Khalil Khouri

Senior Marketing Account Manager at Trademark Advertising
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Contact Information
us****@****om
(386) 825-5501
Location
Amman, Amman, Jordan, JO

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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Senior Marketing Account Manager
      • Mar 2023 - Present

      Conducting thorough market research and performing data analysis to generate valuable insights crucial for strategic decision-making, benefiting stakeholders. Collecting and analyzing both quantitative and qualitative data, providing stakeholders with comprehensive information for informed decision-making. Crafting compelling and impactful marketing campaigns that effectively resonate with the target market. Managing and nurturing a portfolio of key client accounts, ensuring long-term relationships with stakeholders. Developing and implementing account plans, strategies, and growth initiatives to drive revenue and meet or exceed sales targets. Serving as the primary point of contact for clients, addressing their needs. Collaborating with internal teams to align account strategies and deliver exceptional client experiences. Show less

    • France
    • Design Services
    • 1 - 100 Employee
    • Marketing and Communications Manager
      • Apr 2022 - Jun 2023

      Strategizing and executing media and digital campaigns tailored to clients' needs Devising and supervising digital campaign tactics Crafting press releases to communicate key messages, boost brand awareness, and secure media coverage Identifying and crafting main media messages Conducting research and creating reports, proposals, and presentations for new clients Create marketing strategies and goals to launch and market new products Crafting and refining press releases and promotional strategies Help shape clients' brand positioning and narrative Cultivating and upholding robust client connections Show less

    • Kuwait
    • Advertising Services
    • 1 - 100 Employee
    • Digital Marketing Manager
      • Aug 2021 - Apr 2022

      Lead a team of writers, graphic designers, developers, and Social Media executives Planned and managed content creation for 20+ clients Crafting marketing and social media campaigns and strategies, including budget planning, content ideation, and implementation schedule Provided creative guidance for all the agency’s clients (Social Media, digital ads, video content, photography, etc.) Created mood boards and storylines to help direct photographers and videographers Created and presented all marketing pitches for potential clients Provided creative guidance for all the agency’s clients (Social Media, digital ads, video content, photography, etc.) Created and optimized paid targeted advertisements Created lead generation and customer acquisition campaigns and strategies Ensured brand consistency in marketing messaging in collaboration with various departments Collected and analyzed user data generating comprehensive insightful reports improving future marketing strategies and campaigns Created onsite and offsite A/B tests and surveys Show less

    • United Kingdom
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Product Manager
      • Jul 2020 - Aug 2021

      Created and translated product strategies into detailed requirements and prototypes.Created and delivered technical requirement documents with features and corresponding justification from user experience, technical, and design perspectives.Conducted user and market research in order to build products that balance both business needs and user needs.Constantly collecting and analyzing feedback from customers, stakeholders, and other teams to shape requirements, features, and products.Coordinated and managed product and feature testing whenever a new change is implemented or a new product launched while running regular A/B tests.Maintained a prioritized and detailed list of future products, features, and requirements covering all of AlHudood’s initiatives.Collaborated with the marketing department ensuring communication is the best fit for the organization and product consumers.Introduced new products by analyzing proposed product requirements and product development programs.Developed and maintained an understanding of the product, market, and competition.Served as an in-house expert of AlHudood’s products and as the go-to person for all functional issues. Show less

    • Digital Marketing Manager
      • Aug 2015 - Jul 2020

      Managed all social media campaigns and content distribution. Managed advertising and budget spend using effective targeting, A/B testing, and evergreen campaigns.Regularly conducting qualitative and quantitative research.Regularly writing and editing content for website, print, and social platforms.Revamped communications and messaging on all Social Media platforms. Achieved a strong, visible social media presence that regularly goes viral reaching millions.Constantly identifying and acting on growth opportunities.Accumulated 600,000+ followers on social media platforms with excellent engagement rates. Created and managed an online community with more than 3500+ active members. Show less

    • Switzerland
    • Information Services
    • Account Manager
      • Jan 2018 - Feb 2020

      Managed five clients simultaneously. Created and implemented social media content strategies. Constantly editing and writing high-quality content Managed multiple Facebook groups to build strong relationships with future and existing customers. Handled all online paid campaigns and advertisement. Increased digital awareness, audience engagement, traffic, conversion and other preset goals. Managed five clients simultaneously. Created and implemented social media content strategies. Constantly editing and writing high-quality content Managed multiple Facebook groups to build strong relationships with future and existing customers. Handled all online paid campaigns and advertisement. Increased digital awareness, audience engagement, traffic, conversion and other preset goals.

    • Advertising Services
    • 1 - 100 Employee
    • Digital Marketing Executive
      • Jun 2016 - Feb 2017

      Conducted regular keyword researches in order to set which keyword phrases to bid on. Managed daily online campaigns, maintained and monitored keyword bids, account, monthly budget caps, impression share, and other account metrics. Maintained a constant high-quality score for keywords and PPC ads. Applied the appropriate analysis and optimization techniques to ensure that campaigns deliver consistently and achieve the advertiser's goals and objectives. Analyzed given data to find trends and make recommendations. Constantly working within budget while improving metrics like cost per click, conversion rates, etc. Show less

    • Jordan
    • Political Organizations
    • 1 - 100 Employee
    • Web Development
      • Jun 2016 - Sep 2016

Education

  • Princess Sumaya University for Technology
    Bachelor's degree, Computer Science

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