Kalila Welch
Content Writer at Cheek Media Co.- Claim this Profile
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Bio
Experience
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Cheek Media Co.
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Australia
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Media Production
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1 - 100 Employee
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Content Writer
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Sep 2021 - Present
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Mumbrella
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Australia
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Book and Periodical Publishing
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1 - 100 Employee
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Journalist and Mumbrellacast Producer
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Apr 2022 - May 2023
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Editorial Assistant
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Nov 2021 - Apr 2022
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TradesFormation
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Australia
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Professional Training and Coaching
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1 - 100 Employee
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Marketing Manager
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Nov 2019 - Oct 2021
TradesFormation is a business coaching and consulting company that teaches trades business owners skills across a range of key business areas, such as sales, marketing and finance, to empower them with the knowledge and confidence to grow their business. In my role as Marketing Manager I oversee all Marketing and Communications activities, as well as partnerships, client engagement, delivery of marketing services for clientele and some business operations. My day to day responsibilities include: • Management of overall marketing strategy across multiple channels (organic social media, paid social media, email, website, online events, in person events, partnerships). • Management of Joint Ventures and Partnerships. • Management of a team of 9 staff, including remote and local staff. • Copy writing for marketing collateral. • Managing logistics, production, and marketing of a podcast. • Calendar management. • B2B sales • General business operations. • Management of digital marketing team to deliver marketing services, including website development, social media and email marketing for clients. • Editing and approval of social media, email and blog content for clients. • Publishing content via WordPress and CMS • Systems and platforms management (CRM, marketing, project management, password management, email and calendars, learning management system). • Process development for key business and marketing operations. Notable Achievements • Development of business strategy and implementation of new online business model post COVID 19 Pandemic since March 2020. • Supported the hiring and development of key team members to grow the business. • Managed the product development of a range of new marketing services for clients. Show less
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The Royal Sydney Golf Club
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Australia
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Spectator Sports
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1 - 100 Employee
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Receptionist
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Mar 2018 - Nov 2019
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Receptionist and Administration Assistant
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Jun 2017 - Feb 2018
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Education
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UNSW
Masters, Communications and Journalism -
University of Technology Sydney
Bachelor of Public Communication, Public Relations, Advertising, and Applied Communication