Karla Padva

Director, People and Administration at Revenue Accelerator Inc.
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Vancouver Metropolitan Area, CA
Languages
  • English Native or bilingual proficiency
  • Spanish Native or bilingual proficiency
  • French Limited working proficiency
Skills

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Bio

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Stephanie Raynor

Karla, Is a very hard working..... go to the matt business person. I had the pleasure of Karla working for my team at SAIT and she was our rock. SHe is very detailed and will go the distance for the people\company she works for

Sheila N.

With great team spirit, Karla is enthusiastic, trustable and transparent. Excellent when you need to work in start up projects under pressure. We launched CTC in Brazil doing what a team of 10 would do in 3 people. Innovative, she always tries new paths, even if it’s not part of her area of expertise. She has a great humor too!

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Credentials

  • Hubspot Agency Partner Certification
    HubSpot
    Jul, 2019
    - Sep, 2024
  • Hubspot Marketing Software
    HubSpot
    Nov, 2018
    - Sep, 2024
  • Inbound Certified
    HubSpot Academy

Experience

  • Revenue Accelerator Inc.
    • United States
    • Financial Services
    • 1 - 100 Employee
    • Director, People and Administration
      • Aug 2016 - Present

      We help companies fill their sales pipeline with qualified sales opportunities. We do this through sales process optimization, message development, and performance-based lead generation. Our mission is to help companies with great products and services connect with their ideal customer in a consistent, confident, and scalable way. We help companies fill their sales pipeline with qualified sales opportunities. We do this through sales process optimization, message development, and performance-based lead generation. Our mission is to help companies with great products and services connect with their ideal customer in a consistent, confident, and scalable way.

  • Anstice Communications
    • Project Manager
      • Aug 2018 - Mar 2020

      I'm a "make-it-happener" at Anstice Communications. Some of the things I manage on a day- to-day basis include: budget control, executing marketing campaigns (digital and traditional), managing internal resources, media planning and buying, client communication & strategy. I work with an amazing team and clients across many verticals such as real estate, retail, government, technology, tourism & more. I'm a "make-it-happener" at Anstice Communications. Some of the things I manage on a day- to-day basis include: budget control, executing marketing campaigns (digital and traditional), managing internal resources, media planning and buying, client communication & strategy. I work with an amazing team and clients across many verticals such as real estate, retail, government, technology, tourism & more.

  • Vega
    • Denmark
    • Musicians
    • 1 - 100 Employee
    • Marketing Specialist
      • Feb 2012 - Apr 2015

      Marketing SpecialistLaunched “Team Vega”, a national (US & Canada) Influencer Marketing program (working with celebrity athletes & bloggers) and managed all communication including: newsletters, e-blasts, social media contests, webinars, blog posts, and dynamic website content. Day to day activities included recruiting & onboarding new members, communicating with current members, pitching social media contests and managing ongoing communications. Oversaw traditional marketing and online marketing campaigns. Created and successfully executed crisis management PR communications for Team Vega.Trade Marketing CoordinatorSuccessfully supported over 80 account managers across North America with timely marketing & sales resources. Worked with sales managers on strategic account marketing initiatives for companies such as Whole Foods, Loblaws, Shoppers Drug Mart, GNC and others. Developed and implemented e-newsletters, e-blasts & webinars to the entire network of distribution partners. Led the development of a comprehensive and beautiful product guide (print and interactive digital versions) which became a popular sales tool amongst our account managers.

  • 30,000 FT Strategies Inc.
    • Business Consulting and Services
    • Marketing and Communications
      • Sep 2010 - Aug 2012

      30,000 FT Strategies is an end to end sales consulting practice. We help business owners craft their vision and develop a roadmap to get there. We specialize in aligning people, process and technology to make our clients' businesses more profitable. Some key responsibilities included:Strategic and tactical planning of marketing and communication programsProject managementSocial media management and trainingOnline marketing 30,000 FT Strategies is an end to end sales consulting practice. We help business owners craft their vision and develop a roadmap to get there. We specialize in aligning people, process and technology to make our clients' businesses more profitable. Some key responsibilities included:Strategic and tactical planning of marketing and communication programsProject managementSocial media management and trainingOnline marketing

  • Royal BC Museum
    • Canada
    • Museums, Historical Sites, and Zoos
    • 1 - 100 Employee
    • Sales Coordinator
      • Feb 2011 - Sep 2011

      Responsible for increasing revenue through visitor growthCollaborated with tourism partners to build packages (reciprocal packages with local attractions)Negotiated and sold tickets to hotel partners for their own packagesRaised Royal BC Museum profile through conference attendancePoint person for FAM visits, site inspections, special events Responsible for increasing revenue through visitor growthCollaborated with tourism partners to build packages (reciprocal packages with local attractions)Negotiated and sold tickets to hotel partners for their own packagesRaised Royal BC Museum profile through conference attendancePoint person for FAM visits, site inspections, special events

  • Canadian Tourism Commission
    • Germany
    • Business Consulting and Services
    • 1 - 100 Employee
    • Market Development Project Coordinator
      • Aug 2008 - Nov 2010

      Assited VP of Sales to build overseas teams in Brazil and India including review of RFP submissions, and training. Developed SOPs and led in-person and online training sessions. Supported sales teams by working with local agency in marketing and campaign development, including advertising and social media campaigns. Led detailed and complex event planning of special programs and large receptions such as the 2008 BC Tourism Industry Conference opening reception, RVC 2010 Luncheon, China’s Inauguration Reception after approved destination status announcement and B2B events in Sao Paulo, New Dehli and Mumbai. Set up and led multi-day familiarization trips across Canada for Brazilian media and tour operators. Developed media strategies and public relations plans for Brazilian media during the 2010 Vancouver Winter Olympic Games. Project managed creation of tourism guides (Skiing in Canada & Shopping in Canada) for Brazilian, Mexican and Chinese markets while collaborating with tourism partners across Canada

  • SAIT (Southern Alberta Institute of Technology) PolytechnicCalgary, AB
    • Sponsorship Coordinator
      • Sep 2007 - Jul 2008

      Responsible for raising funds through sponsorship opportunities Identified new sponsorship opportunities & leads Key account management, relationship building & nurturing Contract negotiation and execution Planned, marketed and executed various events Promoted identity and brand to community Responsible for raising funds through sponsorship opportunities Identified new sponsorship opportunities & leads Key account management, relationship building & nurturing Contract negotiation and execution Planned, marketed and executed various events Promoted identity and brand to community

Education

  • McMaster University
    Certificate, Digital Marketing
    -
  • University of Calgary
    Bachelor, Communications
    -
  • The University of British Columbia
    2010, Integrated Marketing Communications
    -
  • Bisset School of Business, Mount Royal University
    2005 Business Administration Diploma, Marketing Management; 2003 Communications Studies
    -

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