Caroline Krawczyk
Menedżer ds. marketingu at DOM 3E- Claim this Profile
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polski Native or bilingual proficiency
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angielski -
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Experience
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DOM 3E
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Poland
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Construction
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1 - 100 Employee
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Menedżer ds. marketingu
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Mar 2021 - Present
- współtworzenie strategii marketingowych, - prowadzenie kampanii reklamowych i promocyjnych, - tworzenie budżetu marketingowego, - kreacja i produkcja materiałów promocyjnych, informacji prasowych, targów, - koordynacja projektów promocyjnych, - monitorowanie i analiza danych rynkowych, - sporządzenie raportów marketingowych i cenowych, - współpraca z firmami, agencjami zewnętrznymi - współtworzenie strategii marketingowych, - prowadzenie kampanii reklamowych i promocyjnych, - tworzenie budżetu marketingowego, - kreacja i produkcja materiałów promocyjnych, informacji prasowych, targów, - koordynacja projektów promocyjnych, - monitorowanie i analiza danych rynkowych, - sporządzenie raportów marketingowych i cenowych, - współpraca z firmami, agencjami zewnętrznymi
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Och media
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Sweden
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Media Production
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1 - 100 Employee
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Creative Director
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2018 - Present
- work with clients from such industries as: media, the arts, event management, banking, food, retail, or construction, - create a brand - name, logo, visual identity, advertising materials, marketing communication (websites, brochures, leaflets, ads, brochures), - identify customer needs and adapt brand activities to current trends, - restyle a brand’s visual identity, - creative and qualitative oversight during project deployment, - project budget management, - photo shoots for business clients (product, personal, group) and individuals, - marketing project coordination, - selection of subcontractors and scattered team management
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Baumat Sp. z o.o.
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IT Services and IT Consulting
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Marketing Manager
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Apr 2012 - 2017
- develop promotion plans and marketing strategies for Baumat products, - project budget management, - create a comprehensive visual identity of a product (website, photos, video, advertising and promotional materials) e.g. "A house in a month", - plan, organize and execute company events, marketing initiatives and promotional activities, - create and shoot corporate video footage, - look after the external image of a brand and liaise with the media, - create and manage a customer data base in CRM, for marketing and sales initiatives, - work with external suppliers (e.g. advertising agencies, film studios, architects, graphic designers), - monitor and analyse competitive and construction industry activity, - closely cooperate with other company departments, - build and maintain relationships with clients, - oversee distribution of corporate marketing materials.
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Frelancer
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Advertising Services
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700 & Above Employee
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TV Polsat / Studio Theatre / Universal Music Poland
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2007 - 2011
➡ photo shoots for leading Polish actors and artists: Mika Urbaniak, Magdalena Schejbal, Kamila Baar, Paulina Holtz, Karolina Kominek, ➡ stage design and construction for: - music videos for: Lady Pank, Katarzyna Cerekwicka, rock band Ira, - TV Polsat programmes: "Dobrenocki", "Wstawaj! Gramy!", "Ostatnia instancja", - Theatre plays, e.g. "Fairy tale too scary for adults" - recognized at the Korczak Festival. ➡ photo shoots for leading Polish actors and artists: Mika Urbaniak, Magdalena Schejbal, Kamila Baar, Paulina Holtz, Karolina Kominek, ➡ stage design and construction for: - music videos for: Lady Pank, Katarzyna Cerekwicka, rock band Ira, - TV Polsat programmes: "Dobrenocki", "Wstawaj! Gramy!", "Ostatnia instancja", - Theatre plays, e.g. "Fairy tale too scary for adults" - recognized at the Korczak Festival.
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Education
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Uniwersytet Mikołaja Kopernika w Toruniu
Magister (Mgr), Grafika -
Studia Podyplomowe w Warszawskiej Szkole Fotografii