Experience

MeriTalk

• United States
• Technology, Information and Media
• 1 - 100 Employee

• Assistant Copy and Production Editor

  • Sep 2016 - Present

  Developed content and managed the social media presence for two publications with a reach of more than 115,000 weekly readers.• Content Development: Independently developed content for two sister publications on a daily basis. Ensured content aligned with target audience's interests and the publications’ editorial missions. Placed a specific emphasis on aligning content to upcoming events and conferences hosted by our parent company to magnify event sponsors’ reach• Social Media: Managed social media presence for both publications, including Twitter handles and Facebook pages. Focused on increasing followers and engagement through unique content and strategic posting• Editing: Assisted the senior copy and production editor with editing stories. This included editing content for clarity, proofreading for AP style and securing artwork for the pieces• Website Management: Managed multiple WordPress-powered websites. Duties included generating web content, updating the websites and basic HTML coding

• Staff Reporter

  • Jun 2016 - Sep 2016

  Developed content and managed the social media presence for two publications that reached more than 115,000 weekly readers. • Content Development: Independently developed content for two sister public that aligned with our target audience's interest and our editorial mission. Placed a specific emphasis on aligning our content to upcoming events and conferences our company was hosting to magnify our client's reach. Worked to stay ahead of competitors and offer a unique perspective to our readers• Social Media: Managed all social media presence for our publications, including multiple Twitter handles and Facebook pages. Focused on increasing followers and engagement through unique content and strategic posting• Expert Outreach: Successfully developed relationships with subject matter experts in an array of fields. In order to create compelling content, interviews with subject matter experts were essential. Successfully secured interviews with government officials, CEOs, startups, and Fortune 500 executives



O'Keeffe & Company

• Account Executive

  • Jul 2015 - Jun 2016

  Planned and executed public relations activities for a Fortune 500 client.• Strategy Development: Participated in long-term strategy development surrounding an on-going brand campaign. Work included professional sports sponsorships, social media campaigns, and rebranding efforts related to an international acquisition • Social Media: Managed the client’s Twitter account using Hootsuite, Twitter analytics, Po.st analytics, and Social Chorus. Doubled the client’s Twitter following in 12 months and reached 2015 year-end follower growth goals within seven months• Writing Experience: Wrote and edited media pitches, blog posts, tweets, Facebook posts, and various internal employee communication materials• Media Outreach: Led media outreach campaigns and managed pitch teams• Branding: Developed a brand program for the client’s internal employee sales incentive program. Work included developing a logo, email banners, signage, and a promotional video• Website Management: Managed multiple WordPress powered websites. Duties included generating web content, updating the websites, and basic HTML coding • Press Clips: AdAge, Chicago Tribune, Computerworld, Federal Times, MediaPost, Phoenix Business Journal, SportsPro Magazine, The Washington Post, and Washington Technology

• Account Coordinator

  • Jun 2014 - Jul 2015

  Participated in the planning and execution of public relations activities for a Fortune 500 client.• Wrote various public relations materials, including media pitches, blog posts, tweets, and Facebook posts• Helped manage and update WordPress powered websites• Built media lists utilizing CisionPoint and conducted editorial outreach• Managed the client’s Twitter account, utilized Hootsuite, Twitter analytics, Po.st analytics, and Social Chorus to increase both followers and engagement• Participated in long-term strategy development surrounding the client’s on-going brand campaign, including professional sports sponsorships and social media campaigns• Secured press clips in publications, including The Washington Post, Washington Technology, Computerworld, Phoenix Business Journal, Federal Times, NYSports Journalism, SportsPro Magazine, Tampa Business Journal, and Taste of Gainesville Magazine



George Mason University

• United States
• Higher Education
• 700 & Above Employee

• Graduate Research Assistant

  • Aug 2012 - May 2014

  Coached a championship winning collegiate public speaking program.• Public Speaking: Taught advanced audience-driven public speaking techniques. Coached 2013 International and National Public Speaking Champion • Research Activities: Conducted research on how media outlets deliver children’s health messaging. Received the 2013 Student Research of Distinction Award from the D.C. Health Communication Conference Coached a championship winning collegiate public speaking program.• Public Speaking: Taught advanced audience-driven public speaking techniques. Coached 2013 International and National Public Speaking Champion • Research Activities: Conducted research on how media outlets deliver children’s health messaging. Received the 2013 Student Research of Distinction Award from the D.C. Health Communication Conference



Island Press

• United States
• Book and Periodical Publishing
• 1 - 100 Employee

• Publicity Intern

  • Jun 2013 - Aug 2013

  Participated in planning and execution of public relations activities for a non-profit book publishing house.•Wrote and edited press releases•Provided social media coaching to authors represented by Island Press•Built media lists and contacted journalists to increase the amount of media coverage received by Island Press’ books Participated in planning and execution of public relations activities for a non-profit book publishing house.•Wrote and edited press releases•Provided social media coaching to authors represented by Island Press•Built media lists and contacted journalists to increase the amount of media coverage received by Island Press’ books



Obama for America

• United States
• Political Organizations
• 100 - 200 Employee

• Organizing for America Fellow

  • Jun 2011 - Aug 2011

  Coordinated and developed voter relationships and engagement strategies and events. •Organized voter outreach events, such as voter registration drives and neighborhood team meetings•Compiled voter information into internal databases•Conducted in-depth phone and in-person interviews•Trained volunteers on voter registration laws, political phone banking, and OFA event hosting policies Coordinated and developed voter relationships and engagement strategies and events. •Organized voter outreach events, such as voter registration drives and neighborhood team meetings•Compiled voter information into internal databases•Conducted in-depth phone and in-person interviews•Trained volunteers on voter registration laws, political phone banking, and OFA event hosting policies



Legal Services of Northern Virginia

• United States
• Legal Services
• 1 - 100 Employee

• Intern

  • Jan 2001 - Aug 2001

  Provided litigation and administrative support to attorneys representing indigent residents of the Northern Virginia community in civil legal matters. •Responded to phone calls and drafted correspondence•Preformed filing and file maintenance duties•Reviewed legal documents such as discovery•Assisted in the preparation of trial binders and exhibits Provided litigation and administrative support to attorneys representing indigent residents of the Northern Virginia community in civil legal matters. •Responded to phone calls and drafted correspondence•Preformed filing and file maintenance duties•Reviewed legal documents such as discovery•Assisted in the preparation of trial binders and exhibits