Experience

Maxima Bulgaria / T MARKET

• Retail
• 100 - 200 Employee

• Market Specialist

  • Nov 2021 - Present



Econt Express

• Bulgaria
• Freight and Package Transportation
• 100 - 200 Employee

• Marketing Expert

  • Dec 2020 - Aug 2021



Lavena Merch

• Brand Manager

  • Dec 2012 - Oct 2020

  - Preparing the annual marketing budget for a group of brands including the corporate one;- Analyzing market trends and customer needs;- Strategic development of new brands and products;- Product development and close work with R&D, packaging and production departments;- Constant work with creative, packaging and advertising agencies;- Developing effective and targeted marketing campaigns – on-line and off-line;- Collaboration with Export department and giving full support during exhibitions and trade trips;- Collaboration with domestic Sales department and supporting sales activities;- Data analyzing – mainly Nielsen;- Organizing and taking part in BTL activities;- Constant competitor’s monitoring.



"Kontakt VN" Ltd.

• Marketing Expert

  • Oct 2011 - Oct 2012

  - Developing corporate vision;- Maintaining relationships with subcontractors – printing houses (flexo, offset, wide format), design studios;- Maintaining the company’s website;- Taking part in the organization of the production process and customer service (new and existing clients). - Developing corporate vision;- Maintaining relationships with subcontractors – printing houses (flexo, offset, wide format), design studios;- Maintaining the company’s website;- Taking part in the organization of the production process and customer service (new and existing clients).



Capricorn Trade Ltd.

• Manager assistant

  • Feb 2008 - Oct 2011

  - Maintaining the image of professional hair brands Londa Professionals, TIGI Haircare and Lakme Cosmetics;- Working with medias - TV, magazines, radio, etc..;- Conducting BTL activities;- Cooperating with the Sales Department;- Maintaining communication with the headquarters of the brands in Spanish and English- Managing staff. - Maintaining the image of professional hair brands Londa Professionals, TIGI Haircare and Lakme Cosmetics;- Working with medias - TV, magazines, radio, etc..;- Conducting BTL activities;- Cooperating with the Sales Department;- Maintaining communication with the headquarters of the brands in Spanish and English- Managing staff.