Experience

Smaller Things

• United States
• Retail Apparel and Fashion
• 1 - 100 Employee

• • Dec 2022 - Present

  • Create blog posts to be posted on company website sharing information about the brand’s message and goals• Assisted with Google PMAX campaign to drive more visitors to company website• Helped create SEO keywords used to grow web traffic to company website

• • Sep 2022 - Nov 2022

  • Conducting in-depth industry and competitor analyses using JTBD framework for D2C fashion brand• Leveraging Claritas Prizm clusters for geo-demographic and in-depth qualitative interviews todevelop segmentation and targeting strategy.• Recommending positioning strategy and developing marketing mix campaign to drive consumeradoption strategy


Amazon
• Bangladesh
• Advertising Services
• 1 - 100 Employee
• FC Associate

  • Jul 2021 - Present


HP

• Azerbaijan
• Online Media

• Marketing Consultant

  • Mar 2023 - Jun 2023

  • Evaluate country risk, attractiveness, and cultural distance to recommend prioritization and country segmentation strategy in the Asia-Pacific region • Conduct in-depth interviews with B2B clients to obtain insights on perceptions, opinions, beliefs, and attitudes about IT business services • Present a B2B marketing campaign to an HP executive proposing localization changes to their Customer Advocacy program in the Asia-Pacific region • Evaluate country risk, attractiveness, and cultural distance to recommend prioritization and country segmentation strategy in the Asia-Pacific region • Conduct in-depth interviews with B2B clients to obtain insights on perceptions, opinions, beliefs, and attitudes about IT business services • Present a B2B marketing campaign to an HP executive proposing localization changes to their Customer Advocacy program in the Asia-Pacific region



Bonfire.

• United States
• Travel Arrangements
• 1 - 100 Employee

• Marketing Consultant

  • Jan 2023 - Mar 2023

  - Conduct in-depth primary research with large- and medium-sized B2B customers using Qualtrics to understand brand positioning within learning & development category - Analyze data using SPSS and Excel and leverage analysis to create depth recommendations for brand repositioning and product strategy within learning & development category - Create and then present B2B marketing campaign to senior executives based on the analysis - Conduct in-depth primary research with large- and medium-sized B2B customers using Qualtrics to understand brand positioning within learning & development category - Analyze data using SPSS and Excel and leverage analysis to create depth recommendations for brand repositioning and product strategy within learning & development category - Create and then present B2B marketing campaign to senior executives based on the analysis


Horizon Chicago
• Retail Art Supplies
• 1 - 100 Employee
• Sales And Marketing Intern

  • Jun 2022 - Aug 2022