Kat Andersson

Copywriter at Iron Horse
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Contact Information
us****@****om
(386) 825-5501
Location
Salem, Oregon, United States, US
Languages
  • English Native or bilingual proficiency
  • Spanish Full professional proficiency

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Bio

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Credentials

  • TEFL
    BridgeTEFL
    Feb, 2014
    - Sep, 2024

Experience

  • Iron Horse
    • Belgium
    • Restaurants
    • 1 - 100 Employee
    • Copywriter
      • Dec 2021 - Present

  • Camino Travel Costa Rica
    • Costa Rica
    • Travel Arrangements
    • 1 - 100 Employee
    • Creative Copywriter
      • Feb 2021 - Present

  • Timbergrove
    • United States
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Copywriter & Marketing
      • Apr 2020 - Dec 2021

      - Crafted a new brand voice, based on the company personality: tongue-in-cheek, playful, current- Rewrite website to reflect brand voice and company advances, as well as optimize for user experience and conversion- Create text for marketing materials, such as service pamphlets, case studies, and one-pagers - Design content marketing strategy ground up to include blog content, social media, and community outreach and engagement - Crafted a new brand voice, based on the company personality: tongue-in-cheek, playful, current- Rewrite website to reflect brand voice and company advances, as well as optimize for user experience and conversion- Create text for marketing materials, such as service pamphlets, case studies, and one-pagers - Design content marketing strategy ground up to include blog content, social media, and community outreach and engagement

  • Rise Creative
    • Australia
    • Advertising Services
    • Head Of Copy
      • Jun 2020 - Jul 2021

  • Invention Media Costa Rica
    • Costa Rica
    • Media Production
    • 1 - 100 Employee
    • Content Creator
      • Jun 2019 - Jan 2021

      - In charge of social media and marketing content strategy and copywriting- Write animated "explainer" and product/service pitch video scripts- Plan email marketing strategy and execution - Created the new website copy - In charge of social media and marketing content strategy and copywriting- Write animated "explainer" and product/service pitch video scripts- Plan email marketing strategy and execution - Created the new website copy

    • Creative Copywriter
      • Sep 2019 - Jul 2020

      - Craft unique destination, hotel, and tour descriptions for itineraries based on first-hand experience and research- Renovated websites in order to attract more attention, convert more leads, and inspire dreams of tropical vacations - Write travel blogs based on storytelling and first-hand experiences, as well as informative pieces on tourism in Costa Rica, and recently COVID-19- Create strategy and content for social media accounts for various brands within the company - Craft unique destination, hotel, and tour descriptions for itineraries based on first-hand experience and research- Renovated websites in order to attract more attention, convert more leads, and inspire dreams of tropical vacations - Write travel blogs based on storytelling and first-hand experiences, as well as informative pieces on tourism in Costa Rica, and recently COVID-19- Create strategy and content for social media accounts for various brands within the company

  • Pixel506
    • United States
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Content Team Lead & Copywriter
      • Dec 2016 - Mar 2019

      Content Team Lead - Led a team of copywriters, translators, and data entry techs on various projects for several clients- Received client requirements, distributes tasks, monitors progress, troubleshoots, provides follow-up, and delivers projects- Recruited, interviewed, and trained new team members- Established overall content strategy for each project/clientCopywriter- Wrote straightforward, elegant, and UX friendly website copy- Wrote compelling digital ad and landing page copy- Created blog and content marketing material, including research, article writing, and SEO optimization.- Wrote appropriate and adaptive copy for pitch decks, presentations, video scripts, brand books, emailers, newsletters, case studies, and more.Social Media- Researched, planned, wrote, scheduled, posted, and followed up on various social media platforms- Instagram, Facebook, Twitter, YouTube, LinkedIn, and Medium- Created social media paid ad campaigns, including ads and landing page- Analyzed insights and analytics and optimizing accordingly

Education

  • Oregon State University
    Bachelor of Science (B.S.), Public Health
    2010 - 2013

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