Kaitlyn Campitiello (Grosse)

Marketing and Communications Manager at Life Science Washington
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Contact Information
us****@****om
(386) 825-5501
Location
Seattle, Washington, United States, US

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Leslie M. Alexandre, DrPH

As CEO of Life Science Washington, I had the pleasure of working with Kaitlyn for nearly a year in her role as Marketing and Communication Manager for our association. Kaitlyn is smart, energetic and always up for a new challenge. She is proactive, routinely suggesting new approaches and bringing new ideas to the table for consideration by her colleagues. Kaitlyn's work is always high quality and she is a great team player. She also takes feedback very well and is happy to make changes or improvements as necessary. I would have her work for me again in a heartbeat--great attitude and great work! Very dependable.

Sarah Wakefield

Kaitlyn Grosse is the epitome of a "360-degree marketing employee." She can do it all: event coordination, social media management (all channels), marketing collateral editing and distribution, web site management—the list goes on. She is up for anything and embraces every challenge. When she first came to Arivale, she quickly took the reins on many marketing projects as I suddenly departed for maternity leave early. She saved us! Kaitlyn also completely transformed and improved all our social media channels. She approaches every day with a positive attitude and embraces all constructive feedback with gratitude. Her cross-departmental communication skills are a huge plus as well. Every organization needs a Kaitlyn Grosse.

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Credentials

  • Certified Direct-Response Copywriting Specialist
    DigitalMarketer
    Apr, 2020
    - Nov, 2024
  • IS-00029 Public Information Officer Awareness
    International Association for Continuing Education & Training (IACET)
    Oct, 2013
    - Nov, 2024
  • LinkedIn Marketing Solutions Fundamentals
    LinkedIn
    Jan, 2023
    - Nov, 2024
  • Social Media in Public Relations
    Coursera

Experience

    • United States
    • Biotechnology Research
    • 1 - 100 Employee
    • Marketing and Communications Manager
      • Feb 2021 - Present

      As the Marketing and Communications Manager, I oversee organizational communications, branding, and messaging for Life Science Washington. I manage our email communications, social media, website messaging, PR efforts, advertising program, and our nationwide talent recruitment campaign. I use my creativity and knowledge of our membership to create industry reports, graphics, videos, and more to support our many events and objectives throughout the year. As the Marketing and Communications Manager, I oversee organizational communications, branding, and messaging for Life Science Washington. I manage our email communications, social media, website messaging, PR efforts, advertising program, and our nationwide talent recruitment campaign. I use my creativity and knowledge of our membership to create industry reports, graphics, videos, and more to support our many events and objectives throughout the year.

    • United States
    • Appliances, Electrical, and Electronics Manufacturing
    • 1 - 100 Employee
    • Marketing Communications Strategist
      • Aug 2019 - Feb 2021

      Coordinates bi-yearly international and regional tradeshows, manages all company PR communications and media relations, and deploys all email communications. Developed social media strategy that greatly improved impressions, followers, and engagement. Manages all advertising efforts, award submissions, and technical documentation. In-house graphic designer, copywriter, product photographer, and video producer. Coordinates bi-yearly international and regional tradeshows, manages all company PR communications and media relations, and deploys all email communications. Developed social media strategy that greatly improved impressions, followers, and engagement. Manages all advertising efforts, award submissions, and technical documentation. In-house graphic designer, copywriter, product photographer, and video producer.

  • Arivale
    • Seattle, WA
    • Marketing Coordinator
      • Nov 2017 - Apr 2019

      Created content and messaging on social media channels while managing multi-level review process, monitoring engagement, reporting metrics, and recommending changes. Managed and created marketing collateral for leadership team's speaking events, enrollment events, and partnership launches. Initiated, developed, and executed enrollment and retention events, external newsletters, company press mentions, ambassador program, and customer surveys. Organized marketing initiatives through internal and external channels to coordinator deliverables and meeting deadlines. Show less

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Office Manager/Assistant Account Executive
      • Jun 2016 - Nov 2017

      Coordinated with outside vendors on supplies and maintenance issues. Developed procedures and updated documents to keep the company organized. Created content and managed all social media accounts including Facebook, Instagram, Twitter and LinkedIn. Helped support client accounts by creating deliverables, pitching reporters and placing stories, maintaining media lists, helping plan events and premiers, drafted pitches, press releases and media alerts. Coordinated with outside vendors on supplies and maintenance issues. Developed procedures and updated documents to keep the company organized. Created content and managed all social media accounts including Facebook, Instagram, Twitter and LinkedIn. Helped support client accounts by creating deliverables, pitching reporters and placing stories, maintaining media lists, helping plan events and premiers, drafted pitches, press releases and media alerts.

    • United States
    • Motor Vehicle Manufacturing
    • 1 - 100 Employee
    • Marketing Coordinator
      • Jun 2015 - Jun 2016

      Ran advertising and marketing campaigns for five auto dealerships, managed multi-million dollar advertising budgets, ran social media accounts and reputation management, created video content and managed multiple websites, learned SEO and how to manage CRM systems, created a charity program that has donated over $65,000 to the community, planned events, and much more. Ran advertising and marketing campaigns for five auto dealerships, managed multi-million dollar advertising budgets, ran social media accounts and reputation management, created video content and managed multiple websites, learned SEO and how to manage CRM systems, created a charity program that has donated over $65,000 to the community, planned events, and much more.

    • United States
    • Wholesale
    • 1 - 100 Employee
    • Customer Service Representative
      • May 2012 - Aug 2014

      Creating work orders and pick tickets for each job, updating schedules for four different locations, creating over fifty sales boards for the sale department, worked in a group to help manage and run a large client with over 100 jobs. Creating work orders and pick tickets for each job, updating schedules for four different locations, creating over fifty sales boards for the sale department, worked in a group to help manage and run a large client with over 100 jobs.

    • United States
    • Higher Education
    • 700 & Above Employee
    • Program Coordinator
      • Dec 2012 - Sep 2013

      Marketing and Advertising for events, choosing speakers and planning for events, help put together the university wide conference, work on simple office tasks. Help with President Award ceremony, present for S &A fee committee, become in contact with different offices on campus. Marketing and Advertising for events, choosing speakers and planning for events, help put together the university wide conference, work on simple office tasks. Help with President Award ceremony, present for S &A fee committee, become in contact with different offices on campus.

  • Mel Kourm YMCA
    • Puyallup, Wa
    • Dance Instructor
      • May 2012 - Aug 2012

      Responsibilities included welcoming students, teaching a routine, stretching, getting my own music to use, teaching them new moves, teaching students dance terminology. Responsibilities included welcoming students, teaching a routine, stretching, getting my own music to use, teaching them new moves, teaching students dance terminology.

    • Waitress
      • Feb 2011 - Aug 2011

      Welcoming and seating customers, taking drink orders, delivering customers orders to chefs or get special requested items from back kitchen, write checks, bus tables, use cash register and thank customers, cleaning appliances, and restocking items. Welcoming and seating customers, taking drink orders, delivering customers orders to chefs or get special requested items from back kitchen, write checks, bus tables, use cash register and thank customers, cleaning appliances, and restocking items.

Education

  • Washington State University - Edward R. Murrow College of Communication
    Bachelor of Arts (B.A.), Strategic Communication- emphasis in public realtions
    2011 - 2015
  • University of Cape Town
    Study Abroad Program, Humanities
    2014 - 2014
  • Rogers High School
    2008 - 2011

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