Kaneecia Coale
Vice President of Client Development at Sawtooth Media Group- Claim this Profile
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Bio
Mike Holzer
Kaneecia Johnson is the rarest type of professional I have ever worked with. This could simply be a laundry list of her accomplishments, and there are too many to rattle off, but Kaneecia's true strength comes from her ability to lead with empathy, compassion, and kindness. It isn't enough for her to delegate and have tasks completed, which would be understandable given the depth of her responsibilities. Rather, she gets right in the trenches with the heart of a teacher, unpacking opportunities, explaining the benefits, and empowering the individual to complete objectives and succeed. It's easy to get lost in the weeds, especially in a young organization, but Kaneecia's superior time management and leadership abilities keep her on the clearest of paths every day. Our mission statement is to change lives, and Kaneecia takes extreme accountability for that mission, and applies it not just to clients, but to internal team members, leadership, etc. She is the ultimate "treat the lowest guy on the totem poll and the CEO with the exact same level of respect" type of person, and I truly could not imagine our organization without her. Even further beyond that, there is literally nothing Kaneecia cannot accomplish. If tomorrow she said she wanted to be a ballet dancer or a head chef or an airline pilot, she would absolutely achieve that goal and do so in short order (and would probably be the best at it). I cannot recommend this person enough!
Scott Przybyla
I hired Kaneecia at A10 Capital and she has worked for me for almost 2 years. She was recommended to the company, and from the interview process through her work activities, she has always performed at the top. She is a jolt of energy and charisma and clearly added value to the culture of A10 Capital. She is always positive and focused on the company's goals. She clearly understands that by hitting her individual goals, and helping the team to hit their goals, that everyone will succeed. She is a pro at forming relationships with her clients. They trust her and look to her for advice on what to do with their real estate. It has been a real pleasure to work alongside Kaneecia!
Mike Holzer
Kaneecia Johnson is the rarest type of professional I have ever worked with. This could simply be a laundry list of her accomplishments, and there are too many to rattle off, but Kaneecia's true strength comes from her ability to lead with empathy, compassion, and kindness. It isn't enough for her to delegate and have tasks completed, which would be understandable given the depth of her responsibilities. Rather, she gets right in the trenches with the heart of a teacher, unpacking opportunities, explaining the benefits, and empowering the individual to complete objectives and succeed. It's easy to get lost in the weeds, especially in a young organization, but Kaneecia's superior time management and leadership abilities keep her on the clearest of paths every day. Our mission statement is to change lives, and Kaneecia takes extreme accountability for that mission, and applies it not just to clients, but to internal team members, leadership, etc. She is the ultimate "treat the lowest guy on the totem poll and the CEO with the exact same level of respect" type of person, and I truly could not imagine our organization without her. Even further beyond that, there is literally nothing Kaneecia cannot accomplish. If tomorrow she said she wanted to be a ballet dancer or a head chef or an airline pilot, she would absolutely achieve that goal and do so in short order (and would probably be the best at it). I cannot recommend this person enough!
Scott Przybyla
I hired Kaneecia at A10 Capital and she has worked for me for almost 2 years. She was recommended to the company, and from the interview process through her work activities, she has always performed at the top. She is a jolt of energy and charisma and clearly added value to the culture of A10 Capital. She is always positive and focused on the company's goals. She clearly understands that by hitting her individual goals, and helping the team to hit their goals, that everyone will succeed. She is a pro at forming relationships with her clients. They trust her and look to her for advice on what to do with their real estate. It has been a real pleasure to work alongside Kaneecia!
Mike Holzer
Kaneecia Johnson is the rarest type of professional I have ever worked with. This could simply be a laundry list of her accomplishments, and there are too many to rattle off, but Kaneecia's true strength comes from her ability to lead with empathy, compassion, and kindness. It isn't enough for her to delegate and have tasks completed, which would be understandable given the depth of her responsibilities. Rather, she gets right in the trenches with the heart of a teacher, unpacking opportunities, explaining the benefits, and empowering the individual to complete objectives and succeed. It's easy to get lost in the weeds, especially in a young organization, but Kaneecia's superior time management and leadership abilities keep her on the clearest of paths every day. Our mission statement is to change lives, and Kaneecia takes extreme accountability for that mission, and applies it not just to clients, but to internal team members, leadership, etc. She is the ultimate "treat the lowest guy on the totem poll and the CEO with the exact same level of respect" type of person, and I truly could not imagine our organization without her. Even further beyond that, there is literally nothing Kaneecia cannot accomplish. If tomorrow she said she wanted to be a ballet dancer or a head chef or an airline pilot, she would absolutely achieve that goal and do so in short order (and would probably be the best at it). I cannot recommend this person enough!
Scott Przybyla
I hired Kaneecia at A10 Capital and she has worked for me for almost 2 years. She was recommended to the company, and from the interview process through her work activities, she has always performed at the top. She is a jolt of energy and charisma and clearly added value to the culture of A10 Capital. She is always positive and focused on the company's goals. She clearly understands that by hitting her individual goals, and helping the team to hit their goals, that everyone will succeed. She is a pro at forming relationships with her clients. They trust her and look to her for advice on what to do with their real estate. It has been a real pleasure to work alongside Kaneecia!
