Experience

HighPoint Associates

• United States
• Business Consulting and Services
• 1 - 100 Employee

• Chief Operating Officer, Partner

  • 2018 - Present

  Los Angeles, CA Dual role as Client Partner and COO Revenue and Client Management: As Client Partner, oversee several million dollars in client engagement revenue, leveraging software and technology, consumer-retail, and B2B experience, knowledge, and relationships Internally: Oversee Legal/Contracting, Business Development, Staffing, Network Development, Finance, Marketing, HR, and IT Team buildout: Recruited and trained new partner, business development, and finance and accounting… Show more Dual role as Client Partner and COO Revenue and Client Management: As Client Partner, oversee several million dollars in client engagement revenue, leveraging software and technology, consumer-retail, and B2B experience, knowledge, and relationships Internally: Oversee Legal/Contracting, Business Development, Staffing, Network Development, Finance, Marketing, HR, and IT Team buildout: Recruited and trained new partner, business development, and finance and accounting team Data and FP&A inculcation: Instituted KPIs, operating cadence, and pipeline reporting Thought leadership: Anchored strategy and operational whitepapers, e.g., ‘Strategic Planning: You’re Doing it Wrong’ Show less



Mattel, Inc.

• United States
• Manufacturing
• 700 & Above Employee

• Group CFO and Senior Vice President

  • 2017 - 2018

  Multi-Business-Unit Global CFO: Led all FP&A, Investor Relations, Global Commercial Finance, Brand Finance, and Investment Fin. teams P&L turnaround: Partnered with new CEO to lead transformational strategy, analyst narrative, and $1B high-yield debt refinancing. Developed upfront $650M Structural Simplification efficiency program and $170M capital allocation plan. Finance Transformation: Optimized centralized financial model with business unit partnership

• Senior Vice President, Global Commercial CFO and Strategy + Interim COO, Strategic Technology BU

  • 2014 - 2017

  Greater Los Angeles Area Global Commercial Business Unit Leader: Finance, Strategy, Operations head for Chief Commercial Officer, Multi-billion Dollar Commercial business Unit Multi-regional leadership: Directed 200+ FTE, 4-continent FP&A, strategy, and accounting team P&L solidification: Consolidated N. America / International, integrating structure. Stabilized Year 2 global revenue +2%. Market portfolio strategy: Reallocated country investment, reset mature market commercial go-to-market… Show more Global Commercial Business Unit Leader: Finance, Strategy, Operations head for Chief Commercial Officer, Multi-billion Dollar Commercial business Unit Multi-regional leadership: Directed 200+ FTE, 4-continent FP&A, strategy, and accounting team P&L solidification: Consolidated N. America / International, integrating structure. Stabilized Year 2 global revenue +2%. Market portfolio strategy: Reallocated country investment, reset mature market commercial go-to-market approach. Emerging markets accelerated-growth execution: Exceeded competitive execution plan in select emerging markets, grew >30% pa. Post-Merger Integration: Integrated back-office, facilities, and consumer relations functions for $12M efficiencies associated with technology investments.

• Vice President and GM, Online Sales and Marketing

  • 2012 - 2014

  Group executive: Led 20+ FTE Amazon/Online Sales, D2C marketing, and strategy team for $3B Division P&L general management: Grew several hundred million dollar Amazon/Specialty business at above peerco rate each year Amazon Sales General Manager: Seattle lead. Re-negotiated trade terms and implemented channel pricing, exclusive product strategy, frustration-free packaging, flex fulfillment, other joint efficiencies to grow operating profit Executive Chair, Global Online… Show more Group executive: Led 20+ FTE Amazon/Online Sales, D2C marketing, and strategy team for $3B Division P&L general management: Grew several hundred million dollar Amazon/Specialty business at above peerco rate each year Amazon Sales General Manager: Seattle lead. Re-negotiated trade terms and implemented channel pricing, exclusive product strategy, frustration-free packaging, flex fulfillment, other joint efficiencies to grow operating profit Executive Chair, Global Online Sales Council: Formed 60-FTE team, enabling e-retail assets and strategy, globally. Digital marketing: Developed SEM/SEO, social, email, affiliate, other paid/earned conversion levers. Internal D2C/E-Retail leadership: Oversaw Mass e-commerce businesses Mattelshop.com, Fisher-Price.com, BarbieCollector.com, HotWheelsCollectors.com, MattyCollector.com, improving conversion and AOV. North American channel strategy: Identified, wrote and implemented distinct channel segmentation guardrails to differentiate omnichannel partners while simultaneously growing with Amazon.

