Kathleen Ayers

Chief Operating Officer at Promotive
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Contact Information
us****@****om
(386) 825-5501
Location
Charleston, South Carolina, United States, US

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Experience

    • United States
    • Staffing and Recruiting
    • 1 - 100 Employee
    • Chief Operating Officer
      • Apr 2023 - Present

      Whether you’re a rockstar technician looking for your next exciting opportunity or an automotive shop on the hunt for top talent, Promotive’s strategic staffing solutions simplify your search. With a deep understanding of the automotive industry and an unwavering commitment to excellence, Promotive strives to create a culture where people feel like family and businesses flourish. Here, we connect top automotive talent with top automotive shops. Whether you’re a rockstar technician looking for your next exciting opportunity or an automotive shop on the hunt for top talent, Promotive’s strategic staffing solutions simplify your search. With a deep understanding of the automotive industry and an unwavering commitment to excellence, Promotive strives to create a culture where people feel like family and businesses flourish. Here, we connect top automotive talent with top automotive shops.

    • United States
    • Philanthropic Fundraising Services
    • Board Member
      • Oct 2021 - Present

    • United States
    • Software Development
    • 1 - 100 Employee
    • Chief Operating Officer
      • Apr 2022 - Mar 2023

      I joined this early-stage startup to oversee Customer Operations (Service, Support, Success), HR, Finance, IT, and Product Management while managing Board and Investor Relations. ➟ Scaled the team from 5 to 56, including a group based out of India, to build both the company and product from the ground up. ➟ Partnered with the Chief Technology Officer (CTO) to chart the product roadmap in an expanding market. ➟ Gained board and investor buy-in through compelling presentations and an engaging style Show less

    • United States
    • Software Development
    • 700 & Above Employee
    • Vice President, Strategic Initiatives
      • Nov 2020 - Jan 2022

      When I came on board this mature startup, the company was in the midst of a strategic pivot, from diligence around transformation to an M&A focus. ➟ Championed collaborative strategic planning across all areas of the business to identify and capitalize on opportunities, resulting in 23% growth in 2021. ➟ Spearheaded discovery, design, planning, and implementation of the Strategic Transformation, aligning to business targets (Revenue, EBITDA, Operational Effectiveness) and ongoing employee and customer feedback. ➟ Provided expertise as the M&A Integration lead for Tango Health Acquisition; positioned the company for additional successful M&A by creating the integration strategy, including process, culture, systems, reporting structures, etc. Show less

    • United States
    • Software Development
    • 1 - 100 Employee
    • Executive Vice President
      • Aug 2019 - Nov 2020

      I was recruited by Vehlo to propel a high-velocity, new vertical in the Private Equity Holding Company, maintaining full P&L and operational accountability for all portfolio companies (AutoTech and Payments). ➟ Implemented best practices across all major business functional areas (marketing, sales, operations, finance, product, technology, security). ➟ Increased revenue from $0 to $75M via 11 acquisitions within 15 months, scaling the portfolio headcount from 0 to 250 and the holding company headcount from 1 to 12; achieved an Employee Promoter score of 8.5+. ➟ Delivered 27% YOY revenue growth and 68% LTM EBITDA growth (50% during COVID). ➟ Improved product penetration of add-on products by 51% and cross-sell customers (customer who owned 2+ products in the portfolio) from 529 to 853 (+62%). ➟ Drove the strategic build of the Holding Company (policy, procedure, goals, investment thesis, path-to-exit strategy) while in flight with Portfolio Company acquisition and integration. ➟ Successful early Exit. Show less

    • United States
    • Software Development
    • 700 & Above Employee
    • Director, IT Business Application Services
      • Sep 2017 - Jul 2019

      I culminated my Blackbaud tenure as the senior IT leader overseeing additional programs and products encompassing all IT Applications, functioning as the global leader of IT/Business relationships.➟ Led all major technology implementations across the company: Salesforce ServiceCloud with full chat, phone, and web integrations; CPQ; financial systems; and Blackbaud.com infrastructure and CMS re-platform. Ensured compliance controls and cybersecurity compliance by design.➟ Headed R&D/IT collaboration for Click-Try-Buy; automated end to end customer experience, full digital automation surfacing back-office capabilities into the customers’ product journey.➟ Directed collaborative development of the Business and IT 5-year strategy. Show less

    • Director, IT Programs
      • Jan 2015 - Sep 2017

      I was promoted into a customized role to lead implementation and ongoing support of the Global CRM platform and ecosystem. I established an IT Enterprise Data Practice focused on quality, accuracy, warehousing, and integration best practices.➟ Launched a new, large-scale program and redefined the IT engagement model for the company—from an afterthought to a strategic business partner—championing collective problem solving and positioning the company for sustainable, scalable growth.➟ Defined system architecture, led implementation, hired and developed the program team, and drove executive buy-in and engagement, aligning global operations (US, CA, UK, APAC) and technology processes.➟ Developed the business case and propelled implementation and support for SFDC, shepherding the transformation for 2.5K+ employees.➟ Revamped the product catalog and pricing and go-to-market and readiness playbooks. Show less

    • Manager, Finance and Operations
      • Jan 2011 - Jan 2015

      Within 1 year of joining the company, I transitioned to lead the Professional Services Operations team, including all revenue and expense lines, operational processes for business support and project delivery, optimization of team practices, and expansion of automation for scalability. ➟ Earned a further expanded scope to include full business operations (Sales, Renewals, Professional Services, Finance, and Compensation).➟ Uncovered $13.2M in missed renewal billing caused by lack of continuity, prompting a significant transformation project.➟ Served as business liaison to IT for technology selection and implementation. Show less

    • Manager, Professional Services Finance & Operations
      • Apr 2007 - Jan 2011

    • Sales Operations Analyst
      • Jul 2006 - Apr 2007

    • Retail
    • 700 & Above Employee
    • General Manager
      • Jul 2003 - Jul 2006

    • Assistant Manager
      • Oct 2000 - Jul 2003

    • United States
    • Retail
    • 700 & Above Employee
    • Assistant Manager
      • May 2000 - Oct 2000

    • United States
    • Retail
    • 700 & Above Employee
    • Assistant Manager
      • May 1998 - Dec 1999

Education

  • Clemson University
    BS, Business Management

Community

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