing, communications and social media programs for international B2B and B2C clients in the energy, technology, cybersecurity, biopharmaceutical, life sciences, telecommunications and digital marketing sectors and identify new marketing opportunities. • Manage media relations with both national and trade publications. • Generate successful email & event marketing, advertising and webinar opportunities for lead generation. • Responsible for content creation such as press releases, case histories, feature articles, marketing collateral and various editorial opportunities for executive teams. • Provide media relations support including content pitching and editorial opportunity outreach as well as tracking, monitoring, and recording of media placements and client activity. • Provide day-to-day client support and rapid responses to any general questions. • Research and analysis of client competitors, potential projects, and relevant trends. • Manage junior staff with writing, pitching and client communications Show less



ABI Marketing Public Relations

• Senior Consultant

  • Jan 2014 - Feb 2016

  Greater New York City Area • Clients include Bosch Packaging Technology, Eagle Product Inspection and Newpark Resources, Inc. • Develop and manage existing strategic PR, marketing, communications and social media programs for international B2B clients in the packaging, inspection and energy sectors and identify new marketing opportunities. • Responsible for content creation such as press releases, case histories, feature articles and various editorial opportunities. • Provide media relations support including… Show more • Clients include Bosch Packaging Technology, Eagle Product Inspection and Newpark Resources, Inc. • Develop and manage existing strategic PR, marketing, communications and social media programs for international B2B clients in the packaging, inspection and energy sectors and identify new marketing opportunities. • Responsible for content creation such as press releases, case histories, feature articles and various editorial opportunities. • Provide media relations support including content pitching and editorial opportunity outreach as well as tracking, monitoring and recording of media placements and client activity. • Provide day-to-day client support and rapid responses to any general questions. • Trade show and special event planning, preparation, coordination and support. • Research and analysis of client competitors, potential projects and relevant trends. • Create quotes, PO’s and invoices for monthly billing. • Participate in advertising creative, planning, purchasing and copy efforts. • Provide internal and external social media support. • Manage interns and other junior staff with writing, pitching and basic account tasks. • Promoted from consultant to senior consultant in February 2015 Show less



North American Breweries, Inc.

• United States
• Food and Beverage Services
• 1 - 100 Employee

• On-Premise Marketing Specialist

  • Jan 2013 - Sep 2013

  Albany, New York Area • Manage the on-premise marketing efforts for the NAB portfolio brands in primary accounts. • Collaborate with various representatives in the supply chain to schedule and execute monthly promotions. • Promote the brand through communication with consumers during the weekly account visits. • Submit post-promotion recaps, monthly account surveys and expense reports in a timely fashion. • Create a presentation addressing the progress made in each of the accounts pertaining to the… Show more • Manage the on-premise marketing efforts for the NAB portfolio brands in primary accounts. • Collaborate with various representatives in the supply chain to schedule and execute monthly promotions. • Promote the brand through communication with consumers during the weekly account visits. • Submit post-promotion recaps, monthly account surveys and expense reports in a timely fashion. • Create a presentation addressing the progress made in each of the accounts pertaining to the brand Show less



Monster Energy

• United States
• Food and Beverage Services
• 700 & Above Employee

• Sales And Marketing Representative

  • Dec 2011 - Sep 2012

  Albany, New York Area, Oneonta NY • Ambassador of Monster Energy beverage brand to the greater capital district in New York and to the Hartwick College community. • Planned, organized and executed promotional events. • Provided post-event summary reports to the regional manager. • Obtained new product placements and displays in regional accounts. • Attended and participated in quarterly sales & marketing meetings. • Participated and lead product sell-in challenges.



Northern Eagle Beverage

• Wholesale
• 1 - 100 Employee

• Brand Representative

  • Jan 2012 - May 2012

  Oneonta, NY • Promoted company's product line by performing promotional events throughout company's region of operations • Provided customer education on new products and shared extensive knowledge on product portfolio. • Coordinated promotional events with corporate management and external partners.



Hartwick College

• United States
• Higher Education
• 300 - 400 Employee

• Collegiate Fundraiser

  • Sep 2011 - May 2012

  Oneonta, NY • Acted as spokeswoman to the student body, advocating annual giving and the importance of philanthropic contributions to the college. • Responsible for collecting donations and related record-keeping • Called alumni, parents and others with connections to the college, updating contact information, informing potential donors of the collegiate fund. • Promoted charitable contributions to the collegiate fund. • Filed proper paperwork for donations.



NYSUT

• Non-profit Organizations
• 300 - 400 Employee

• Legislative Intern

  • Jun 2011 - Aug 2011

  Albany, New York Area • Researched legislative bills, collected and organized data, reviewed files, and drafted related memoranda and reports. • Observed legislative sessions and provided Spanish/English translations when necessary. • Created improved filing systems.