• Vice President Brands Divisional Finance & Strategy

  • 2010 - 2012

  Group executive: Led 40+ FTE finance, retail analytics, and internal marketing strategy teams for $4B global brand group U.S. P&L management: Delivered record sales and profit each year. Pricing Center of Excellence: Established first Mattel Pricing ‘COE’ to inform segmented pricing implementation by brand. Grew Gross Margin +1 point while growing revenue. Entertainment in-licensing: Structured in-licensing relationships with Disney/Pixar, Warner Bros.… Show more Group executive: Led 40+ FTE finance, retail analytics, and internal marketing strategy teams for $4B global brand group U.S. P&L management: Delivered record sales and profit each year. Pricing Center of Excellence: Established first Mattel Pricing ‘COE’ to inform segmented pricing implementation by brand. Grew Gross Margin +1 point while growing revenue. Entertainment in-licensing: Structured in-licensing relationships with Disney/Pixar, Warner Bros., Nickelodeon. Marketing strategy: Formed divisional marketing strategy organization with internal consulting, bus. development charter.

• Vice President, Corp. Strategic Planning and Senior Director, Corp. Strategic Planning

  • 2006 - 2010

  Group executive: Established, recruited, managed global corporate strategy team, focusing on profit enhancement Pricing, Fisher-Price and Hot Wheels: Supported line architecture for multi-billion dollar F-P line, freeing inelastic segments from ‘magic’ pricing, yielding $15M profit. Re-evaluated Hot Wheels pricing via conjoint/elasticity analysis, preventing losses. Web monetization: Activated Mattel children’s sites revenue stream via inbound advertising. Developed Web 2.0… Show more Group executive: Established, recruited, managed global corporate strategy team, focusing on profit enhancement Pricing, Fisher-Price and Hot Wheels: Supported line architecture for multi-billion dollar F-P line, freeing inelastic segments from ‘magic’ pricing, yielding $15M profit. Re-evaluated Hot Wheels pricing via conjoint/elasticity analysis, preventing losses. Web monetization: Activated Mattel children’s sites revenue stream via inbound advertising. Developed Web 2.0 strategy. Asia sourcing: Based in China, formed lower-cost vendor model, purchasing materials on behalf of vendors, setting bid transparency, geographic migration, vendor LEAN training, with full potential tens of millions. Re-sourced multiple categories for 13% cost savings. Overhead efficiency: Ahead of 2008 financial crisis, sold-in 65-executive efficiency diagnostic company-wide, developing right-sizing, outsourcing, location-shift, span/layers, structure improvements, exceeded $100M target year 1. Procurement: Rang register for $70M run-rate sourcing savings. Consolidated vendors, renegotiated should-cost models. Capital deployment: Authored debt, equity, share valuation (TSR) plans for Board. Resulted in accelerated 55% dividend.

• Global Brand Manager

  • 2005 - 2006

  Marketing management: Grew global Large Doll P&L. Designed line architecture, oversaw demand creation, creative, product development, Web for Fisher-Price Little Mommy line globally. Directed Associate Brand Manager team, Design, Engineering, Finance, Research, Agency partners. Product development: Launched Fisher-Price Toddler line for incremental growth, 20 new products in year.

• Manager, Brand Strategy and interim Marketing Mgr

  • 2003 - 2005

  Led Brand strategy, experiential retail concept development, Direct-to-Retail (DTR) licensing strategy, and channel strategy Branded Experience: Developed Barbie experiential concept, presented to CEO of $2B partner, signed Letter of Intent. Retail Sales: Created account plan, Sales org. structure, processes to align Mattel and Wal-Mart. POS +8%. Retail Merch. and Promotion: Reformulated pricing/ads for direct retail stores. Rolled out direct, print, event collateral… Show more Led Brand strategy, experiential retail concept development, Direct-to-Retail (DTR) licensing strategy, and channel strategy Branded Experience: Developed Barbie experiential concept, presented to CEO of $2B partner, signed Letter of Intent. Retail Sales: Created account plan, Sales org. structure, processes to align Mattel and Wal-Mart. POS +8%. Retail Merch. and Promotion: Reformulated pricing/ads for direct retail stores. Rolled out direct, print, event collateral driving 5x uplift. Set inventory open to buy, supervised buyers, realized record sales in 11 new seasonal stores.



Bain & Company

• United States
• Business Consulting and Services
• 700 & Above Employee

• Consultant

  • 1997 - 2003

  Recruited as Associate Consultant out of undergrad; promoted twice in first 3 years, sponsored at business school. Case team leader for consulting analyst teams: Provided team training and mentoring under stretch goals/timeframes. High achiever awards: Received Best of Bain medals (best 5 client performances on West Coast) consecutive years. Director undergraduate recruiting: Presented on-campus, interviewed, realized 100% conversion each year.



Sears Holdings Corporation

• IoT Connected Home Solutions - Strategy Intern

  • 2001 - 2001

  Designed, fielded market research for TV-based, ‘connected home’ residential gateway trial, validated retail economics.