Experience

Splore Festival

• New Zealand
• Events Services
• 1 - 100 Employee

• Head of Social Media

  • Jan 2022 - Present

  Working for Aotearoa's most creative music and arts festival feels less like a job and more like a lifestyle. My role is part creative, part strategic and part Producer. I do everything except design direction, including social media strategy, content strategy, content creation, writing, publishing and community management. I am the onsite Content Producer, Content Crew Manager and Social Media Manager. You'll find me at control central, running comms from my Bell Tent, logged into my neighbour's Starlink! See you at Splore '24! Tickets sold out for Splore 22 and 23! Watch the wrap video👇



Datalove

• IT Services and IT Consulting

• Social Media Strategist & Producer

  • Jan 2008 - Present

  I’ve built a niche in the events space having worked for some iconic brands: Splore Festival, Music & Movies in Parks, Auckland Council Events, Auckland Heritage Festival, Auckland Cultural Festival, Turama Festival for Elemental Festival, DocEdge, Auckland Art Fair, Beervana Festival, and more. I specialize in social media and content strategy, paid social media campaigns, community building, and live coverage of events. I’ve built a niche in the events space having worked for some iconic brands: Splore Festival, Music & Movies in Parks, Auckland Council Events, Auckland Heritage Festival, Auckland Cultural Festival, Turama Festival for Elemental Festival, DocEdge, Auckland Art Fair, Beervana Festival, and more. I specialize in social media and content strategy, paid social media campaigns, community building, and live coverage of events.



ActionStation

• New Zealand
• Civic and Social Organizations
• 1 - 100 Employee

• Social Media Campaign Strategist

  • Aug 2017 - Feb 2021

  Tasked with increasing voter turnout for a specific demographic, we created a campaign to reach this segment with the information they could relate to, including a manifesto broken down into bite-sized pieces for easy consumption. 12% higher voter turnout in our targeted audience segment Read the manifesto 👇 Tasked with increasing voter turnout for a specific demographic, we created a campaign to reach this segment with the information they could relate to, including a manifesto broken down into bite-sized pieces for easy consumption. 12% higher voter turnout in our targeted audience segment Read the manifesto 👇



Auckland Council

• New Zealand
• Government Administration
• 700 & Above Employee

• Social Media Specialist

  • Oct 2016 - Apr 2018

  Delivered paid and organic social media content for the marketing of council events. Produced content at events for social media. Organically increased social audiences by 20%+ Increased event attendance by 15%–20% across events Delivered paid and organic social media content for the marketing of council events. Produced content at events for social media. Organically increased social audiences by 20%+ Increased event attendance by 15%–20% across events



Warwick Henderson Gallery

• New Zealand
• Fine Art
• 1 - 100 Employee

• Gallery Associate

  • 2003 - 2008

  Dealer Art Gallery associate. Well-versed in NZ art. Sold art to museums, and public and private collections all over Aotearoa and the world. Represented artists and sold art at local and international Art Fairs. Produced Art Auctions. Nurtured relationships with clients, artists, and industry. Dealer Art Gallery associate. Well-versed in NZ art. Sold art to museums, and public and private collections all over Aotearoa and the world. Represented artists and sold art at local and international Art Fairs. Produced Art Auctions. Nurtured relationships with clients, artists, and industry.



ihug

• Telecommunications
• 1 - 100 Employee

• Project Manager

  • 2001 - 2002

  Digital Lead / Content Producer Digital Lead / Content Producer



Pseudo Entertainment

• United States
• Entertainment Providers
• 1 - 100 Employee

• Senior Content Producer

  • 1997 - 2000

  Pseudo Programs: the first streaming network in the world. Here I hosted 'Empire Skate' skateboard show for the globe, hosted by Zoo York and Supreme! Read the backstory! 👇 Pseudo Programs: the first streaming network in the world. Here I hosted 'Empire Skate' skateboard show for the globe, hosted by Zoo York and Supreme! Read the backstory! 👇