Karen Bustamante G.
Digital Campaign Manager at Samsung Ads Canada- Claim this Profile
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Topline Score
Bio
Credentials
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Programmatic Advertising Foundations
LinkedInNov, 2022- Nov, 2024 -
Native advertising- reach more customers with Taboola
FiverrAug, 2021- Nov, 2024 -
Xandr Invest Certificate
XandrAug, 2021- Nov, 2024 -
Planning and mediation of online campaigns.
PlatziNov, 2020- Nov, 2024 -
Amazon DSP Certification
AmazonJul, 2022- Nov, 2024 -
Amazon advertising foundations certification
AmazonJul, 2022- Nov, 2024 -
Sponsored Ads Foundations Certification
AmazonJul, 2022- Nov, 2024 -
Display & Video 360 certification
GoogleJun, 2022- Nov, 2024 -
Product Ads
Mercado LibreApr, 2022- Nov, 2024 -
Audience Deals
Mercado LibreMar, 2022- Nov, 2024 -
Brand building
Mercado LibreMar, 2022- Nov, 2024 -
Google Analytics
GoogleFeb, 2020- Nov, 2024 -
Google Ads Video Certification
GoogleApr, 2021- Nov, 2024 -
Google Ads Shopping Certification
GoogleMar, 2021- Nov, 2024 -
Google Ads Display Certification
GoogleFeb, 2021- Nov, 2024 -
Google Ads Search Certification
GoogleFeb, 2021- Nov, 2024
Experience
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Samsung Ads Canada
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Canada
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Advertising Services
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1 - 100 Employee
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Digital Campaign Manager
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Nov 2022 - Present
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Xaxis
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United States
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Advertising Services
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700 & Above Employee
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Automated Trading Senior Strategist
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Aug 2021 - Aug 2022
Activation, monitoring and optimization of campaigns in Programmatic in DSPs such as DV360, Xandr, Taboola, Mediamath and Amazon DPS. Activation, monitoring and optimization of campaigns in Programmatic in DSPs such as DV360, Xandr, Taboola, Mediamath and Amazon DPS.
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BlackSip
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Colombia
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IT Services and IT Consulting
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100 - 200 Employee
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Digital Media
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Nov 2020 - Aug 2021
Creation of media plans, Media flows, activation and optimization of campaigns in Meta Ads, Instagram Ads and Google Ads for ecommerce focused on performance Creation of media plans, Media flows, activation and optimization of campaigns in Meta Ads, Instagram Ads and Google Ads for ecommerce focused on performance
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Agencia Digital Flash
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Colombia
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Advertising Services
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1 - 100 Employee
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Account digital planner
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Jul 2020 - Nov 2020
Project management and creation of digital strategies and media strategies. Google Ads, Meta and LinkedIn Ads Project management and creation of digital strategies and media strategies. Google Ads, Meta and LinkedIn Ads
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Ghost Lbstr
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Bogotá, Distrito Capital, Colombia
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Digital planner
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Jan 2019 - Jul 2020
DIgital and media strategist for small brands and startups DIgital and media strategist for small brands and startups
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Publicis One
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France
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Advertising Services
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1 - 100 Employee
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Trainee Strategic planner
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Aug 2017 - Feb 2018
Strategic Planning, qualitative and quantitative research, social listening, data analysis and field work for brands such as Coca Cola, Renault, Enel, among others. Management of tools such as TGI choices and Kantar IBOPE media Strategic Planning, qualitative and quantitative research, social listening, data analysis and field work for brands such as Coca Cola, Renault, Enel, among others. Management of tools such as TGI choices and Kantar IBOPE media
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Aida Direct
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Bogotá D.C., Colombia
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Graphic designer
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Jul 2016 - Apr 2017
CRM agency part of the Mullen Lowe group. In charge of creating graphic and audiovisual creativity, creative strategies for email marketing, web pages and digital platforms focused on CRM for brands such as Lenovo and others. CRM agency part of the Mullen Lowe group. In charge of creating graphic and audiovisual creativity, creative strategies for email marketing, web pages and digital platforms focused on CRM for brands such as Lenovo and others.
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Education
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Sergio Arboleda University
International advertising, Digital Communication and Media/Multimedia