Account Director

• May 2019 - Present

• Accounts handled full-time: Johnson & Johnson, Volkswagen, Amazon Payment Services, Géant, Zurich Life Insurance, Dabur Vatika, Audi, McLaren, FrieslandCampina (Rainbow Milk), Henkel and Al Rawabi. • Accounts handled on project basis: India Gate Classic and Gulf Business. • Handling multi-channel ATL, BTL and social media requirements for the MENA region. • Developing communication strategy for brands and seeing it through to execution. • Developing the social calendar and monthly report for social media clients. • Managing budgets and monthly revenue. • Establishing and maintaining supplier relationships for profitable business for the group. Show less

• Nov 2018 - Jan 2023

• Started the stint with an aim to increase reach on Facebook and Twitter. • Creating awareness amongst various patient groups.

• Feb 2019 - Dec 2021

• Providing assistance by empowering the community to share experiences, knowledge and resources effectively. • Interacting with people, directing and encouraging them to learn more about the condition by reading and watching the best advice and strategies that experts share during the Summit.

Creative Communications Specialist

• Aug 2015 - Oct 2018

• Responsible for multi-channel BTL and social media advertising. • Managed the content creation for various social media platforms. • Conceptualised and launched the e-commerce website and handled the CMS. • Implemented effective content and digital marketing strategies that yielded 3x ROI. • Managed the annual e-commerce campaign that led to 75% increase in CTR, 150% increase in website traffic and grew revenue by 50%. • Responsible for multi-channel BTL and social media advertising. • Managed the content creation for various social media platforms. • Conceptualised and launched the e-commerce website and handled the CMS. • Implemented effective content and digital marketing strategies that yielded 3x ROI. • Managed the annual e-commerce campaign that led to 75% increase in CTR, 150% increase in website traffic and grew revenue by 50%.

Marketing Communications Specialist

• Jan 2015 - Jul 2016

• Handled print communication for a portfolio of consumer products and prescriptions drugs. • Provided communication and scientific training to direct marketers. • Managed and executed promotional events and campaigns. • Handled print communication for a portfolio of consumer products and prescriptions drugs. • Provided communication and scientific training to direct marketers. • Managed and executed promotional events and campaigns.

Assitant Product Manager

• Aug 2012 - Dec 2013

• Managed a portfolio of pharmaceutical products and handled the organisation’s advertising and communication. • Trained a field force of 15 marketers. • Managed, executed and hosted healthcare conferences and seminars. • Managed a portfolio of pharmaceutical products and handled the organisation’s advertising and communication. • Trained a field force of 15 marketers. • Managed, executed and hosted healthcare conferences and seminars.

Senior Account Executive

• May 2012 - Jul 2012

• Managed a range of well-known brands from Johnson & Johnson, Boehringer Ingelheim and Novartis. • Established a reputation for frequently pitching and winning new business. • Managed a range of well-known brands from Johnson & Johnson, Boehringer Ingelheim and Novartis. • Established a reputation for frequently pitching and winning new business.

Senior Account Executive

• Feb 2012 - Apr 2012

• Coordinated with clients and creatives to execute innovative work with efficient turnaround. • Coordinated with clients and creatives to execute innovative work with efficient turnaround.

Deputy Brand Associate

• Jun 2011 - Jan 2012

• Worked with and managed brands of renowned companies like Glenmark, Biogen Idec, UCB, Bayer Zydus Pharma, IPCA, Lupin and Abbott. • Worked with and managed brands of renowned companies like Glenmark, Biogen Idec, UCB, Bayer Zydus Pharma, IPCA, Lupin and Abbott.

Key Account Executive

• Jan 2011 - Jun 2011

• Created and presented concepts while learning several new on-the-job skills. • Created and presented concepts while learning several new on-the-job skills.

Summer Intern

• May 2010 - Jun 2010

• Assisted the Sales Analytics Team with secondary research and analysis. • Assisted the Sales Analytics Team with secondary research and analysis.