Karla Ferrer
Luxury Travel Designer at Excursionist- Claim this Profile
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English Native or bilingual proficiency
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Spanish Limited working proficiency
Topline Score
Bio
Natasha Dodd
I met Karla when we were both working for Four Seasons Hotel Miami. Karla was training me when I started as a concierge for the property, and I will never forget how at ease she made me feel on my first day at the job. Karla is patient, understanding and has a great sense of humor. Karla was very conscientious and dedicated to her work, as well as the success of those around her. She took the time to spearhead initiatives that improved the concierge process for fellow employees and guests. She created an abundant amount of marketing material, internal communication documents, implemented simplified procedures, and also communicated a wide array of personal experiences that translated in a professional setting. Karla's mastery for both her core role and the projects that extended beyond it has been critical to the company's growth and guest satisfaction. Karla's intuition and fantastic instincts are what sets her apart from the pack. She was an incredible colleague and mentor, and I certainly miss working with her every day. I have only optimistic predictions for her career trajectory and look forward to following along on her journey!
Jessica Ragsdale
Karla has always been such a joy to work with. Her positive and energetic personality made my job so much more enjoyable. She consistently ensures that she is well informed of her surroundings and is thoroughly knowledgeable in the subjects of restaurants, events, activities, and local attractions. These qualities, along with her drive and passion for the industry are demonstrative of her inimitable ability to assist people with their travel needs.
Natasha Dodd
I met Karla when we were both working for Four Seasons Hotel Miami. Karla was training me when I started as a concierge for the property, and I will never forget how at ease she made me feel on my first day at the job. Karla is patient, understanding and has a great sense of humor. Karla was very conscientious and dedicated to her work, as well as the success of those around her. She took the time to spearhead initiatives that improved the concierge process for fellow employees and guests. She created an abundant amount of marketing material, internal communication documents, implemented simplified procedures, and also communicated a wide array of personal experiences that translated in a professional setting. Karla's mastery for both her core role and the projects that extended beyond it has been critical to the company's growth and guest satisfaction. Karla's intuition and fantastic instincts are what sets her apart from the pack. She was an incredible colleague and mentor, and I certainly miss working with her every day. I have only optimistic predictions for her career trajectory and look forward to following along on her journey!
Jessica Ragsdale
Karla has always been such a joy to work with. Her positive and energetic personality made my job so much more enjoyable. She consistently ensures that she is well informed of her surroundings and is thoroughly knowledgeable in the subjects of restaurants, events, activities, and local attractions. These qualities, along with her drive and passion for the industry are demonstrative of her inimitable ability to assist people with their travel needs.
Natasha Dodd
I met Karla when we were both working for Four Seasons Hotel Miami. Karla was training me when I started as a concierge for the property, and I will never forget how at ease she made me feel on my first day at the job. Karla is patient, understanding and has a great sense of humor. Karla was very conscientious and dedicated to her work, as well as the success of those around her. She took the time to spearhead initiatives that improved the concierge process for fellow employees and guests. She created an abundant amount of marketing material, internal communication documents, implemented simplified procedures, and also communicated a wide array of personal experiences that translated in a professional setting. Karla's mastery for both her core role and the projects that extended beyond it has been critical to the company's growth and guest satisfaction. Karla's intuition and fantastic instincts are what sets her apart from the pack. She was an incredible colleague and mentor, and I certainly miss working with her every day. I have only optimistic predictions for her career trajectory and look forward to following along on her journey!
Jessica Ragsdale
Karla has always been such a joy to work with. Her positive and energetic personality made my job so much more enjoyable. She consistently ensures that she is well informed of her surroundings and is thoroughly knowledgeable in the subjects of restaurants, events, activities, and local attractions. These qualities, along with her drive and passion for the industry are demonstrative of her inimitable ability to assist people with their travel needs.
