Karine Lee
Marketing Manager at Straumann Group- Claim this Profile
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Bio
Experience
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Straumann Group
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Switzerland
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Medical Equipment Manufacturing
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700 & Above Employee
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Marketing Manager
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Apr 2022 - Present
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Product Manager
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Jul 2016 - Mar 2022
Responsible for product marketing include product lifecycle management and marketing communications of dental implants, prosthetics, surgical instrument and biomaterials. Handles new product launches, develops business plans, sales & marketing strategies, product marketing, KOL management, budget management, internal and external event and marketing communications.
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Demant
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Denmark
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Medical Equipment Manufacturing
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700 & Above Employee
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Senior Marketing Specialist
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Feb 2013 - Dec 2015
In charged of all the marketing activities at global leading hearing care solution company including business strategies, marketing communications and PR activities. Handled marketing-sales strategies, product launches, internal and external events, global communications, online marketing, media program and marketing promotions. Also involved as the local translation specialist and digital marketing ambassador.
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Marketing Specialist
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Jul 2011 - Feb 2013
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Osstem
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South Korea
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Medical Equipment Manufacturing
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200 - 300 Employee
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Junior Marketing Manager
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Oct 2007 - Dec 2010
In charged sales analysis, market and competitor research, product promotions, internal and external events and administration of CRM.
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Product Specialist
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Feb 2007 - Oct 2007
In charged of product demonstration and sales of surgical instrument and devices (surgical motor, handpiece, caries detector, laser etc.) After eight-month was transferred to HQ as a Marketing assistant.
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Sanyang Metal
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Busan
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Overseas Sales
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Apr 2006 - Feb 2007
In charged of importing of raw materials for the manufacturing of pipes used in desalination plants (mostly copper, copper alloy, copper scraps). Facilitated and managed communications between local and global customers until the final product is produced. In charged of importing of raw materials for the manufacturing of pipes used in desalination plants (mostly copper, copper alloy, copper scraps). Facilitated and managed communications between local and global customers until the final product is produced.
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중소벤처기업진흥공단(Korea SMEs Startups Agency)
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South Korea
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Financial Services
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1 - 100 Employee
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Intern
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Aug 2005 - Feb 2006
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Korea International Trade Association(KITA)
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South Korea
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International Trade and Development
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200 - 300 Employee
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Marketing Intern
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Jun 2004 - Feb 2005
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