Marketing & Employer Branding Expert

• Jun 2021 - Present

Employer Branding Manager

• Feb 2018 - May 2021

Main responsibilities: • Participating in developing the company's employer brand strategy for external and internal audiences • Preparing annual tactical plans, budget planning and monitoring • Increasing brand awareness and enhancing Luxoft Poland brand on the job market • Supporting Talent Acquisition Team by developing and implementing targeted campaigns (ATL, BTL, digital) and PR activities to attract potential candidates and deliver new leads for recruitment • Tracking and analyzing campaigns’ effectiveness and implementing adjusted actions accordingly; providing regular reports on results • Organizing and taking part in IT & tech events - external and internal (conferences, job fair, meet-ups) • Supporting HR Team and Project Managers in maintaining great employee experience, growing employee engagement and loyalty • Cooperating closely with other stakeholders (Training / HR Development / CSR / Internal Mobility / Relocation departments) to promote their projects internally • Accomplishing major CSR and PR projects aligned with the global approach • Implementing internal promotion of global programs and initiatives in collaboration with the company’s Corporate and Internal Communication teams • Monitoring market trends, competition analysis • Investigating new opportunities on a local market, building relationships with industry partners • Creating digital content and managing the company’s communication tools (social media, career website, Intranet) • Preparing visuals and marketing materials in collaboration with internal creative agency and external vendors Show less

Freelance Copywriter / Editor

• Jul 2017 - Jan 2018

Marketing & Communication Manager

• Mar 2014 - Jun 2017

Main responsibilities:• Co-creation of marketing strategy, preparing annual plans, supervising budgets• Cooperation with internal clients (Senior Management, Sales and HR Dept.)• Preparing, running and analyzing marketing & comms campaigns (online, offline)• Managing event organization and participation (conferences, roadshow, webinars) • Supporting external EB activities (updating SM profiles, monitoring brand image)• Implementing recruitment projects and internal EB activities; liaising with HR Dept.• Contacting Carrer Offices, student organizations and labour market media• Partaking in Corporate Communication, Corporate Identity and CSR projects• Co-creating promotional content and materials (digital, printed, goodies, other)• Cooperation with suppliers (graphic designers, printing houses, PR agencies etc.) Show less

PR & Communication Specialist

• Mar 2011 - Feb 2014

Main responsibilities: • Developing, running and evaluating promotion campaigns & PR projects (PL / CEE)• Coordinating relations with external stakeholders (industry partners, NGOs, local government)• Arranging / conducting HR processes (recruitment, onboarding, training)• Implementing internal EB activities (exit interviews, farewell, teambuilding)• Organizing / participating in job fair, career days, workshop for students• Liaising with HQ on Corporate Communication and competition analysis• Contributing to Internal Communication at the Regional Office and the client's network• Editing press releases, contacting the media (publishing, advertising)• Managing preparation of artwork / digital content and marketing materials• Website and SM coordination; liaising with a webmaster and a PR agency Show less

International Relations Specialist

• Mar 2010 - Oct 2010

Main responsibilities: • Cooperating with the company's contractors (Australian universities and colleges) • Building relationships and collaborating with main stakeholders (the Australian Embassy) • Supporting managers in recruitment and onboarding processes, providing trainings • Organizing seminars for students; representing the company at job fair Main responsibilities: • Cooperating with the company's contractors (Australian universities and colleges) • Building relationships and collaborating with main stakeholders (the Australian Embassy) • Supporting managers in recruitment and onboarding processes, providing trainings • Organizing seminars for students; representing the company at job fair

Regional Coordinator

• Mar 2008 - Feb 2010

Education and Training Consultant

• Jun 2007 - Feb 2008

Consultant

• Sep 2006 - Mar 2007