Experience

EssenceMediacom India

• Advertising Services
• 1 - 100 Employee

• Associate Business Director

  • Jul 2017 - Present

  Bengaluru Area, India - Build and maintain a productive relationship with clients and agency peers - Have the understanding and confidence to discuss all aspects of business, Structure, Business Strategy - To proactively lead the overall communication planning/implementational planning process to provide insightful communication plans - Team motivation and vision alignment - Work with the clients to arrive at the best process/systems for managing their business - Work with specialist teams/buying… Show more - Build and maintain a productive relationship with clients and agency peers - Have the understanding and confidence to discuss all aspects of business, Structure, Business Strategy - To proactively lead the overall communication planning/implementational planning process to provide insightful communication plans - Team motivation and vision alignment - Work with the clients to arrive at the best process/systems for managing their business - Work with specialist teams/buying department to promote clients’ interests with strategically important media owners - Supervise all work, in terms of its quality, accuracy, insightful and innovation - Work with functional team to create the tailor-made working process for client - Be able to manage on-going campaigns and other client projects/ assignments. - Mapped new digital opportunities for the client - Lead each digital campaign smoothly and summarize the successful experience and sharing with the whole team - Be the key person for the digital part and familiar with client’s business to create suitable KPI measurement and planning process - Helped on new business pitches - Became the key person to support the whole business development - Learn and manage all biddable platforms. - Building Strategy for Programmatic used platforms like D360, TTD, RTB, Sezmik, Choregraph and DCM - Optimisation on Ecommerce search and display on Amazon and Flipkart Show less



Shine Business Solution

• India
• Advertising Services
• 1 - 100 Employee

• Account Manager - Paid Media

  • Apr 2016 - Jul 2017

  Bangalore Plan, manage, and optimize PPC Campaigns on Google AdWords & Bing/Yahoo AdCenter. • Experience in e-commerce like amazon and other player in US and Canada. • Manage large scale PPC and shopping campaigns across Google and Bing and manage all paid search advertising campaigns. • Large scale budget management experience. • Creating & Managing Multiple Campaigns With Good Ad Copy. • Knowledge of various PPC tools like Marin, GA and Google Merchant Center… Show more Plan, manage, and optimize PPC Campaigns on Google AdWords & Bing/Yahoo AdCenter. • Experience in e-commerce like amazon and other player in US and Canada. • Manage large scale PPC and shopping campaigns across Google and Bing and manage all paid search advertising campaigns. • Large scale budget management experience. • Creating & Managing Multiple Campaigns With Good Ad Copy. • Knowledge of various PPC tools like Marin, GA and Google Merchant Center etc. • Optimize all PPC activity, including bid management, copy writing and competitor bench-marking. • Edit and review all ad campaign copy and text to ensure it delivers the maximum ROI. • Good working knowledge of Office tools, particularly Excel. • Strong analytical and reporting skills. Show less



Adstock Business Networks International Pvt. LTD

• Head of Search and Social Media Marketing

  • May 2015 - Apr 2016

  Bengaluru Area, India The role is to directly responsible for acquisition and engagement of customers - both in terms of developing long term strategy as well as day -to -day execution of the strategy for one of the digital businesses. Need to balance sharp analysis of data with tough negotiation with vendors and agencies Manage a team which will be handling various aspects of online marketing like search engine marketing, web and mobile display advertising, social media and email / SMS marketing Work with… Show more The role is to directly responsible for acquisition and engagement of customers - both in terms of developing long term strategy as well as day -to -day execution of the strategy for one of the digital businesses. Need to balance sharp analysis of data with tough negotiation with vendors and agencies Manage a team which will be handling various aspects of online marketing like search engine marketing, web and mobile display advertising, social media and email / SMS marketing Work with other teams like product, technology, SEO, analytics on cross -functional projects Show less



The Search Agency

• Staffing and Recruiting
• 1 - 100 Employee

• SEM Analyst

  • Jan 2013 - May 2015

  Indiranagar



Euro RSCG 4D Matrix

• India

• Account Administrator PPC

  • Jan 2010 - Aug 2012

  Bellandur


Search Marketeting Agency
• Advertising Services
• 1 - 100 Employee
• Sr. Pay Per Click Executive

  • Jan 2006 - Dec 2009

acmicinteractive solutions Pvt Ltd
• Account Executive

  • Jan 2005 - Apr 2006