Kate Levy
Marketing Specialist at Careerminds- Claim this Profile
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Bio
Credentials
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Advertising on Instagram
LinkedInNov, 2022- Nov, 2024 -
Data Ethics: Managing Your Private Customer Data
LinkedInOct, 2022- Nov, 2024 -
Email Marketing: Strategy and Optimization
LinkedInOct, 2022- Nov, 2024 -
Hootsuite Platform Certification
HootsuiteOct, 2022- Nov, 2024 -
Learning YouTube SEO
LinkedInOct, 2022- Nov, 2024 -
No-Code Solutions for Websites and Apps
LinkedInOct, 2022- Nov, 2024 -
Social Media Marketing: Managing Online Communities
LinkedInOct, 2022- Nov, 2024 -
Tech Ethics: Avoiding Unintended Consequences
LinkedInOct, 2022- Nov, 2024 -
Content Marketing Foundations
LinkedInAug, 2022- Nov, 2024 -
Data-Driven Decision-Making for Business Professionals
LinkedInAug, 2022- Nov, 2024 -
Marketing Analytics: Setting and Measuring KPIs
LinkedInAug, 2022- Nov, 2024 -
SEO for Social Media
LinkedInAug, 2022- Nov, 2024 -
Social Media Marketing Foundations
LinkedInAug, 2022- Nov, 2024 -
Social Media Monitoring: Strategies and Skills
LinkedInAug, 2022- Nov, 2024 -
Agile Methodology
Project Management InstituteJun, 2022- Nov, 2024 -
Project Management Foundations
LinkedInJun, 2022- Nov, 2024 -
Requirements Elicitation and Analysis
LinkedInJun, 2022- Nov, 2024 -
Digital Marketing Certified
HubSpot AcademyApr, 2022- Nov, 2024 -
Growth-Driven Design
HubSpot AcademyApr, 2022- Nov, 2024 -
Google Analytics Individual Qualification
GoogleFeb, 2022- Nov, 2024 -
Certificate in Art and Design
Moore College of Art and Design -
Digital Advertising
HubSpot Academy -
Inbound Certified
HubSpot Academy -
Sales Enablement Certified
HubSpot Academy -
Social Media Certified
HubSpot Academy
Experience
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Careerminds
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United States
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Human Resources Services
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1 - 100 Employee
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Marketing Specialist
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Aug 2021 - Present
Design collateral for all business areas including website, landing pages, eBooks, brochures, one-pagers, emails, ads, social, and more. Create content for website, social, blogs, emails, webinars. Manage Hubspot CRM, including contact management, web management, lead capture, automation and workflows, email marketing, and file and asset management. Create social content and manage all platforms: LinkedIn, Instagram, Twitter, and Facebook. Create and distribute… Show more Design collateral for all business areas including website, landing pages, eBooks, brochures, one-pagers, emails, ads, social, and more. Create content for website, social, blogs, emails, webinars. Manage Hubspot CRM, including contact management, web management, lead capture, automation and workflows, email marketing, and file and asset management. Create social content and manage all platforms: LinkedIn, Instagram, Twitter, and Facebook. Create and distribute monthly newsletters by email and LinkedIn. Assist Sales and Client Success teams in creating sales brochures, presentations, pricing, proposals, and collateral. Create content for and manage Google and LinkedIn Ads.
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Marketing Coordinator
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Jun 2019 - Aug 2021
Define brand guidelines and standards; update and implement brand book and visual identity across company assets Manage design pipeline; lead design initiatives; write copy for and design new assets Create content for and manage social media accounts (LinkedIn, Instagram, Twitter, and Facebook); art direct and design social media graphics Lead website redesign; copy edit, create page mockups and prototype Strategize, implement, optimize, track, and report on Google… Show more Define brand guidelines and standards; update and implement brand book and visual identity across company assets Manage design pipeline; lead design initiatives; write copy for and design new assets Create content for and manage social media accounts (LinkedIn, Instagram, Twitter, and Facebook); art direct and design social media graphics Lead website redesign; copy edit, create page mockups and prototype Strategize, implement, optimize, track, and report on Google Ad campaigns; write ad copy, landing page copy, and design landing pages Maintain marketing budget; coordinate and scale team project management systems; create and manage marketing share drive Set and measure KPIs to track function and campaign performance
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Temple University
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United States
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Higher Education
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700 & Above Employee
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Production Designer at Temple University Press
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Aug 2017 - Jun 2019
Designed and illustrated 50+ book covers and jackets (front, back, spine, and flaps) Create visual identities of open access publishing projects, including new imprint and catalogue of reissues in partnership with Temple Libraries Created final paperback and casebound mechanicals to print specifications Designed logos, website banners, and other marketing materials Redrew art as vector graphics; Retouched, colorized, and sourced photographs Organized and… Show more Designed and illustrated 50+ book covers and jackets (front, back, spine, and flaps) Create visual identities of open access publishing projects, including new imprint and catalogue of reissues in partnership with Temple Libraries Created final paperback and casebound mechanicals to print specifications Designed logos, website banners, and other marketing materials Redrew art as vector graphics; Retouched, colorized, and sourced photographs Organized and maintained project archives in share drive Show less Designed and illustrated 50+ book covers and jackets (front, back, spine, and flaps) Create visual identities of open access publishing projects, including new imprint and catalogue of reissues in partnership with Temple Libraries Created final paperback and casebound mechanicals to print specifications Designed logos, website banners, and other marketing materials Redrew art as vector graphics; Retouched, colorized, and sourced photographs Organized and… Show more Designed and illustrated 50+ book covers and jackets (front, back, spine, and flaps) Create visual identities of open access publishing projects, including new imprint and catalogue of reissues in partnership with Temple Libraries Created final paperback and casebound mechanicals to print specifications Designed logos, website banners, and other marketing materials Redrew art as vector graphics; Retouched, colorized, and sourced photographs Organized and maintained project archives in share drive Show less
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Lantz Consulting
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Greater Philadelphia Area
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Marketing Assistant
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Sep 2016 - Jan 2017
Assisted in consulting clients with rebranding, copy writing/editing, media planning, social media, and planning/running events Created and distributed press releases Designed branded decks and worksheets Tracked and reported on ad performance Compiled a 3,000 person contact list for outreach Participated in an annual charity event, contributing to raising $500K through data collection and outreach Assisted in consulting clients with rebranding, copy writing/editing, media planning, social media, and planning/running events Created and distributed press releases Designed branded decks and worksheets Tracked and reported on ad performance Compiled a 3,000 person contact list for outreach Participated in an annual charity event, contributing to raising $500K through data collection and outreach
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Education
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Fox School of Business at Temple University
Master of Science - MS, Digitial Innovation in Marketing -
Temple University
Bachelor of Arts - BA, Communication Studies: Communication and Entrepreneurship