Experience

Resonance Limited

• United Kingdom
• Investment Management
• 1 - 100 Employee

• Marketing Communications Manager

  • Jun 2019 - Present



Candutu

• United Kingdom
• Events Services

• Director

  • Jun 2015 - Present

  Director of Candutu Ltd. Copy writing, blog writing, social media planning and implementation, research, marketing planning, event sourcing. Director of Candutu Ltd. Copy writing, blog writing, social media planning and implementation, research, marketing planning, event sourcing.



Freelance

• Freelance Marketing Manager

  • 2016 - Jun 2019

  Marketing Communications for CHICKS children's charity (Devon) and Account Manager for EBC Education (clients include Disney, Thames Tideway Tunnel) and Heath Associates (clients include Real Good Food, Wing Yip, Futura Foods) (Bath). Marketing Communications for CHICKS children's charity (Devon) and Account Manager for EBC Education (clients include Disney, Thames Tideway Tunnel) and Heath Associates (clients include Real Good Food, Wing Yip, Futura Foods) (Bath).



Go Beyond

• United Kingdom
• Non-profit Organizations
• 1 - 100 Employee

• Marketing and Communications Coordinator

  • Feb 2018 - May 2019

  Identifying, creating and implementing marketing opportunities for the fundraising and events teams. Creating content for the website. Blog writing. Writing press releases. Creating, managing and scheduling digital activity across the following platforms: Twitter, Facebook, LinkedIn and Instagram. Compiling monthly reports identifying KPI’s for each platform. Marketing planning. Campaign management. GDPR compliance. Event planning, promotion and management. Liaison with corporate supporters. Arranging photoshoots, briefing and script writing. Direct marketing. Print and production. Educational resource writing.



EBC EDUCATION LIMITED

• United Kingdom
• Primary and Secondary Education

• Account Manager

  • Aug 2015 - Jul 2018

  Account Manager working for an education-based marketing agency enabling clients to connect with young people in education. Clients include Thames Tideway Tunnel, Disney and Manchester Airport. Creating marketing campaigns, writing briefs and copy-writing for email, websites and literatures e.g. learning resources. Setting up and attending client events. Working closely with designers, copywriters, clients themselves, schools, teachers and suppliers including mailing houses and printers. Running social media including Facebook, Twitter.



Teachit

• United Kingdom
• Book and Periodical Publishing
• 1 - 100 Employee

• Marketing Manager

  • Apr 2010 - Dec 2014

  Production and execution of the annual marketing plans for all of the Teachit websites and products. Planning and briefing of all marketing materials - both on and offline. Liaison with both in-house editorial staff and external suppliers such as copywriters, designers, publishers and printers. Prepare for and attend relevant conferences, events and exhibitions. Oversaw the production of in-house e-newsletters, bespoke emails and onsite adverts as well as those for third party advertisers. Working closely work with publishers (including Random House, Puffin and Pearson Education) on the production of the most effective marketing plans/campaigns for individual titles and their promotion to the relevant Teachit databases. Campaign analysis.



EBC EDUCATION LIMITED

• United Kingdom
• Primary and Secondary Education

• Freelance Marketing Project Manager

  • Aug 2006 - Apr 2010

  Managing the production of specific educational-based projects: direct mail, events, workshops, websites, print and films. Working closely with the in-house EBC production team, as well as clients, teachers, Local Authorities, design agencies, copywriters, programmers, video-editors and print agencies. Overseeing the delivery of a completed project to agreed budgets and quality standards: managing the script development process and commissioning relevant suppliers. Client liaison. Clients included PDSA, Defra, The Welcome Trust and Breast Cancer Care.



The Geological Society of London

• Bath, United Kingdom

• Marketing Executive

  • Jul 2001 - Nov 2003

  Preparation of and implementation of the Society’s annual Marketing Plan. Planning for and attending conferences and exhibitions both overseas and in the UK. Liaising with authors of books, in-house editors and designers regarding the marketing and promotion of individual titles and journals. Overseeing advertising including third party. Producing all promotional literature including book covers, flyers, posters and adverts and the annual catalogues. Buying in mailing lists for direct mailings. Managing email campaigns for each title and publication. Managing and growing sales for the online bookshop.



AXA Sunlife Direct

• Bristol, United Kingdom

• Marketing Development Manager

  • Apr 2000 - Jul 2001

  Create marketing plans to successfully market financial products to specific customer segments through targeted direct marketing techniques and to do this profitably. Identify new marketing opportunities leading to the overall profitability of AXA Sunlife's largest affinity client - Media Insurance Services. Responsible for ensuring that all marketing campaigns (press, DRTV, inserts, door drops and email) are executed successfully. Review and analyse all campaigns on a continuous basis to help inform future campaigns, and ensure profit and production targets were achieved within budgets.



Allianz Insurance

• United Kingdom
• Insurance
• 700 & Above Employee

• Marketing Campaign Manager

  • Mar 1998 - Apr 2000

  Responsibilities included prospect, customer, and cold list direct marketing activities through direct mail, telemarketing, and data capture door drops. Worked closely with the outbound telemarketing team, suppliers (printers and design agencies), as well as strategic partners. Writing creative briefs for marketing campaigns and marketing literature. Campaign, print and production management. Regular analyses of statistical information. Responsibilities included prospect, customer, and cold list direct marketing activities through direct mail, telemarketing, and data capture door drops. Worked closely with the outbound telemarketing team, suppliers (printers and design agencies), as well as strategic partners. Writing creative briefs for marketing campaigns and marketing literature. Campaign, print and production management. Regular analyses of statistical information.