Katarzyna Nocoń
Marketing Automation Specialist at Mindgram- Claim this Profile
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English Professional working proficiency
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Russian Elementary proficiency
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German Elementary proficiency
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Polish Native or bilingual proficiency
Topline Score
Bio
Credentials
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Szkoła Product Ownera
Szkoła Product OwneraApr, 2023- Nov, 2024 -
Odważne rozmowy- wpływ, oddziaływanie i relacje wg Dyscypliny Interactifs
InteractifsMar, 2023- Nov, 2024
Experience
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Mindgram
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Poland
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Mental Health Care
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1 - 100 Employee
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Marketing Automation Specialist
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May 2023 - Present
• Managing marketing automation platform • Implementation and sending email campaigns, onboarding & weekly communication to users • User data analysis, optimisation, and segmentation • Cooperation with other teams to implement marketing automation processes effectively • Managing marketing automation platform • Implementation and sending email campaigns, onboarding & weekly communication to users • User data analysis, optimisation, and segmentation • Cooperation with other teams to implement marketing automation processes effectively
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Groupe SEB
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France
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Manufacturing
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700 & Above Employee
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Customer Loyalty Specialist
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Aug 2022 - May 2023
• Development of 3 different Loyalty Programs (Tefal, Krups, WMF)• Sales activation (planning promo actions and marketing communication)• Developing e-commerce features (system integrations, database integration, new widgets integrations on online shop website)• CRM tool support (sending e-mails to club members, creating scenarios of automation rules, workflows, data analysis, and user segmentation)• Creating content for mailing and digital campaigns
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E-commerce specialist
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Jan 2021 - Jul 2022
• Planning the e-commerce activations with the key e-retailer• Designing and implementing e-commerce campaigns materials• Running the analysis with the e-commerce analytical tools (Profitero/Google Analytics)• Taking care of visibility of the products on the websites (incl. positioning)• Managing the e-commerce budget
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Content Specialist
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Jan 2020 - Dec 2020
• Creating and implementing product content on the retailers websites (basic and rich content)• Analysing the A/B testing• Supervising the product photoshoot• Planning and creating content marketing articles
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E-commerce Intern
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Jul 2019 - Dec 2019
• Helping with creation of the Basic & Rich product content• Supporting implementation e-commerce materials on the retailers website
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Pathfinder 23
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Poland
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Advertising Services
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100 - 200 Employee
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Client Service Intern
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May 2019 - Jul 2019
• Supporting the creation of basic and rich content for international clients • Supporting the creation of basic and rich content for international clients
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Intytut Biotechnologii i Antybiotyków
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Warszawa, woj. mazowieckie, Polska
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Laboratory Intern
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Sep 2017 - Sep 2017
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Education
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Politechnika Warszawska
Inżynier (Inż.), Biotechnologia -
Uniwersytet SWPS
Magister (Mgr), Zarządzanie i przywództwo