Experience

Bailey Lauerman

• United States
• Advertising Services
• 1 - 100 Employee

• Social Specialist

  • Jul 2022 - Present

• Social Coordinator

  • Sep 2021 - Jul 2022

• Social Intern

  • Jun 2021 - Aug 2021

  • Influencer Research and Optimization: Utilized GRIN influencer software to complete research and provide influencer recommendations to clients• Social Strategy: Worked with the BL social team to develop and implement organic and paid social campaigns; monitored and optimized current campaigns; oversaw reputation management• Client Relations: Participated in reporting calls with clients; pitched both a media and creative plan, produced entirely by the 2021 intern team, to Opera Omaha



Chadron State College

• United States
• Education Administration Programs
• 200 - 300 Employee

• Graduate Assistant for The Big Event

  • Aug 2020 - Oct 2021

  • Social Media Management: Manage and maintain The Big Event (@TheBigEventCSC) on a variety of social platforms (Twitter, Facebook, Instagram); implement a variety of effective campaigns to increase audience engagement and attract potential student volunteers• Project Management: Oversee an annual budget; maintain relationships with vendors to obtain quotes, proofs, and determine best fits for the budget and goals of the event; plan and execute a high-quality community service event with an attendance of 400-500 volunteers serving 40-50 locations• Leadership: Oversee a team of undergraduate students; develop and communicate clear, strategic team goals and deadlines; utilize knowledge of student strengths to inspire and generate highest outcome



Old Dominion University

• Higher Education
• 700 & Above Employee

• Public Relations Associate

  • Oct 2018 - Aug 2020

  • Collaborate: Discuss, coordinate, and problem-solve with colleagues • Manage analytics: Determine success of posts by viewing likes, interactions, clicks, and views on various social media handles; keep detailed record of changes • Photograph and design posts: Attend events, photograph, edit, sort photos to create enjoyable content for viewers • Collaborate: Discuss, coordinate, and problem-solve with colleagues • Manage analytics: Determine success of posts by viewing likes, interactions, clicks, and views on various social media handles; keep detailed record of changes • Photograph and design posts: Attend events, photograph, edit, sort photos to create enjoyable content for viewers