Katarzyna Zdziech

Online Media Manager at BaseLinker
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Contact Information
Location
Wroclaw Metropolitan Area, PL
Languages
  • angielski Full professional proficiency
  • polski Native or bilingual proficiency

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Credentials

  • Optimized Content Marketing
    sprawny.marketing
    May, 2021
    - Sep, 2024
  • SEO: Pozycjonowanie i Link Building
    sprawny.marketing
    May, 2021
    - Sep, 2024
  • Google Tag Manager Fundamentals
    Google
    Jun, 2021
    - Sep, 2024
  • Google Analytics for Beginners
    Google
    May, 2021
    - Sep, 2024

Experience

    • Software Development
    • 1 - 100 Employee
    • Online Media Manager
      • Jun 2022 - Present

    • Content Specialist
      • Mar 2022 - May 2022

    • United Kingdom
    • Staffing and Recruiting
    • 1 - 100 Employee
    • Content Marketing Specialist
      • Dec 2019 - Feb 2022

      • CONTENT: writing and optimizing content according to SEO rules both in Polish and English (infographics, how-to guides, articles, advertisements); implementing content marketing strategy; developing topics for company blogs according to current trends; editing content in CMS • SEO: development and implementation of SEO strategy; onsite optimization; constant analysis and selection of keywords • PPC: planning, execution and optimization of campaigns in the search engine and Google advertising network; audience/phrase selection; writing advertisements; cost control • SOCIAL MEDIA: managing company's Facebook profile (research, planning posts, creating graphics and animations); creating and handling Facebook Ads campaigns • GRAPHIC: creation of graphics, banners and animations • MANAGEMENT: creating and supervising the schedule of content publication; developing concepts for new websites; supervising the work of web developer, copywriters and translator; reporting the results Show less

    • Poland
    • Technology, Information and Internet
    • 700 & Above Employee
    • SEO Editor
      • Jan 2019 - Dec 2019

      • Creating, editing and publishing search engine optimized content • Suggesting stories and generating headline ideas in alignment with reader's preferences • Editing and publishing posts on Facebook (WP Gwiazd, WP Film, WPTeleshow) • Creating, editing and publishing search engine optimized content • Suggesting stories and generating headline ideas in alignment with reader's preferences • Editing and publishing posts on Facebook (WP Gwiazd, WP Film, WPTeleshow)

Education

  • Uniwersytet Marii Curie-Skłodowskiej w Lublinie
    Licencjat (Lic.), E-edytorstwo i techniki redakcyjne
    2015 - 2018

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