Director of Communications

• Jan 2021 - Present

Communications Specialist

• Feb 2019 - Apr 2020

Deployed communications strategies to help expand sales in a highly regulated industry through best practices in thought leadership programs, coordinating public relations (PR) programs, media relations, social media, awards recognition, marketing collateral, key product launches, and preparing presentations. Managed and directed the publishing of blogs, press releases, media interviews, awards submissions, internal communications and external communications, content positioning, and audio/video editing. • Rebranded company’s entire corporate image. • Established thought leadership blogs and executed integrated communications strategies for executives. • Led internal communications with the development of publications such as weekly newsletters and company announcements to foster transparency and support employee communication. • Managed scheduling and hosting of media and agency interviews. • Supported senior stakeholders through materials such as online messaging and talking points. • Managed vendor and agency relationships to expedite communication such as press releases and blogs. • Managed CEO’s social media profiles, increasing Twitter followers by 136% (YoY) and routinely positioned posts on LinkedIn as “trending” due to a 120% (YoY) increase in engagement. • Trained and coached organization on social media and provided strategic counsel to senior leadership. • Strategically led vendor relationship with Salesforce to enable more selling opportunities. • Directed the publication of press releases by increasing total by 140% (YoY). • Supervised the execution of video and audio setup at events and managed all video content. • Developed quarterly reports of analytics of digital content to provide key performance indicators (KPIs). Show less

Reporter

• Jun 2014 - Feb 2019

Prominent news reporter in New Jersey who covered local to national stories. Coordinated, produced, reported, anchored, and investigated some of New Jersey’s top stories. Conducted interviews with national figures such as Eli Manning and Christie Rampone. Covered stories spanning from headline news to sports to severe weather, such as the athletics crisis at Rutgers and hazing scandal in Sayreville. • Disseminated exclusive content to support an award-winning newscast. • Managed own operations of daily story coverage throughout New Jersey. • Hosted a weekly football show and managed all aspects including producing, editing, and writing. • Engaged on various social media platforms on a daily basis. • Supported company’s volunteerism and community advocacy initiatives such as speaking at schools. Show less

Sports Reporter

• Jun 2011 - May 2014

Uncovered exclusive stories and delivered content accurately and by deadline. Worked as a “one-man- band” acting as a producer, photographer, reporter, anchor, writer, and editor. • Named an Associated Press winner (‘13, ‘14), Murrow winner (‘14), and Emmy-nominee (‘14). • Gathered exclusive content to help make the company the top-rated newscast in the market. • Contributed 15% of content in daily newscasts. • Managed operations with limited resources both independently and as a team. • Managed scheduling, content production, story development, graphics, and equipment inventory. Show less

Reporter

• Jul 2009 - May 2011

Achieved full-time position after working 6 months as a freelance photographer. Reported for a hyperlocal news station with limited resources in the largest market in the country. • Produced, anchored and edited daily sports and features. • Researched and organized original content for newscasts. • Arranged interviews to help add to coverage agenda. • Assisted with operational aspects using limited resources both independently and as a team. Achieved full-time position after working 6 months as a freelance photographer. Reported for a hyperlocal news station with limited resources in the largest market in the country. • Produced, anchored and edited daily sports and features. • Researched and organized original content for newscasts. • Arranged interviews to help add to coverage agenda. • Assisted with operational aspects using limited resources both independently and as a team.

News Reporter / Sports Broadcaster

• Aug 2007 - May 2009

• Helped report for the only local morning and evening programs in the city • Traveled around metropolitan area for interviews and events • Assisted with play-by-play duties for the area’s high school sports teams • Acted as a mentor for students at the local university • Helped report for the only local morning and evening programs in the city • Traveled around metropolitan area for interviews and events • Assisted with play-by-play duties for the area’s high school sports teams • Acted as a mentor for students at the local university

News Anchor / Sports Broadcaster / Disc Jockey

• Aug 2005 - Aug 2007

• Anchored the station’s news program five days a week • Host of a one-hour music show twice a week • Developed the station’s first play-by-play sports broadcast • Directed and produced daily talk shows • Anchored the station’s news program five days a week • Host of a one-hour music show twice a week • Developed the station’s first play-by-play sports broadcast • Directed and produced daily talk shows