Experience

SoundMind Institute

• United States
• Mental Health Care
• 1 - 100 Employee

• Curriculum Consultant

  • Sep 2023 - Present

  * Audit and assess clinical and cultural developments in the psychedelic medicine ecosystem * Recommend ongoing adjustments to a graduate-level curriculum educating psychedelic facilitators * Summarize and amplify major developments to relevant students, alumni, and interested third parties * Audit and assess clinical and cultural developments in the psychedelic medicine ecosystem * Recommend ongoing adjustments to a graduate-level curriculum educating psychedelic facilitators * Summarize and amplify major developments to relevant students, alumni, and interested third parties



Doximity

• United States
• Software Development
• 500 - 600 Employee

• Editorial Manager

  • May 2023 - Present

  More of the same, still senior, but now with 57% more responsibility, as I'm setting the strategic plan for the team that sends clinical, local medical, and healthcare business news e-mails to nearly every doctor in America, and most APPs, in collaboration with the product team. Also supervise execution of that plan. Ask me next quarter if we made our MOFO goals or not

• Senior Content Strategist

  • May 2021 - Present

  More of the same, just more. And senior. Primary additional responsibility being leader of the team owning the e-mail digest product superset, which delivers timely clinical, medical business, and health care human interest news to virtually every MD/DO in the United States, and over half of American NPs/PAs

• Clinical Content Editor

  • Aug 2019 - May 2021

  * Manage content curation for a variety of medical specialties and clinical interests for amplification within the Doximity ecosystem; primarily in e-mail digests and within the Newsfeed of the app * Creation, targeting, and deployment of short-form videos and clinical quizzes within the Doximity Newsfeed * Closely monitor trending medical news, and assign meta-data to instances of those news items to channel its amplification to appropriate members of the Doximity… Show more * Manage content curation for a variety of medical specialties and clinical interests for amplification within the Doximity ecosystem; primarily in e-mail digests and within the Newsfeed of the app * Creation, targeting, and deployment of short-form videos and clinical quizzes within the Doximity Newsfeed * Closely monitor trending medical news, and assign meta-data to instances of those news items to channel its amplification to appropriate members of the Doximity community * Develop and test strategy within audience sub-groups using data analytics to increase engagement. This requires spending lots of time with tools like Looker and Hex, in addition to proprietary internal tooling which handles content organization/tagging and algorithmic deployment * Collaborate with Doximity medical advisors and product team to understand community experience and drive the development of products which help our community be better clinicians. This, rather than exploiting people for marketing reasons, is always the primary goal



Aptus Health

• Advertising Services
• 1 - 100 Employee

• Senior Content Strategist

  • Jul 2015 - Aug 2019

  Continued in role after purchase of Quantia, Inc. by Physician's Interactive/Aptus Health, except with the addition of a wide range of new tactics within the Aptus Health ecosystem, which included properties like QuantiaMD, Tomorrow Networks, and Univadis, among others. These tactics included email marketing, direct mail, eDetails, speaker decks, micro-targeted banner advertising, and sampling. Continued in role after purchase of Quantia, Inc. by Physician's Interactive/Aptus Health, except with the addition of a wide range of new tactics within the Aptus Health ecosystem, which included properties like QuantiaMD, Tomorrow Networks, and Univadis, among others. These tactics included email marketing, direct mail, eDetails, speaker decks, micro-targeted banner advertising, and sampling.



QuantiaMD

• United States
• Hospitals and Health Care
• 1 - 100 Employee

• Acting Director, Content & Client Services

  • Nov 2014 - Jul 2015

  Created and managed content flow from the largest healthcare concerns in the world to the QuantiaMD platform. The content was highly clinical and heavily regulated, necessitating rigorous review at a very granular level across horizontally integrated MarCom shops with multiple client and agency stakeholders. In addition to helping create and review sponsored content, the content team worked with business development functions within QuantiaMD to seek additional opportunities and… Show more Created and managed content flow from the largest healthcare concerns in the world to the QuantiaMD platform. The content was highly clinical and heavily regulated, necessitating rigorous review at a very granular level across horizontally integrated MarCom shops with multiple client and agency stakeholders. In addition to helping create and review sponsored content, the content team worked with business development functions within QuantiaMD to seek additional opportunities and strategically advise our clients on the efficacy of current and future messaging as informed by detailed metrics and consumer research delivered by the QuantiaMD internal marketing organization. Clients serviced included, but were not limited to, the following: Pfizer, Novartis, Salix, Eli Lilly, Teva, and Quest Diagnostics.

• Content Manager

  • Aug 2011 - Nov 2014

  Creating and editing short videos for pharmaceutical, medical device, health system, and diagnostic clients for presentation within the QuantiaMD social network of validated physicians. Attending to the submission and review process for these tactics.

