Ka ying Karen Tsang

Senior Search Engine Optimization Specialist at StockViva
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Contact Information
us****@****om
(386) 825-5501
Location
Hong Kong, Hong Kong SAR, HK

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Experience

    • Hong Kong
    • Financial Services
    • 1 - 100 Employee
    • Senior Search Engine Optimization Specialist
      • Jan 2022 - Present

      - Create a new blog page on Wordpress within one month - Keyword research and contact plan - Build up finance evergreen content - Arrange ,review editor daily work - Target financial keyword and draw new user for securities - draw 500 security new account opening within 2 months by SEO channel - Create a new blog page on Wordpress within one month - Keyword research and contact plan - Build up finance evergreen content - Arrange ,review editor daily work - Target financial keyword and draw new user for securities - draw 500 security new account opening within 2 months by SEO channel

    • Hong Kong
    • Technology, Information and Media
    • 1 - 100 Employee
    • Senior Search Engine Optimization Specialist
      • Aug 2019 - Nov 2021

    • Hong Kong
    • Technology, Information and Internet
    • 200 - 300 Employee
    • Specialist, Digital Content
      • Nov 2015 - Jul 2019

      - Develop and implement innovative social media content strategies to develop brand awareness and drive website traffic. - Monitor trends in social media tools, design and strategy. - Prepare regular report to keep monitoring Facebook insights and website pageview. - Using Google Analytics, Crowd Tangle, Facebook Business Manger to analyse user behaviour and traffic to improve online activities. - Perform ongoing keyword research including discovery and expansion, prioritisation and optimisation. - Monitor and track website traffic to improve/optimise keywords ranking(SEO). Plan and develop all Facebook channel Chatbots and analyse the results . - Develop & implement strategies for website, apps, Youtube, Facebook fan page (01生活, 01宅民黨) and manage/maintain the fan page, including Facebook post writing, video live streaming, photo editing & video editing. - Manage Facebook Advertising in order to drive traffic. - Communicate with internal parties to produce web contents for web channel. Show less

    • Graphic Designer
      • Jun 2015 - Oct 2015

      Participated in Brand design, including 13 packing boxes, booklet, catalog and website design. Participated in Brand design, including 13 packing boxes, booklet, catalog and website design.

    • Production Assistant
      • Jun 2014 - Apr 2015

      Participated in a team for network media production, mainly responsible for video editing and motion graphic design for TV programs. Time management is exercised to meet a tight deadline for broadcasting. Participated in a team for network media production, mainly responsible for video editing and motion graphic design for TV programs. Time management is exercised to meet a tight deadline for broadcasting.

Education

  • 淡江大學
    Bachelor's degree, Mass Communication
    2009 - 2013

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