Natasha Dodd
I met Karla when we were both working for Four Seasons Hotel Miami. Karla was training me when I started as a concierge for the property, and I will never forget how at ease she made me feel on my first day at the job. Karla is patient, understanding and has a great sense of humor. Karla was very conscientious and dedicated to her work, as well as the success of those around her. She took the time to spearhead initiatives that improved the concierge process for fellow employees and guests. She created an abundant amount of marketing material, internal communication documents, implemented simplified procedures, and also communicated a wide array of personal experiences that translated in a professional setting. Karla's mastery for both her core role and the projects that extended beyond it has been critical to the company's growth and guest satisfaction. Karla's intuition and fantastic instincts are what sets her apart from the pack. She was an incredible colleague and mentor, and I certainly miss working with her every day. I have only optimistic predictions for her career trajectory and look forward to following along on her journey!
Jessica Ragsdale
Karla has always been such a joy to work with. Her positive and energetic personality made my job so much more enjoyable. She consistently ensures that she is well informed of her surroundings and is thoroughly knowledgeable in the subjects of restaurants, events, activities, and local attractions. These qualities, along with her drive and passion for the industry are demonstrative of her inimitable ability to assist people with their travel needs.
Experience
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Excursionist
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United States
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Leisure, Travel & Tourism
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1 - 100 Employee
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Luxury Travel Designer
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Jan 2023 - Present
We design customized itineraries for individual travelers, families, and corporate groups with unique experiences, transportation and luxury accommodations in the United States, Canada and the Caribbean. As a small boutique organization of travel and product managers in Miami, we have built an extensive network of over 800 local tour guides, drivers, naturalists, scientists and more to deliver the most exclusive excursions for your next adventure! Whether it is seeing a polar bear face-to-face in Manitoba, jamming with a jazz musician in New Orleans, dogsledding in Alaska, or meeting a cutting-edge contemporary artist in Los Angeles, we seek to leave a lasting impression on your clients of these exceptional destinations!
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FirstService Residential
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Real Estate
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700 & Above Employee
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Lifestyle Director
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Sep 2020 - Jan 2023
On behalf of Biscayne Beach Condominium, curating annual programming and events, advancing the property's social media presence, and evaluating resident feedback. Additional responsibilities include communications and marketing, guiding residents with local recommendations, Chief Editor of the monthly newsletter, management of property function spaces, and a wide array of requests — all with luxury Five-Star service standards. On behalf of Biscayne Beach Condominium, curating annual programming and events, advancing the property's social media presence, and evaluating resident feedback. Additional responsibilities include communications and marketing, guiding residents with local recommendations, Chief Editor of the monthly newsletter, management of property function spaces, and a wide array of requests — all with luxury Five-Star service standards.
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Atlantic Pacific Companies
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United States
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Real Estate
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300 - 400 Employee
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Residential Concierge
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Jun 2020 - Sep 2020
The Waverly at South Beach The Waverly at South Beach
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Four Seasons Hotels and Resorts
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Canada
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Hospitality
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700 & Above Employee
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Concierge, Department Trainer, Tour Guide
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Aug 2016 - Sep 2020
Specializing as the guest's liaison for hotel services and local attractions including dining, nightlife, transportation, entertainment, lifestyle and business services throughout South Florida. Additional responsibilities include new-hire training, membership in leadership development committee, updating the Four Seasons Miami mobile app, monthly calendar of events, guest experience and maintaining hotel guides with relevant vendor information. Promoting luxury tourism is at the heart of what I do. As a curator of Four Seasons' marketing campaign, "This is our Miami," I offer private Little Havana culinary tours in collaboration with American Dream Tours. The exclusive tour was designed to highlight the neighborhood's Latin culture and rapidly evolving food scene—celebrating Miami as a world-class destination with a property-specific experience our brand has become recognized for.
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Trump National Doral, Miami
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United States
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Hospitality
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100 - 200 Employee
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Concierge
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Jan 2016 - Aug 2016
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Front Desk Agent
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Oct 2014 - Jan 2016
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American Girl
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Manufacturing
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700 & Above Employee
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Photographer, Concierge
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Nov 2008 - May 2014
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Education
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2007 - 2011
DePaul University
Religious Studies, Ethics and Social Justice, Minor in International Politics -
2005 - 2007
Grand Rapids Community College
Associate of Arts (A.A.), Liberal Arts and Sciences/Liberal Studies
Community