Mike Holzer
Kaneecia Johnson is the rarest type of professional I have ever worked with. This could simply be a laundry list of her accomplishments, and there are too many to rattle off, but Kaneecia's true strength comes from her ability to lead with empathy, compassion, and kindness. It isn't enough for her to delegate and have tasks completed, which would be understandable given the depth of her responsibilities. Rather, she gets right in the trenches with the heart of a teacher, unpacking opportunities, explaining the benefits, and empowering the individual to complete objectives and succeed. It's easy to get lost in the weeds, especially in a young organization, but Kaneecia's superior time management and leadership abilities keep her on the clearest of paths every day. Our mission statement is to change lives, and Kaneecia takes extreme accountability for that mission, and applies it not just to clients, but to internal team members, leadership, etc. She is the ultimate "treat the lowest guy on the totem poll and the CEO with the exact same level of respect" type of person, and I truly could not imagine our organization without her. Even further beyond that, there is literally nothing Kaneecia cannot accomplish. If tomorrow she said she wanted to be a ballet dancer or a head chef or an airline pilot, she would absolutely achieve that goal and do so in short order (and would probably be the best at it). I cannot recommend this person enough!
Scott Przybyla
I hired Kaneecia at A10 Capital and she has worked for me for almost 2 years. She was recommended to the company, and from the interview process through her work activities, she has always performed at the top. She is a jolt of energy and charisma and clearly added value to the culture of A10 Capital. She is always positive and focused on the company's goals. She clearly understands that by hitting her individual goals, and helping the team to hit their goals, that everyone will succeed. She is a pro at forming relationships with her clients. They trust her and look to her for advice on what to do with their real estate. It has been a real pleasure to work alongside Kaneecia!
Experience
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Sawtooth Media Group
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United States
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Advertising Services
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1 - 100 Employee
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Vice President of Client Development
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Jan 2022 - Present
•Leading the paid advertising, creative production, sales page optimization and account management team successfully in order to have effective and efficient protocols and communication in order to scale our 30+ E-Comm clients •Overseeing budgets, staff, and executives and evaluating the success of the company.•Meeting with board members and other executives to assess the direction of the company, develop short and long-term goals, plans, and strategies, and ensure the company's compliance with the stated mission.•Overseeing the complete operation of the company and ensuring all goals are met based on the company's strategic plans.
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Director Of Client Development
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Mar 2021 - Jan 2022
As the Director Client Development at Sawtooth Media Group, I am looked to as a leader, optimizer, and project manager all in one. My primary role is to manage the account management team. Creating SOPs, implementing best practices, and mentoring the team. With client retention and growth being the primary focus, I work closely with the account managers and their accounts, finding opportunities to strengthen relationships, drive satisfaction, and grow wallet share.I am a high performer and my experience creating processes, managing client accounts, leading people, and building meaningful relationships shines through my role.• Presented ideas that are strategically sound, based in research, and meets client expectations while serving as Company representative to clients and presents, facilitates, and leads client meetings• Responsible for increasing ROAS, ads to sales page conversion rate, and AOV by triple when clients started at sawtooth• Demonstrated capacity to move numerous projects forward while still taking the time to foster the talents of the brand management team and encouraging collaboration and camaraderie
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Project Manager
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May 2020 - Mar 2021
• Oversaw end to end process from client onboarding to ensuring suite of products fit client need• Evaluated best performing SKU, paid advertising, production creative and page optimization performance to organize next steps through both clients and internal team• Lead client calls and utilize a cloud-based platform for detailed organization
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Email Marketing Specialist
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May 2019 - May 2020
• Built a digital marketing email customer list of 2MM+ through nurturing industry leads • Expanded the affiliate email opportunity in the health and fitness niche by +125% through strategic test and learn agendas • Collaborated with creative teams to innovate on channel best practices
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ClickBank
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United States
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Technology, Information and Internet
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700 & Above Employee
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Growth Manager
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Aug 2018 - May 2019
•Provided guidance to e-commerce and digital marketers for upsell opportunities and optimizations in order to gain higher leverage in the affiliate marketplace•Analyzed sale trends and performance data to provide business optimization recommendations with our highest tier clients making $500K+ •Drove an incremental $3M+ in revenue by cross selling current clients into new services•Secured high value accounts through consultative selling, effective customer solutions and promoting business opportunities
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A10 Capital
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United States
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Real Estate
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1 - 100 Employee
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Associate Vice President
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Feb 2018 - Aug 2018
•Successfully managed a book of business of 400+ commercial real estate investors who invested in properties valued from $2M-$30M•Built and maintained strong relationships with clients to increase their knowledge of our business portfolio
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Lead Generation Specialist
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Mar 2017 - Jan 2018
Commercial real estate investors rely on A10 Capital as their one-stop balance sheet lender for middle-market commercial mortgages. With loans ranging from $1 million to $20 million per property, our broad menu of bridge, perm, bridge-to-perm, and note purchase loans cover the entire life cycle of commercial properties across the United States. Our full service platform incorporates focused origination, speedy underwriting, in-house legal and servicing for the life of the loan. An innovator in the industry with a scalable funding model, A10 is backed by four significant institutions: $4.7 trillion asset management firm BlackRock, $98 billion global investment firm KKR, the $19 billion global private equity firm H.I.G. Capital, and THL Credit, the credit affiliate of Thomas H. Lee Partners. We are based in Boise and Dallas and have regional offices in key markets nationwide. For more information, please visit us at www.a10capital.com.
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Wells Fargo
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United States
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Financial Services
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700 & Above Employee
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Personal Banker
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Mar 2014 - Mar 2017
•Responsible for creating personal marketing strategy to efficiently manage cliental with $1M+ in banking assets•Effectively sold retail banking products and services to customers and prospects•Exceeded solution goals for three straight quarters •Responsible for creating personal marketing strategy to efficiently manage cliental with $1M+ in banking assets•Effectively sold retail banking products and services to customers and prospects•Exceeded solution goals for three straight quarters
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Education
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2009 - 2012
Boise State University
Business Administration and Management, General
Community