• Client Services Manager

  • Nov 2010 - Aug 2011

  Maintaining the day-to-day relationship between QuantiaMD and its sponsors, and executing on the programs they purchase with us. Duties included: 1) Creation of submission packets for review by pharmaceutical med-legal teams 2) Reporting on performance of sponsored programs 3) Project management of multiple marketing tactics across many brands simultaneously



Borough of Phoenixville

• Phoenixville, PA

• Councilman, Middle Ward

  • Sep 2012 - Jan 2014

  Appointed to fill out the term of a departing Councilman. In this capacity I was the first council member to increase public engagement through transparent real-time social media broadcasting of government affairs. Importantly, as a member of finance and infrastructure committees supervise the creation and implementation of a municipal budget in excess of $20 million. Finally, in my capacity as a councilperson I sit on the Phoenixville Planning Commission and evaluate and… Show more Appointed to fill out the term of a departing Councilman. In this capacity I was the first council member to increase public engagement through transparent real-time social media broadcasting of government affairs. Importantly, as a member of finance and infrastructure committees supervise the creation and implementation of a municipal budget in excess of $20 million. Finally, in my capacity as a councilperson I sit on the Phoenixville Planning Commission and evaluate and approve development plans within a complex statutory and engineering environment. Promised not to run in the election cycle following appointment, and kept that promise. Show less Appointed to fill out the term of a departing Councilman. In this capacity I was the first council member to increase public engagement through transparent real-time social media broadcasting of government affairs. Importantly, as a member of finance and infrastructure committees supervise the creation and implementation of a municipal budget in excess of $20 million. Finally, in my capacity as a councilperson I sit on the Phoenixville Planning Commission and evaluate and… Show more Appointed to fill out the term of a departing Councilman. In this capacity I was the first council member to increase public engagement through transparent real-time social media broadcasting of government affairs. Importantly, as a member of finance and infrastructure committees supervise the creation and implementation of a municipal budget in excess of $20 million. Finally, in my capacity as a councilperson I sit on the Phoenixville Planning Commission and evaluate and approve development plans within a complex statutory and engineering environment. Promised not to run in the election cycle following appointment, and kept that promise. Show less



KUB Consulting

• Marketing and PR Strategic and Tactical Consulting Services

  • Jul 2006 - Nov 2010

  KUB Consulting performed marketing and PR freelance consulting for healthcare clients including Merck and Meta Fusion. Merck brands serviced include Vytorin, Janumet/Januvia, Singulair, and Maxalt. Meta Fusion is a boutique provider of medical IT solutions. Services offered include the project management of e-mail and direct mail marketing campaigns, web site creation, media relations services, paid and organic search engine optimization, trade show strategic plans, and market research… Show more KUB Consulting performed marketing and PR freelance consulting for healthcare clients including Merck and Meta Fusion. Merck brands serviced include Vytorin, Janumet/Januvia, Singulair, and Maxalt. Meta Fusion is a boutique provider of medical IT solutions. Services offered include the project management of e-mail and direct mail marketing campaigns, web site creation, media relations services, paid and organic search engine optimization, trade show strategic plans, and market research and competitive intelligence projects. We also delivered copywriting services for white papers, case studies, and marketing materials. Show less KUB Consulting performed marketing and PR freelance consulting for healthcare clients including Merck and Meta Fusion. Merck brands serviced include Vytorin, Janumet/Januvia, Singulair, and Maxalt. Meta Fusion is a boutique provider of medical IT solutions. Services offered include the project management of e-mail and direct mail marketing campaigns, web site creation, media relations services, paid and organic search engine optimization, trade show strategic plans, and market research… Show more KUB Consulting performed marketing and PR freelance consulting for healthcare clients including Merck and Meta Fusion. Merck brands serviced include Vytorin, Janumet/Januvia, Singulair, and Maxalt. Meta Fusion is a boutique provider of medical IT solutions. Services offered include the project management of e-mail and direct mail marketing campaigns, web site creation, media relations services, paid and organic search engine optimization, trade show strategic plans, and market research and competitive intelligence projects. We also delivered copywriting services for white papers, case studies, and marketing materials. Show less



Radiology Today Magazine

• Sales Representative

  • Mar 2005 - Jul 2006

  The leading product display advertising salesman to that point in the history of Radiology Today magazine, a well known medical imaging trade. Clients included leaders in the healthcare vertical like GE, Siemens, and Toshiba, along with brands well-regarded specifically in medical imaging, like Viztek, Meta Fusion, HealthFlash Marketing, and others. The leading product display advertising salesman to that point in the history of Radiology Today magazine, a well known medical imaging trade. Clients included leaders in the healthcare vertical like GE, Siemens, and Toshiba, along with brands well-regarded specifically in medical imaging, like Viztek, Meta Fusion, HealthFlash Marketing, and others.



Philadelphia Orchestra

• Group Sales Manager

  • Apr 2000 - Aug 2004

  Group Sales Manager for The Philadelphia Orchestra, responsible for the solicitation of all types of groups, from small school groups to large, black-tie corporate events. Group Sales Manager for The Philadelphia Orchestra, responsible for the solicitation of all types of groups, from small school groups to large, black-tie corporate events.



City Hall Records / Red Eye Distribution

• Regional Sales Manager

  • 1998 - 2000

  Account Management Account Management



Distribution North America

• National Sales Representative

  • 1997 - 1997

  National Account Management National Account Management