Kaelyn Balch

Graphic Design Coordinator at Texas Stars Hockey Club
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Columbia, Missouri Area
Skills

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Credentials

  • CPR/First Aid/AED
    American Red Cross
    Mar, 2013
    - Oct, 2024

Experience

  • Texas Stars Hockey Club
    • United States
    • Spectator Sports
    • 1 - 100 Employee
    • Graphic Design Coordinator
      • Jun 2018 - Present

      Worked with multiple forms of media: social graphics, web graphics, display ads, print ads, in arena signage, wall decals, video board graphics, tv graphics, sales collateral, promotional items. Created new branding, look, and feel, for each season. Ensured that it fell inline with the team’s overall brand. Designed graphics for print and digital advertisements, collateral, signage, social media, marketing, ticket sales, and web design. Redesigned all graphics each season to deploy new look and feel throughout. Created new look and feel for approximately 10 theme nights per season. Designed 12 game worn specialty hockey jerseys. Collaborated with Team Store Director to design apparel for official team store. Worked directly with printers and merchandise companies for in-arena signage production, sales collateral, in-game collateral, event signage, and promotional items. Worked directly with Corporate Sales Department, Production Department, Media Department, MarketingDepartment to ensure that brand look and feel was maintained throughout all graphics and products. Floor Director for all home games, communicating with the production team to ensure that the show ran smoothly. Show less

  • University of Missouri-Columbia Track and Field
    • Graphic Design Intern
      • Aug 2017 - Present

      -Created recruiting graphics for the top 2018 recruits in the country -Collaborated with recruiting coordinator on graphic ideas -Created recruiting graphics for the top 2018 recruits in the country -Collaborated with recruiting coordinator on graphic ideas

  • UMKC athletics
    • Graphic Design Intern
      • May 2017 - Aug 2017

      - Created graphics for social media for Straetgic Communications and Marketing department - Worked directly with coaches of all sports teams on recruiting graphics - Proposed and created a tutorial guide for athletic department on fundamentals of Photoshop - Created graphics for social media for Straetgic Communications and Marketing department - Worked directly with coaches of all sports teams on recruiting graphics - Proposed and created a tutorial guide for athletic department on fundamentals of Photoshop

  • University of Missouri- kansas City Strategic Marketing and Communications
    • Graphic Design Intern
      • May 2016 - Aug 2016

      - Assisted designers on projects for clients on campus - Worked with athletic department on graphics for social media - Assisted photographers and designers on photo shoots - Assisted designers on projects for clients on campus - Worked with athletic department on graphics for social media - Assisted photographers and designers on photo shoots

Education

  • University of Missouri-Columbia
    Bachelor’s Degree, Graphic Design
    2013 - 2017
  • University of Missouri-Columbia
    Bachelor’s Degree, Sport and Fitness Administration/Management
    2013 - 2017

Community

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