Karen Flowers
Digital Marketing Manager at Friends Of The Fox River- Claim this Profile
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Bio
Experience
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Friends Of The Fox River
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United States
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Environmental Services
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1 - 100 Employee
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Digital Marketing Manager
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Mar 2022 - Present
Develop content, build/improve web pages using WordPress, create marketing campaigns for events and fundraising, write and distribute press releases, and help out with technical projects like establishing a free Google Workspace for Non Profits. Develop content, build/improve web pages using WordPress, create marketing campaigns for events and fundraising, write and distribute press releases, and help out with technical projects like establishing a free Google Workspace for Non Profits.
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OTTO Engineering, Inc.
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United States
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Appliances, Electrical, and Electronics Manufacturing
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200 - 300 Employee
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Digital Marketing Specialist
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May 2011 - Jan 2022
Created and executed strategic marketing plan, synchronizing new product rollouts with targeted media ads, trade shows, e-mail campaigns, social media posts, training webinars and sales meetings. Managed budget and master calendar that included trade shows, print and digital advertising, new product launches and internal events. Created and executed strategic marketing plan, synchronizing new product rollouts with targeted media ads, trade shows, e-mail campaigns, social media posts, training webinars and sales meetings. Managed budget and master calendar that included trade shows, print and digital advertising, new product launches and internal events.
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D&S Communications
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IT Services and IT Consulting
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1 - 100 Employee
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Marketing Manager
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Jan 2008 - Nov 2009
Created and implemented a successful marketing communications plan focusing on initiatives that generated $1 million in new customer sales after its first year of inception. Managed advertising, website design, mass mailings, brochures, product announcements and public relations.Fabricated a new booth design and hit the ground running on supervising trade show exhibits, booth layout, product displays, lead capturing and follow up. Created and implemented a successful marketing communications plan focusing on initiatives that generated $1 million in new customer sales after its first year of inception. Managed advertising, website design, mass mailings, brochures, product announcements and public relations.Fabricated a new booth design and hit the ground running on supervising trade show exhibits, booth layout, product displays, lead capturing and follow up.
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Commworld Nationwide Inc
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United States
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IT Services and IT Consulting
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Marketing Manager/Owner
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2003 - 2008
Managed all aspects of business with a partner for our start-up telecommunications service provider. I worked a full-time job for the first 2 years to cover off on bills and health insurance while my partner focused solely on the company. Drove revenue, profitability and growth through marketing, public relations, and networking - promoting service efficiency, quality andcost-effective management of resources.Advanced the company’s mission, programs, objectives and policies to achieve revenues in excess of $5 million in its fifth year in operation.
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Education
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Northern Illinois University
Master's degree, Communication, Journalism, and Related Programs -
Rich East High School