Kaitlin Southron Funk

SEO Specialist at LimeLight Marketing LLC
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Contact Information
us****@****om
(386) 825-5501
Location
Royersford, Pennsylvania, United States, US

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Bonnie Dugan Ung

Kaitlin's passion and enthusiasm for producing high-quality content is what made her such a pleasure to manage. Despite working in a fast-paced, production based environment, Kaitlin's main concern was always the customer, which is why she always took the extra time to edit each individual website and ensure it was delivered with flawless results. Not only can Kaitlin manage a large workload with minimal supervision, she is a fantastic team player. Her attention to detail and determination for improving the overall process and product is what set her apart and I highly recommend her. She was an invaluable asset to my team.

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Experience

    • United States
    • Marketing Services
    • 1 - 100 Employee
    • SEO Specialist
      • Feb 2022 - Present

    • United States
    • Higher Education
    • SEO Specialist
      • Mar 2021 - Jan 2022

    • United States
    • Advertising Services
    • 300 - 400 Employee
    • SEO Team Lead
      • Oct 2018 - Mar 2021

      -Manage a team of SEO strategists-Plan out monthly content strategies-Optimize client sites for search engines and user experience-Audit sites for broken links and technical errors-Establish local SEO presence through citation cleanup and link building strategies-Communicate with clients through monthly calls and data reports-Share competitive strategies and keyword research using BrightEdge and Google Analytics -Brainstorm & launch A/B tests using conversion rate optimization (CRO)

    • Content Strategist
      • Oct 2016 - Oct 2018

    • Law Practice
    • 700 & Above Employee
    • Digital Content Specialist
      • May 2014 - Oct 2016

      Manage all content on reedsmith.com and firm's 20 blogs. Ensure all web content is consistent with the firm’s brand. Advise attorneys on best practices for effective blogging. Develop monthly website and blog analytic reports. Coordinate mass email alerts under time‐specific deadlines. Maintain vendor relationships and collaborate on ideas to improve the firm's web presence. Manage all content on reedsmith.com and firm's 20 blogs. Ensure all web content is consistent with the firm’s brand. Advise attorneys on best practices for effective blogging. Develop monthly website and blog analytic reports. Coordinate mass email alerts under time‐specific deadlines. Maintain vendor relationships and collaborate on ideas to improve the firm's web presence.

    • Advertising Services
    • 700 & Above Employee
    • Copywriter/Editor
      • Mar 2013 - May 2014

      Composed creative, concise copy for 5‐10 page client websites. Wrote for a variety of business types, including contractors, hair salons, doctors, insurance firms, law firms, and restaurants. Maintained relationships with clients and collaborated on content and design changes. Managed multiple sites at a time under a deadline. Edited websites and provided feedback to other writers when content and design elements did not meet defined standards. Ensured each website proof contained proper spelling, grammar, design, and functionality.

    • United States
    • Pharmaceuticals
    • 1 - 100 Employee
    • Administrative Assistant
      • Oct 2010 - Jan 2013

      Successfully developed the company's email marketing campaign resulting in a 10% respondent rate for clinical studies. Collaborated on writing projects involving clinical trial brochures, fliers, and newsletters. Successfully developed the company's email marketing campaign resulting in a 10% respondent rate for clinical studies. Collaborated on writing projects involving clinical trial brochures, fliers, and newsletters.

    • Intern
      • Sep 2009 - Dec 2009

      Pitched story ideas to post on the label's website and blog. Wrote press releases promoting Lost Gold and its artists. Composed scripts and participated in voiceovers of online podcasts and YouTube videos. Pitched story ideas to post on the label's website and blog. Wrote press releases promoting Lost Gold and its artists. Composed scripts and participated in voiceovers of online podcasts and YouTube videos.

Education

  • Saint Joseph's University
    Bachelor of Arts, English, Communication Studies
    2006 - 2010

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