Experience

APOTEKSGRUPPEN I SVERIGE AB

• Sweden
• 1 - 100 Employee

• Business Area Manager

  • Aug 2019 - Present

  Lead and develop the business team for prescribed medicines in order to support Apoteksgruppens overall vision, strategic focus and goals. Responsible for the organizational development as well as the strategic development within the business area prescribed medicines, including unlicensed drugs. Lead the development of price-and offer strategies in the assortment,. Support the development and execution of marketing plans and KPIs to meet strategic and commercial goals in all sales channels. Lead and develop the business team for prescribed medicines in order to support Apoteksgruppens overall vision, strategic focus and goals. Responsible for the organizational development as well as the strategic development within the business area prescribed medicines, including unlicensed drugs. Lead the development of price-and offer strategies in the assortment,. Support the development and execution of marketing plans and KPIs to meet strategic and commercial goals in all sales channels.



Apoteksgruppen

• Sweden
• Pharmaceutical Manufacturing
• 300 - 400 Employee

• Category Manager Prescribed medicines

  • May 2017 - Aug 2019

  Overall responsibility for developing sustainable growth within the business unit prescribed drugs, including unlicensed medicines. Developing business opportunities through customer and supplier relationships, negotiations and most important, through committed employees Overall responsibility for developing sustainable growth within the business unit prescribed drugs, including unlicensed medicines. Developing business opportunities through customer and supplier relationships, negotiations and most important, through committed employees



Sanofi

• France
• Pharmaceutical Manufacturing
• 700 & Above Employee

• Product Manager

  • Jan 2014 - Apr 2017

  Marketing responsibilities for Sanofi Diabetes portfolio since January 2014. Strategical and operational business planning, development of multichannelmarketing communication, budget planning/phasing and market segmentation. Market and patient access collaboration. Launch of new GLP-1 in 2015, including TLV process, market/organisation/target segmentation, customer insights, strategical planning and launch execution and action plans.

• Therapeutic Area Manager Oncology (product manager)

  • Jan 2013 - Jan 2014

  Marketing responsibilities for several products within oncology. Market access, marketing communications, budget planning and phasing and market segmentation. Further responsibilities include promotion materials and customer access tools. Pre-launch and launch of product during 2013.

• Product Manager

  • May 2012 - Jan 2013

  Marketing responsibilities for a product within cardiology. Working with market segmentation, consumer insights, brand plan, marketing communications, budget planning and phasing. Further responsibilities include promotion materials and customer access tools.

• Key Account Manager

  • Jun 2008 - May 2012

  Regional sales responsibility for a product within cardiology. Areas of responsibilities included regional marketing, detailed analyzes of product sales, strategies and goals. Created long-term relationships with customers in cardiology and internal medicine as well as key opinion leaders and Medical Committees.

• Product Specialist

  • Feb 2005 - Jun 2008

  Regional sales responsibility for different product within Sanofi Primary Care Products, areas including blood pressure, osteporosis, sleeping disorders. Areas of responsibilities included regional marketing, detailed analyzes of product sales, strategies and goals. Created long-term relationships with customers and a genuine understanding of the customer’s perspective. Actively seeked customer feedback to identify opportunities for improvement and to gain insight to underlying needs.