Katarzyna Nocoń

Marketing Automation Specialist at Mindgram
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Contact Information
us****@****om
(386) 825-5501
Location
Warsaw, Mazowieckie, Poland, PL
Languages
  • English Professional working proficiency
  • Russian Elementary proficiency
  • German Elementary proficiency
  • Polish Native or bilingual proficiency

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Credentials

  • Szkoła Product Ownera
    Szkoła Product Ownera
    Apr, 2023
    - Nov, 2024
  • Odważne rozmowy- wpływ, oddziaływanie i relacje wg Dyscypliny Interactifs
    Interactifs
    Mar, 2023
    - Nov, 2024

Experience

    • Poland
    • Mental Health Care
    • 1 - 100 Employee
    • Marketing Automation Specialist
      • May 2023 - Present

      • Managing marketing automation platform • Implementation and sending email campaigns, onboarding & weekly communication to users • User data analysis, optimisation, and segmentation • Cooperation with other teams to implement marketing automation processes effectively • Managing marketing automation platform • Implementation and sending email campaigns, onboarding & weekly communication to users • User data analysis, optimisation, and segmentation • Cooperation with other teams to implement marketing automation processes effectively

    • France
    • Manufacturing
    • 700 & Above Employee
    • Customer Loyalty Specialist
      • Aug 2022 - May 2023

      • Development of 3 different Loyalty Programs (Tefal, Krups, WMF)• Sales activation (planning promo actions and marketing communication)• Developing e-commerce features (system integrations, database integration, new widgets integrations on online shop website)• CRM tool support (sending e-mails to club members, creating scenarios of automation rules, workflows, data analysis, and user segmentation)• Creating content for mailing and digital campaigns

    • E-commerce specialist
      • Jan 2021 - Jul 2022

      • Planning the e-commerce activations with the key e-retailer• Designing and implementing e-commerce campaigns materials• Running the analysis with the e-commerce analytical tools (Profitero/Google Analytics)• Taking care of visibility of the products on the websites (incl. positioning)• Managing the e-commerce budget

    • Content Specialist
      • Jan 2020 - Dec 2020

      • Creating and implementing product content on the retailers websites (basic and rich content)• Analysing the A/B testing• Supervising the product photoshoot• Planning and creating content marketing articles

    • E-commerce Intern
      • Jul 2019 - Dec 2019

      • Helping with creation of the Basic & Rich product content• Supporting implementation e-commerce materials on the retailers website

    • Poland
    • Advertising Services
    • 100 - 200 Employee
    • Client Service Intern
      • May 2019 - Jul 2019

      • Supporting the creation of basic and rich content for international clients • Supporting the creation of basic and rich content for international clients

  • Intytut Biotechnologii i Antybiotyków
    • Warszawa, woj. mazowieckie, Polska
    • Laboratory Intern
      • Sep 2017 - Sep 2017

Education

  • Politechnika Warszawska
    Inżynier (Inż.), Biotechnologia
    2015 - 2019
  • Uniwersytet SWPS
    Magister (Mgr), Zarządzanie i przywództwo
    2019 - 2021

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