Kara MacKenzie

Communications Intern at Center for Gender in Global Context (GenCen)
  • Claim this Profile
Contact Information
us****@****om
(386) 825-5501
Location
East Lansing, Michigan, United States, US
Languages
  • Spanish Limited working proficiency
  • Korean Elementary proficiency

Topline Score

Topline score feature will be out soon.

Bio

Generated by
Topline AI

You need to have a working account to view this content.
You need to have a working account to view this content.

Experience

    • United States
    • Higher Education
    • 1 - 100 Employee
    • Communications Intern
      • Aug 2022 - Present

      I maintained and increased accessibility of a biweekly Mailchimp newsletter with 1,000+ recipients by cross-researching relevant news and events and applying digital accessibility strategies. I also reorganized, updated and maintained our departmental website using Concrete5 CMS to ensure accessibility, improve user experience, and increase SEO and engagement. Finally, I designed a comprehensive style guide on Canva to ensure consistent, professional branding and audience-centered communication on all internal and external channels to align with our communications strategic plan. Show less

    • United States
    • Libraries
    • 1 - 100 Employee
    • Social Media Intern
      • May 2021 - Sep 2022

      I implemented daily social media strategy on Facebook, Instagram, Twitter, and LinkedIn using Hootsuite to increase community engagement and awareness of events and programs. I also modernized MLA's Instagram grid by designing consistent, coherent weekly campaigns on Canva and sharing templates for future use. Finally, I increased organizational knowledge of social media trends and SEO strategies by presenting quarterly Hootsuite analytics to leadership. I implemented daily social media strategy on Facebook, Instagram, Twitter, and LinkedIn using Hootsuite to increase community engagement and awareness of events and programs. I also modernized MLA's Instagram grid by designing consistent, coherent weekly campaigns on Canva and sharing templates for future use. Finally, I increased organizational knowledge of social media trends and SEO strategies by presenting quarterly Hootsuite analytics to leadership.

    • Communications Intern
      • Nov 2021 - May 2022

      I wrote and edited weekly articles on events I attended or interviews I conducted to inform a wide audience of the work the departmental community was doing. I also collaborated virtually with social media interns to design and implement multiple social media campaigns coordinated with article releases, researched and applied SEO strategies and WordPress analytics to increase website interactions and article visibility, edited website pages to ensure relevance, timeliness, and universal accessibility, and drafted department-wide communications and surveys to collect faculty data. Show less

    • Undergraduate Learning Assistant
      • Sep 2021 - Dec 2021

      I encouraged further discussion and comprehension of class material by replying to students’ assignments and posing relevant questions each week. I also co-hosted weekly Social Justice Conversations by drafting agendas and sharing my thoughts to encourage participation and deeper understanding of class content. I communicated virtually and in person with faculty to coordinate weekly plans, and completed special projects such as a teaching philosophy statement and academic readings on various topics to develop my own strengths as a student and educator. Show less

    • Social Media Intern
      • Jun 2021 - Oct 2021

      I designed and implemented weekly social media campaigns on Facebook, Instagram, and LinkedIn to educate and connect with the Lansing community. I also monitored posts and responded to comments to promote engagement, and communicated with my supervisor virtually to coordinate timely and relevant weekly posts. I designed and implemented weekly social media campaigns on Facebook, Instagram, and LinkedIn to educate and connect with the Lansing community. I also monitored posts and responded to comments to promote engagement, and communicated with my supervisor virtually to coordinate timely and relevant weekly posts.

    • United States
    • Retail
    • 700 & Above Employee
    • Bookseller
      • Dec 2020 - Aug 2021

      I assisted customers in person or over the phone to resolve complaints, knowledgeably recommended products, and answered questions, as well as operating a cash register and ensuring quality of sales floor by sweeping, vacuuming, cleaning tables, and organizing and restocking products. I cross-sold over 100 monthly picks and over 150 memberships by cheerfully engaging customers in conversation and offering additional products, and I maintained the store's “Social Media Picks” table by researching and curating popular titles from TikTok and other social media. Show less

    • United States
    • Libraries
    • 1 - 100 Employee
    • Shelver
      • Aug 2018 - May 2020

      I facilitated the organization of books to make it easier for patrons to find what they were looking for, designed and implemented compelling displays to increase aesthetic value in main areas of the library, and assisted patrons by quickly retrieving specific books or making thoughtful recommendations. I facilitated the organization of books to make it easier for patrons to find what they were looking for, designed and implemented compelling displays to increase aesthetic value in main areas of the library, and assisted patrons by quickly retrieving specific books or making thoughtful recommendations.

Education

  • Michigan State University
    Bachelor's degree, Professional & Public Writing and Women's & Gender Studies
    2020 - 2023
  • University of Amsterdam
    Sexual Orientation, Gender Identity,& Sexual Politics
    2022 - 2022

Community

You need to have a working account to view this content. Click here to join now