Experience

Marijuana Packaging

• United States
• Packaging & Containers
• 1 - 100 Employee

• E-Commerce Operations Specialist

  • Mar 2022 - Present

  • Ensure the successful launch of company products in all distribution channels for marijuana products covering both traditional wholesalers and e-commerce by developing educational and promotional tools • Assist with merchandising product collections on the Shopify website – this may include tagging products for organization, setting up promotions and discount codes • Participate in strategic meetings with our Director of Marketing to build and coordinate ongoing weekly and monthly campaign schedules • Monitor and analyze competitor product lines and digital marketing, while actively reporting results to management to assist with keeping the company competitive • Analyzed pricing requirements, research market conditions and coordinated an effective pricing response • Collaborated with cross-functional teams of purchasing and sales to develop marketing plans to aid in buying decisions of new products from design to distribution • Assist with sales volume forecasting, shipment analysis and reporting • Responsible for the management and organization of vendor marketing release materials, resources and assist in the development of customer digital presentations • Partner with Creative and Marketing Associate to create, coordinate and distribute digital marketing campaign while tracking, reporting and analyzing workflows • Work with Director of Marketing to develop and implement CRM email programs and increase signups and retention • Utilize web platform, dashboards, and web analytics to build and consolidate internal weekly reports for the team • Track and measure ROI on digital marketing campaigns on a weekly basis and make data-driven recommendations to continually improve business metrics (organic growth, direct growth) Show less



Newegg

• United States
• Retail
• 500 - 600 Employee

• Content Specialist

  • Nov 2017 - Mar 2022

  *Research manufacturer information on the web and other internal sources to establish authoritative information. *Research and establish authoritative information for products on multiple channels. *Use content management tools to fix or update information. *Work with sellers and other third parties to enhance their content on Newegg. *Perform content quality assurance and enhance overview descriptions for promotional products. *Initiate and provide input for technical projects with our IT staff to create and improve our internal content management tools. *Assist in managing user experience on our website, considering visuals, navigation, layout, and maintaining consistency of website’s look and feel. *Write original copy or other marketing/promotional-related materials. Show less