Justine Ramage
Marketing Consultant - Founder of KORZ at KORZ- Claim this Profile
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French Native or bilingual proficiency
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English Native or bilingual proficiency
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Bio
Experience
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KORZ
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France
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Marketing Services
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1 - 100 Employee
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Marketing Consultant - Founder of KORZ
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Apr 2017 - Present
- Marketing advisory : brand, segmentation, sales strategy - Marketing Writing : storytelling, entrepreneur story, marketing content (for website, brochure etc.) Customers : Servier Belgium, French Tech, Université Paris-Saclay, Biopredic, CRESS, Pop Learn, See You, Ar Stal, Les Compagnons Bâtisseurs, NCIT, LogiVitae. - Marketing advisory : brand, segmentation, sales strategy - Marketing Writing : storytelling, entrepreneur story, marketing content (for website, brochure etc.) Customers : Servier Belgium, French Tech, Université Paris-Saclay, Biopredic, CRESS, Pop Learn, See You, Ar Stal, Les Compagnons Bâtisseurs, NCIT, LogiVitae.
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Digital4Business
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France
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Information Technology & Services
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1 - 100 Employee
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Marketing & Development Director
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Dec 2015 - May 2017
D4B area of expertise : BtoB. Connectivity, logistic and maintenance of devices (smartphones, tablets and smart devices). 100 employees - €10 million turnover. - Member of the Group Executive Comitee - Staff management (team based in Paris/Mauritius Island) - Partnerships building - Communications management : PR, print, web, social medias (EN-FR) - Development of marketing collaterals : brochures, presentations, stands - Company business development - Events organisation : Salon MtoM (Paris), CES 2017 (Las Vegas) - New business set-up : offer creation, pricing, internal process design and implementation, staff training. Area of expertise : IOT, IT editors - Development of a multicanal selling strategy : direct and indirect selling - Creation and implementation of a new service for Microsoft : negotiation with MS US team, animation of MS french resellers
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SFR Business
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France
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Telecommunications
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700 & Above Employee
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IT Training & Marketing Consultant
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Mar 2014 - Sep 2015
- Marketing and communications (start-ups) • Web analysis : SEO / SEM • Brand positioning audit and recommendation • Marketing strategies and communication plan elaboration - Training / Change Management (SFR) • Information systems analysis : customer experience • Production of training material • Delivery of training sessions - Marketing and communications (start-ups) • Web analysis : SEO / SEM • Brand positioning audit and recommendation • Marketing strategies and communication plan elaboration - Training / Change Management (SFR) • Information systems analysis : customer experience • Production of training material • Delivery of training sessions
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SUEZ
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France
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Environmental Services
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700 & Above Employee
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Strategy Marketing Coordinator
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Sep 2011 - Dec 2013
• Market research and turnover analysis • Development of customer segmentation and key drivers definition • Marketing roadmap execution • Creation of marketing collateral, sales tools and website management • Support to Sales Representatives • Design and Implementation of a data management system (SharePoint) • Market research and turnover analysis • Development of customer segmentation and key drivers definition • Marketing roadmap execution • Creation of marketing collateral, sales tools and website management • Support to Sales Representatives • Design and Implementation of a data management system (SharePoint)
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ENGIE
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France
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Utilities
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700 & Above Employee
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Strategy Marketing Executive
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Aug 2009 - Aug 2011
Marketing Executive (Engie Headquarters - Global) • Development of industry sector reports • Support of a global customer turnover consolidation tool • Creation of marketing collateral on global services and cross-branches offerings • Marketing group activities coordination • Design of a Marketing SharePoint Marketing & Sales Coordinator (EU Branch) - Collaboration between marketing and customer service representatives: • Change management • Organisation of training on B2B energy services • Creation of marketing collateral and tools to support sales • Participation in customer segmentation and sales stratification projects
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Agence Précision
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Paris Area, France
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Communication Consultant
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Aug 2008 - Aug 2009
• Events organisation • PR • Development of communications tools • Business development • Strategic recommendations • Events organisation • PR • Development of communications tools • Business development • Strategic recommendations
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Education
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IDRAC Business school
Master's degree, Marketing and Brand strategy -
Université de Rennes I
Associate's degree, Communication and Related Programs