Karmen Jakob Logar
Product Marketing Specialist at Skupina Mikrocop- Claim this Profile
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English Professional working proficiency
Topline Score
Bio
Experience
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Skupina Mikrocop
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Slovenia
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Information Technology & Services
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1 - 100 Employee
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Product Marketing Specialist
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Jan 2023 - Present
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RESULT
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Slovenia
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Software Development
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1 - 100 Employee
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Head of Marketing
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Jun 2019 - Dec 2022
✔ Develop a strategy for corporate & product marketing activities✔ Develop and manage marketing budgets (corporate & products)✔ Create marketing content & materials (e.g., case studies, product videos, website & social media copy, blogs) that address customer needs, problems, wants – talk about their challenges and offering solutions ✔ Plan, execute and measure all digital corporate & product marketing activities, including SEO/SEM, email campaigns, marketing automation, social media, search & display GA campaigns, content marketing✔ Manage and refine the company's & employees' social media presence – focus on LinkedIn✔ Design and implement 💎Employer Branding activities in collaboration with the HR team✔ Organizing corporate & product events✔ Corporate & products website managing Show less
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Marketing Coordinator
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Jan 2017 - May 2019
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Secretary General
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Jan 2010 - Dec 2022
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Marketing manager & Consultant, owner
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Mar 2010 - Dec 2020
Projects: > Tekaškiforum.net > www.tekaskiforum.net Sports event management > BeachMaster 2009-2011, Poletna Odbojkariada 2012-2019, FIVB - 2010 CEV Continental Cup Sub Zone leg in Zrece, Odbojkarske podjetniske igre 2009, 2010 = Volleyball tournaments for Companies, Dobrodelni tek in pohod Božičkov 2011-2019, Projects: > Tekaškiforum.net > www.tekaskiforum.net Sports event management > BeachMaster 2009-2011, Poletna Odbojkariada 2012-2019, FIVB - 2010 CEV Continental Cup Sub Zone leg in Zrece, Odbojkarske podjetniske igre 2009, 2010 = Volleyball tournaments for Companies, Dobrodelni tek in pohod Božičkov 2011-2019,
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Project manager
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Oct 2008 - Apr 2011
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Account executive
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Mar 2007 - Sep 2008
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Education
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University of Ljubljana, Faculty of Economics
Management and organization -
University of Ljubljana, Faculty of Economics
Sport Management -
International Olympic Committee
IOC Diploma in Management of Olympic Sport Organization, Advanced Sports Management Course (ASMC), Sports Management -
Gimnazija Ledina