Kat Wardlaw
Media Producer at On the Move Entertainment- Claim this Profile
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Bio
Credentials
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Hootsuite Platform Certification
HootsuiteApr, 2017- Nov, 2024
Experience
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On the Move Entertainment
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United States
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Entertainment Providers
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1 - 100 Employee
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Media Producer
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Nov 2022 - Present
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Nfinity Athletic
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United States
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Sporting Goods
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1 - 100 Employee
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Creative Marketing Lead
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Jul 2020 - Feb 2023
- Succeeded in leading multiple campaigns in a high pressure, time sensitive, and fast-paced environment.- Conceptualized and directed various commercial video shoots and partnered with agencies to scale creation execution. - Ideated and executed video content with impactful messages to reach and capture target audiences. - Spearheaded all creative marketing content for multiple brand collaborations including Champion and Crocs. - Created, tracked, and assessed creative marketing strategies to support new product launches, events, and seasonal contests. - Managed all social media platforms for multiple verified accounts with consistent and engaging daily content. - Designed all digital and print branding assets.
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B2B International/Domestic Distributor Account Manager
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Jan 2020 - Jul 2020
- Increased repeat customer base by maintaining relationships with high-profile clients.- Penetrated new markets by investigating competitor products, services and trends. - Coordinated and initiated funds ranging from $20,000- $500,000 each day in fast-paced collabortative envirnment.- Assesed processes used to ship internationally and implemented more effecient methods.
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Mamie Ruth, LLC.
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United States
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Apparel & Fashion
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1 - 100 Employee
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Content Marketing Creator/ Digital Designer
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Jul 2015 - Aug 2018
- Controlled and updated the business website with new photos, products, and content.- Successfully directed, styled, and edited seasonal look book videos and new style launches. - Created engaging content for social media platforms, grew brand’s following by 10K+ followers.- Designed new, on-brand visual elements, focusing on concept and messaging for target audience.- Developed merchandise plan & layout for festivals, pop-ups, and trunk shows.- Worked closely with graphic designer to create fresh apparel designs.
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Digital Design Intern
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May 2015 - Jul 2015
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Savannah Sharks Allstar Cheerleading
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United States
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Higher Education
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Art Director- Social, Digital, Video
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Aug 2011 - Jul 2018
- Created all social media platforms from scratch. - Designed/maintained website, along with managing all social media accounts. - Created all promotional content ranging from billboard ads, video content, flyers, professional photos, and digital ads. Directed social media, digital marketing strategy and created initiatives to promote brand building engagement, reputation, and revenue building activities - Created all social media platforms from scratch. - Designed/maintained website, along with managing all social media accounts. - Created all promotional content ranging from billboard ads, video content, flyers, professional photos, and digital ads. Directed social media, digital marketing strategy and created initiatives to promote brand building engagement, reputation, and revenue building activities
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Education
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Georgia Southern University
Bachelor's degree, Public Relations/Fashion Merchandising & Design