Karina Belash
Product manager at life:) Belarus (CJSC Belarussian Telecommunication Network)- Claim this Profile
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Английский Limited working proficiency
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Русский Full professional proficiency
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Белорусский Native or bilingual proficiency
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Итальянский Elementary proficiency
Topline Score
Bio
Marina Alekseichik
We have worked with Karina for several years in the product innovation department. Karina is a highly skilled specialist with a deep understanding of the product development process. Karina is an excellent team player, an open mind employee with clear prioritization and following the company's business goals. What is especially valuable, Karina has a remarqueable soft skills: responsibility, empathy, sociability, collaboration, mindset growth, self-motivation, flexibility.
Daria G.
That was a great pleasure to work with Karina. She`s a reliable specialist and a good person with exhalant sense of humor :) In her work, Karina makes the right decisions to achieve common goals, acts quickly and brings the matter to the end. She`s creative and opened to new things.
Marina Alekseichik
We have worked with Karina for several years in the product innovation department. Karina is a highly skilled specialist with a deep understanding of the product development process. Karina is an excellent team player, an open mind employee with clear prioritization and following the company's business goals. What is especially valuable, Karina has a remarqueable soft skills: responsibility, empathy, sociability, collaboration, mindset growth, self-motivation, flexibility.
Daria G.
That was a great pleasure to work with Karina. She`s a reliable specialist and a good person with exhalant sense of humor :) In her work, Karina makes the right decisions to achieve common goals, acts quickly and brings the matter to the end. She`s creative and opened to new things.
Marina Alekseichik
We have worked with Karina for several years in the product innovation department. Karina is a highly skilled specialist with a deep understanding of the product development process. Karina is an excellent team player, an open mind employee with clear prioritization and following the company's business goals. What is especially valuable, Karina has a remarqueable soft skills: responsibility, empathy, sociability, collaboration, mindset growth, self-motivation, flexibility.
Daria G.
That was a great pleasure to work with Karina. She`s a reliable specialist and a good person with exhalant sense of humor :) In her work, Karina makes the right decisions to achieve common goals, acts quickly and brings the matter to the end. She`s creative and opened to new things.
Marina Alekseichik
We have worked with Karina for several years in the product innovation department. Karina is a highly skilled specialist with a deep understanding of the product development process. Karina is an excellent team player, an open mind employee with clear prioritization and following the company's business goals. What is especially valuable, Karina has a remarqueable soft skills: responsibility, empathy, sociability, collaboration, mindset growth, self-motivation, flexibility.
Daria G.
That was a great pleasure to work with Karina. She`s a reliable specialist and a good person with exhalant sense of humor :) In her work, Karina makes the right decisions to achieve common goals, acts quickly and brings the matter to the end. She`s creative and opened to new things.
Credentials
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Product-Led Growth
Product SchoolJan, 2023- Sep, 2024 -
Getting started with Amplitude
SkillFactoryMay, 2022- Sep, 2024 -
Как стать классным менеджером проектов и не ох..еть
UdemyApr, 2022- Sep, 2024 -
Mobile Game marketing. Basic course
devtodevFeb, 2022- Sep, 2024 -
Technical Product Management
LinkedInFeb, 2022- Sep, 2024 -
Becoming a Product Manager: A Complete Guide
LinkedInJan, 2022- Sep, 2024 -
Digital Product Management: Modern fundamentals
University of Virginia Darden School of BusinessJan, 2022- Sep, 2024 -
Product Management: Building a Product Roadmap
LinkedInJan, 2022- Sep, 2024 -
Technology for Product Managers
LinkedInJan, 2022- Sep, 2024
Experience
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Product manager
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Sep 2018 - Present
- Led cross-functional teams consisting of (Dev&Biz) to launch 20+ successful services across multiple categories, including Health, Music, TV, Gaming, and Books, which collectively garnered over 100K users; - Achieved a 760% YoY increase in the number of users on the music service; - Delivered a 42% YoY increase in the revenue of digital services; - Raised the user's ARPU by 6% by introducing additional services to tariff plans; - Had extensive experience collaborating with cross-functional teams such as Development, Marketing, and Sales, utilizing Agile to drive successful product development and launch - Сollaborated with global suppliers to launch joint services, building and strengthening strategic relationships to drive business growth and expand offerings - Have effectively established, initiated, and optimized business development strategies, aligning them with company targets, product specifications, market data, and budget factors, to drive business growth and improve product performance; - Have conducted comprehensive market research, analyzing competitors and user behavior to identify market trends and opportunities, and inform strategic decision-making for product development and launch; - Managed end-to-end product launches, from ideation to implementation, promotion, and post-launch support, ensuring seamless execution and customer satisfaction. Show less
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Appyfurious
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Belarus
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Information Technology & Services
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1 - 100 Employee
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Product manager
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Apr 2018 - Jul 2018
During my time at Appyfurious, I was eager to gain experience in mobile development and took the initiative to manage the release of an update for the LiveWallpapers app. I collaborated with the UX/UI team and prepared detailed requirements for the development team. I also oversaw the release process and gained hands-on experience working with various mobile development tools such as Firebase, Sensor Tower, App Annie, and AppsFlyer. During my time at Appyfurious, I was eager to gain experience in mobile development and took the initiative to manage the release of an update for the LiveWallpapers app. I collaborated with the UX/UI team and prepared detailed requirements for the development team. I also oversaw the release process and gained hands-on experience working with various mobile development tools such as Firebase, Sensor Tower, App Annie, and AppsFlyer.
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Product manager
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Oct 2015 - Apr 2018
In the mobile operator life:) I started as a manager of classic operator's additional services (VAS). Developed ideas for new services and searching for vendors. Analyzed markets and competitors; Created product roadmaps. Developed business plans; Documented products: orders, procedures, agreements etc; Developed specifications for technical technical team, marketing and sales; Created promotional plans and marketing supporting; Participated in customer research (focus groups and phone calls). Processed and analyzed user feedback; Show less
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Marketing Specialist
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Aug 2014 - Apr 2015
- Managed full-cycle marketing and advertising strategies, including estimating costs, managing resource allocation and adjusting production schedules; - Monitored trends in social media, industry and competitive landscape to create new material; - Designed dynamic print ads, point of sale pieces and marketing proposals for clients; - Researched, designed, implemented and tracked advertising and public relations activities; - Managed full-cycle marketing and advertising strategies, including estimating costs, managing resource allocation and adjusting production schedules; - Monitored trends in social media, industry and competitive landscape to create new material; - Designed dynamic print ads, point of sale pieces and marketing proposals for clients; - Researched, designed, implemented and tracked advertising and public relations activities;
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Education
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2009 - 2013
Belaruski Dzjaržauny Tehnalagièny Universitet
Bachelor's degree, Marketing
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