Experience

Women In Media Australia

• Australia
• Non-profit Organizations
• 1 - 100 Employee

• Member of ACT Women in Media

  • Jan 2020 - Present

  Women in Media is a nationwide initiative for women working in all facets of the media – from journalism and media advising to public relations and corporate affairs. We are a not-for-profit movement which provides mentoring programs and organises events for networking and professional development. Women in Media thrives as a result of the tremendous work of volunteers who run our state committees, act as mentors, and give their time as guest speakers. Women in Media is a nationwide initiative for women working in all facets of the media – from journalism and media advising to public relations and corporate affairs. We are a not-for-profit movement which provides mentoring programs and organises events for networking and professional development. Women in Media thrives as a result of the tremendous work of volunteers who run our state committees, act as mentors, and give their time as guest speakers.



Akin Agency

• Australia
• Public Relations and Communications Services
• 1 - 100 Employee

• Managing Director

  • Nov 2017 - Present

  I am the Managing Director of Akin Agency (formally called Harry Communications), a boutique public and government relations agency. The focus of the agency is to provide a full range of communications services. We build and execute advocacy campaigns, to improve the reputation of our clients, with a strong focus on issues management. Over the past five years, I have built the organisation to represent ASX 20 companies, Federal Government Departments, major infrastructure organisations, technology companies and legal institutions. Show less



Grains Research and Development Corporation

• Australia
• Research
• 100 - 200 Employee

• Executive Manager Communications and Stakeholder Relations

  • Apr 2015 - Nov 2016

  As Executive Manager at GRDC I led a team of 12 to deliver GRDC’s communication, advertising and marketing strategy across the country. The overall strategy focused on building and strengthening GRDC’s external reputation. Activity included rebranding the organisation, managing public relations activity, conference and events management, the delivery of a new web and mobile platform and a new digital strategy and the establishment of a media and editorial function. In this role, I also sat on the senior leadership team, responsible for the company strategy, which determined how to invest 200+ million dollars into grains research annually. I also helped lead a new Enterprise Agreement, appeared on behalf of GRDC at Senate Estimates and trained other executives to appear before the Senate. In this role, I acted as the organisations media spokesperson in a number of crisis situations and met regularly with Cabinet Ministers and key industry stakeholders. Show less



Shell

• United Kingdom
• Oil and Gas
• 700 & Above Employee

• Campaign Manager

  • Feb 2012 - Mar 2015

  At Shell, I was responsible for managing the company’s corporate brand and reputation in Australia. The campaign team, which I led, took core global themes and developed a coordinated set of proactive communications activities for the Australian market. The strategy was focused on priority areas for Shell including innovation, future energy and building gas advocacy. This was delivered through a range of channels including media, sponsorship, advertising, digital, events, briefing and lobbying. The role also required a significant focus on risk mitigation through strong issues and crisis management. I sat on the communications and government relations leadership team, where I led the development of Shell's external communications strategy, called the reputation plan, coordinating various functions and business units to deliver one overarching strategy. Show less



Bankwest

• Australia
• Financial Services
• 700 & Above Employee

• Media Manager

  • Mar 2011 - Feb 2012

  At Bankwest my role focused on building and executing a strong media relations strategy with particular emphasis on Western Australia. As part of this role I was responsible for consulting on the development of the social media strategy as well as running executive profiling and management of C-level speaking engagements. At Bankwest my role focused on building and executing a strong media relations strategy with particular emphasis on Western Australia. As part of this role I was responsible for consulting on the development of the social media strategy as well as running executive profiling and management of C-level speaking engagements.



Weber Shandwick

• United States
• Public Relations and Communications Services
• 700 & Above Employee

• Account Director

  • Sep 2008 - Jan 2011

  At Weber Shandwick I was contracted to work on Microsoft. This role comprised of a number of Microsoft accounts, including; • Regional Head Quarters • EU (European Union) Citizenship • Public Sector • Regional Media Lead • Microsoft International (C-Level executive management) • Consumer and Online My key role within the team was to manage the editorial program (top story program) across EMEA. This involved dealing with high level press and management of all engagements with media across the region. Show less



Hill+Knowlton Strategies

• United States
• Public Relations and Communications Services
• 700 & Above Employee

• Senior Account Executive

  • 2006 - 2008