Kamran Rao
Key Account Manager at Young's (Private) Limited- Claim this Profile
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Topline Score
Bio
Credentials
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Business development:Strategic Planning
LinkedInDec, 2021- Oct, 2024 -
Key Account Managment
LinkedInDec, 2021- Oct, 2024 -
Where to Focus: Weaknesses or Strengths?
LinkedInNov, 2020- Oct, 2024
Experience
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Young's (Private) Limited
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Pakistan
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Food and Beverage Services
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300 - 400 Employee
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Key Account Manager
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Jan 2022 - Present
1-Work on conversion and retention of customer for smooth business. 2-Develop personal relation with customer for retention of business. 3-Increase bottom line gross margin with the help of induction of new brands. 4-BKT on monthly basic for enhance of product knowledge. 5-Provide solution to customer increase gross margin. 6-Work on potential funnel to grab the true potential of area. 7-Suggest the Menu according to current trend. 1-Work on conversion and retention of customer for smooth business. 2-Develop personal relation with customer for retention of business. 3-Increase bottom line gross margin with the help of induction of new brands. 4-BKT on monthly basic for enhance of product knowledge. 5-Provide solution to customer increase gross margin. 6-Work on potential funnel to grab the true potential of area. 7-Suggest the Menu according to current trend.
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Unilever
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United Kingdom
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Manufacturing
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700 & Above Employee
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Territory Manager
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Aug 2021 - Dec 2021
1-Deliver the primary and secondary target on weekly basic. 2-Monitor all the KPI’s Like Coverage, Unique productivity, Call productivity, SKU per Bills and More stores. 3-Monitor and achieved the target of sales fundamental 1-Distribution 2-Pricing 3-Shelving 4-Merchandising. 4-Joint business plans with LMT, IMT and Local Self-service store to increase SOS. 5-Merchandising the product on Hip to Eye level or behind the counter for better visibility. 6-Responsible to ensure Numeric and Weighted distribution. 7-Monitor the channel and sub channel wise growth like Kiryana stores, General store, Bakers, Scattered Whole sale and LMT. 8-Ensure the availability of right stock on right channel. 9-Make sure to availability of new product on each channel level. 10-Daily, weekly, and monthly analysis to achieve primary and secondary sales. 11-Responsible to ensure Order booker Target SKU’s Wise, As per KPI’s 12-Ensure Unique Productivity 95% and Call Productivity 85%. 13-Distribution handling by solving issues regarding “RED “agreement and ensure ROI. Show less
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Young's (Private) Limited
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Pakistan
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Food and Beverage Services
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300 - 400 Employee
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Territory Sales Manager GT
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Aug 2017 - Jul 2021
1-Achieved primary and secondary target along with all sales KPI’s. 2-Delivered the sales and other KPI i.e. coverage, productivity, drop size, SKU per call target on daily, weekly, monthly and quarterly basis. 3-Analysis the channel wise growth and responsible to take corrective action to achieve the annual growth target. 4-Increase the SOS to show the dominancy on competition. 5-Joint Business plan with LMT and Local Self-service store to take the competition advantage. 6-Monitor the out of stocks to avoid direct sales loses. 7-Maintain FIFO on distribution and shop level to reduce the financial loss of company. 8-Enhance the weighted and numeric distribution. 9-Delivered the penetration targets on given product. 10-Monitor and delivered the Brand wise, product wise unique productivity target. 11-Ensure the availability of New Development Product on right channel. 12-Work on the “AVA” (available, Visible and Assessable) model to enhance sales volume. 13-To check, execution & monitoring of all company activities i.e. trade offers, consumer’s promotion and FOC stocks. 14-Manage the team and motivated them. 15-Keep close eyes on competitor’s activities and reporting to the company Zonal Sales Manager Show less
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Volka Food International Limited
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Pakistan
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Food and Beverage Manufacturing
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700 & Above Employee
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Area Sales Executive
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Sep 2016 - Aug 2017
1-Morning and evening meeting with DSR discuss on day planner and week planner for achievement of day and week target. 2-Give plan how to achieved sales number with in time gone. 3-Generate the distribution secondary claim. 4-Ensure the ROI of distributor. 5-Implement the company merchandising policies by effective utilization of POS material. 1-Morning and evening meeting with DSR discuss on day planner and week planner for achievement of day and week target. 2-Give plan how to achieved sales number with in time gone. 3-Generate the distribution secondary claim. 4-Ensure the ROI of distributor. 5-Implement the company merchandising policies by effective utilization of POS material.
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Hilal Foods (Pvt) Ltd.
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Pakistan
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Manufacturing
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700 & Above Employee
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Territory Sales Officer
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Oct 2015 - Aug 2016
1-Achievement of Volume & Value wise secondary sales targets on Daily, Monthly, Quarterly basis. 2-By SKU, Brand, Distributor and territory level. 3-Achievement of Merchandizing Target of the Assigned Activity. 4-Effective route planning to get required level of Numeric & Weighted Distribution. 5-Service the trade as per channel Distribution strategy. 6-Proper and timely display of POS material. 1-Achievement of Volume & Value wise secondary sales targets on Daily, Monthly, Quarterly basis. 2-By SKU, Brand, Distributor and territory level. 3-Achievement of Merchandizing Target of the Assigned Activity. 4-Effective route planning to get required level of Numeric & Weighted Distribution. 5-Service the trade as per channel Distribution strategy. 6-Proper and timely display of POS material.
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Education
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National College Of Business Administration & Economics
MBA -Mphil Marketing, Marketing -
The CPD Standard office Unilever Accelerator Hub
Understanding the Retail Landscape, Digital Commerce Accelerator Hub -
Islamia University, Bahawalpur
Master's degree (M.com), Business/Commerce, General -
Islamia University, Bahawalpur
B.com, Business/Commerce, General