Karla Rodriguez-Herrera

Director of Marketing at HartmanBaldwin Design/Build
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Contact Information
Location
US
Languages
  • English Native or bilingual proficiency
  • Spanish Native or bilingual proficiency

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Experience

    • United States
    • Construction
    • 1 - 100 Employee
    • Director of Marketing
      • Aug 2007 - Present

      I report to the CEO. I also direct and oversee HartmanBaldwin’s Marketing and Public Relations staff, strategy, policies, objectives and initiatives. Along with the sales support process and support activities. I develop and implement tools, events, and brand collateral in order to facilitate prospect conversion and increase sales revenue.

    • Marketing and Sales Coordinator
      • Oct 2005 - Aug 2007

    • Marketing & Public Relations Assistant
      • Oct 2004 - Oct 2005

    • Public Relations Officer
      • Jan 2001 - Sep 2004
    • United States
    • Higher Education
    • 1 - 100 Employee
    • Public Relations & Marketing Coordinator
      • Sep 1998 - Jan 2001

      I reported to the Department Manager & Dean. I coordinated and oversaw support staff and student interns. I helped outline Marketing & Public Relations strategy, policies, objectives and initiatives. I developed and implemented brand collateral, communication plans in order to increase student engagement and admissions. I reported to the Department Manager & Dean. I coordinated and oversaw support staff and student interns. I helped outline Marketing & Public Relations strategy, policies, objectives and initiatives. I developed and implemented brand collateral, communication plans in order to increase student engagement and admissions.

Education

  • California State Polytechnic University-Pomona
    Bachelor of Science (BS), Organizational Communication, Public Relations & Marketing

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