Experience

Ketto
• France
• IT Services and IT Consulting
• Senior Product Designer

  • Sep 2023 - Present


Digitow Design Studio

• Co-Founder

  • Jul 2022 - Present

  I am a co-founder of Digitow Design Studio, where we have established a thriving network of talented designers dedicated to crafting exceptional digital products. Our ultimate mission revolves around shaping a sustainable world by offering innovative and purposeful design solutions. I am a co-founder of Digitow Design Studio, where we have established a thriving network of talented designers dedicated to crafting exceptional digital products. Our ultimate mission revolves around shaping a sustainable world by offering innovative and purposeful design solutions.



makeO toothsi aligners

• India
• Wellness and Fitness Services
• 700 & Above Employee

• Product Designer

  • Mar 2022 - Sep 2023

  My role revolves around elevating the user experience for the Toothsi and Skinnsi app & website. One of my notable contributions was introducing a more intuitive and efficient process for creating dental scanning reports called "plan at scan." This innovation significantly reduced the time required for plan creation from 4 days to just 30-45 minutes. Additionally, I worked on implementing a video/audio consultation feature that facilitated seamless interaction between users and doctors, enabling them to resolve their issues effectively. To enhance user convenience, I introduced a tracking feature for Skinnsi Pro's (dental agents), allowing users to monitor their live location prior to each session. Recognizing the need for support, I reconstructed the help section specifically for our dental agents, addressing their concerns regarding equipment, treatment, customers, and technical issues. To empower Skinnsi users in their skincare journey, I designed a treatment review feature that enabled them to track their progress and compare it with the desired results. Moreover, I undertook the task of redesigning the Pro check-in and location finder feature for both home and clinic appointments. This optimization led to a 28% improvement in delivery timings. Redeveloped the skincare tracker journey, focusing on enhancing user experience and reducing cognitive load for seamless navigation and interaction. Show less



Worxwide Consulting

• United Kingdom
• Business Consulting and Services
• 1 - 100 Employee

• UX/UI Designer

  • Apr 2020 - Mar 2022

  Improved UX and created user-friendly interface for Pearson's education tool Cypress, transforming it from a B2B to B2C product. Contributed to building a social platform for movie reviews and suggestions, involved in wireframing, UI design, and ideation. Developed a Project Management tool called BNB project manager with features like time tracking, task management, calendar reminders, and deadline notifiers. Collaboratively designed bids and beyond website, while independently creating 150+ visual assets for the design store. Designed UX case studies for E-Wheelers, Fintech Applications, and Medical Applications. Created a home page for an E-learning platform targeting engineers. Show less



Old School Truffle

• India
• Food and Beverage Services

• Design Consultant (Freelance)

  • Mar 2019 - Jun 2021

  Created brand strategy and helped build the business from the initial stages. Created brand strategy and helped build the business from the initial stages.



Xeye | Innovation + Design

• UX/UI Designer

  • Sep 2019 - Apr 2020

  Collaborated on website and landing page development for Six Yard Story, Hostie Asia, Barclays, and JLL. Crafted branding collaterals for Jimmy's cocktail, Hostie Asia, JLL, and Barclays. Led the creation of the Barclays' Awayday campaign, working closely with the design director. Developed the complete digital and on-ground experience for the campaign. Collaborated on website and landing page development for Six Yard Story, Hostie Asia, Barclays, and JLL. Crafted branding collaterals for Jimmy's cocktail, Hostie Asia, JLL, and Barclays. Led the creation of the Barclays' Awayday campaign, working closely with the design director. Developed the complete digital and on-ground experience for the campaign.



Nascent Info

• India
• IT Services and IT Consulting

• Visual / UI Designer

  • Jun 2019 - Aug 2019

  Designed WC-2019 Power Pray Campaign for Turquoise Villa. Created the plan for on-ground activities and designed social media posts & print collaterals for the same. Collaboratively created pages and animation for Turquoise Villa, Chor Bazaar Bistro & Gujrat Tourism. Closely worked with the creative lead and designed the digital & on-ground campaign for Chor Bazaar Bistro Opening. Planned the whole scenario with the team and successfully delivered the designs with over 50,000 reach on social platforms. Show less