Kaitlyn Mulder

Account Executive at Geek Town USA
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Contact Information
us****@****om
(386) 825-5501
Languages
  • English -
  • French -

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Bio

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Credentials

  • PEERRS research training
    -

Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Account Executive
      • Sep 2022 - Present
    • Software Development
    • 1 - 100 Employee
    • Vocalist/Actor/Dancer
      • Jan 2002 - Present

      Experienced and diversified performer; specializing in solo & group vocal performance, musical theater, and competitive dance. Experienced and diversified performer; specializing in solo & group vocal performance, musical theater, and competitive dance.

    • Executive Producer
      • Mar 2018 - Sep 2022
    • United States
    • Investment Management
    • 1 - 100 Employee
    • PR & Marketing Manager
      • Nov 2017 - Sep 2022

      As the Director of Marketing and PR for Principium Tactical Wealth Management, I am responsible for planning educational lectures across the state of Michigan and coordinating the execution of marketing campaigns, direct mailings, emails, and media promotions. Serving as the liaison for incoming clients, I maintain effective communication and usher them toward the appropriate stages of service. A pivotal asset of my position is accurately tracking client leads to maintain pipeline development and cross-sell products and services. In addition, I personally design and write copy for all company marketing materials (company press releases, newsletters, information folders, company profiles, client profiles, PowerPoint presentations, emails, direct mailings, social media/print advertisements, web pages, and other promotional items). Through my campaigns, I have revitalized our company brand concept with the integration of modernized design and messages on multiple marketing platforms, resulting in peaked interest from high net-worth clientele. Some projects allow me the pleasure of collaborating with exterior web designers, advertising agencies (M&O Marketing, Plum Marketing, Zoom Media), local news outlets (Detroit Free Press, Livingston County Post), and radio advertisers (WJR) to direct and create promotional media. Show less

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Producer
      • Aug 2020 - Nov 2020

      Leading the podcast production of the show “True Underdog” hosted by Jayson Waller. Leading the podcast production of the show “True Underdog” hosted by Jayson Waller.

    • United States
    • Writing and Editing
    • Bartender
      • Sep 2015 - Sep 2017

      My responsibilities included planning and preparing special events and communicating with customers, staff, and management regarding orders. I also received two years of hospitality training and a TIPS certification. I was also responsible for training employees for a range of positions. This experience gave me exceptional skills including handling high pressure work environments, organization, customer service, and problem solving. My responsibilities included planning and preparing special events and communicating with customers, staff, and management regarding orders. I also received two years of hospitality training and a TIPS certification. I was also responsible for training employees for a range of positions. This experience gave me exceptional skills including handling high pressure work environments, organization, customer service, and problem solving.

    • Marketing Communications Intern
      • Sep 2016 - May 2017

      My responsibilities included handling all aspects of electronic/print communications and brand management. This included website and social media updates and the design and implementation of campaigns for concerts, events, and admissions. I was also responsible for devising optimal communications strategies to publicize events through designing promotional materials. I have assisted in developing strategic plans for the cultivation of gift donors, and the administrative processes that ensue. My responsibilities included handling all aspects of electronic/print communications and brand management. This included website and social media updates and the design and implementation of campaigns for concerts, events, and admissions. I was also responsible for devising optimal communications strategies to publicize events through designing promotional materials. I have assisted in developing strategic plans for the cultivation of gift donors, and the administrative processes that ensue.

    • United States
    • Entertainment
    • 1 - 100 Employee
    • Research Assistant
      • Sep 2016 - Apr 2017

      I was responsible for running participants through research studies being conducted at the University of Michigan. I was expected to uphold the values and standards set by academic and research industries. Certified PEERRS training. I was responsible for running participants through research studies being conducted at the University of Michigan. I was expected to uphold the values and standards set by academic and research industries. Certified PEERRS training.

Education

  • University of Michigan College of Literature, Science, and the Arts
    Communications & Performing Arts Management, Mass Communication/Media Studies
    2013 - 2017

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