Justin Morley

Senior Account Supervisor at Lafayette American
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Contact Information
us****@****om
(386) 825-5501
Location
Livonia, Michigan, United States, US
Languages
  • English Native or bilingual proficiency
  • Spanish Limited working proficiency

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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Senior Account Supervisor
      • Mar 2022 - Present

      stockx / ford / toledo museum of art / kodiak cakes / spotify / netflix / sysco / argo ai / stellantis / new business stockx / ford / toledo museum of art / kodiak cakes / spotify / netflix / sysco / argo ai / stellantis / new business

    • Advertising Services
    • 400 - 500 Employee
    • Account Supervisor
      • Nov 2021 - Mar 2022

      OnStar (2021-2022)Led all content and social marketing initiatives for OnStar (General Motors).Coin Cloud (2021)Led the award-winning "Currency of Currency" campaign, directed by and starring Spike Lee, which opened an honest conversation about the inequality of money in America – and cryptocurrency’s place within.

    • Account Supervisor, Business Development
      • Aug 2019 - Nov 2021

      Pitch Leadership (New Business and Organic Growth)+ Daily leadership and management of multiple active pitches.+ Led development of written responses (RFI/RFP).+ Drove cost proposal development alongside agency management.+ Drove relationships with search consultants.Content Creation+ Assisted in writing, designing, planning, and developing agency credentials, pitch experiences, long-form responses, landing pages, and pitch presentations.+ Led all video production efforts, including occasional script writing and art direction as necessary. These efforts included agency videos, case studies, creative reels, and more. + Assisted in the creation of video and photo assets, including capture and edit within Adobe Creative Suite.External Marketing+ Assisted in developing and updating creative portals as necessary.+ Supported marketing, PR and social teams as necessary to contribute to agency communications.Department Management+ Assisted in defining goals for new business development.+ Mentored, coached and management of junior team members.Operations and Administration+ Assisted in updating and maintaining weekly status sheet and calendars.+ Assisted in developing “toolbox” of new business research resources.+ Assisted in developing new business playbook/checklist to aid in efficient pitch management. Show less

    • Senior New Business Creative Specialist
      • May 2018 - Aug 2019

      Splitting my time between the Creative and New Business departments, I had the opportunity to write for a couple brands, while maintaining my responsibilities on our dedicated new business team.Client Experience+ Meritage Homes+ Travelocity’s Roaming Gnome+ Cadillac MagazineAccomplishments+ Led or assisted the team in 9 new client wins, bringing significant new revenue to the agency.Responsibilities+ Daily interaction and leadership of internal pitch teams.+ Daily support and management of multiple active pitches.+ Led development (writing, art direction, production) of all video materials for the department, including case study videos, creative reels and more.+ Led development RFX responses, ensuring an on-time and quality response.+ Drove cost proposal development alongside agency management.+ Mentoring and coaching of more junior team members.+ Timeline and budget management.+ Consultant outreach.+ Various design and writing for long-form responses, internal comms and external marketing. Show less

    • Account Executive, Business Development
      • May 2016 - May 2018

      Reporting directly to the Chief Marketing Officer, my responsibilities included daily interaction and leadership of internal pitch teams, mentorship and coaching of more junior team members, day-to-day support and management of multiple active pitches, client communication, timeline and budget management, as well as various writing and design jobs, among other tasks.+ Supported and led business development efforts for the agency, including pitch development for new business and organic growth opportunities+ Responded to RFPs and other inquiries+ Proposal development+ Consultant outreach+ External marketing Show less

    • Assistant Account Executive
      • Sep 2015 - May 2016

      USAA+ Developed and maintained client relationships through day-to-day client communications.+ Assisted in strategic and creative development.+ Managed the day-to-day development and execution of a wide range of projects across all channels.+ Consistently created value for the client through on-time and accurate delivery of projects and exceeding expectations.+ Worked with account leadership to continuously improve the workload process and streamline efforts in order to be more efficient and effective. + Asked the right questions. Show less

    • United States
    • Retail
    • 700 & Above Employee
    • Pricing Specialist
      • Aug 2014 - Sep 2015

      + Executed and planned markdowns, marketing and promotions.+ Supported the coaching and development of associates.+ Managed and coached team on efficiency and accuracy.+ Drove sales and the brand experience.

    • Customer Experience Associate/Trainer + Coach
      • May 2012 - Jul 2014

      + Drove sales and adhered to brand standards.+ Served as go-to point of contact for new hires for additional training and coaching.

    • United States
    • Higher Education
    • 700 & Above Employee
    • Student Manager
      • Feb 2011 - Apr 2014

      + Managed 50+ student employees. + Maintained food and safety standards. + Coached and developed new employees. + Managed 50+ student employees. + Maintained food and safety standards. + Coached and developed new employees.

    • Development and Community Relations Intern
      • May 2012 - Dec 2012

      + Raised funds through their development initiatives and grant application processes. + Concepted television and radio campaign for 2012-2013 season. + Wrote press releases and distributed materials to local media. + Maintained contact with high-level donors. + Other office tasks as necessary. + Raised funds through their development initiatives and grant application processes. + Concepted television and radio campaign for 2012-2013 season. + Wrote press releases and distributed materials to local media. + Maintained contact with high-level donors. + Other office tasks as necessary.

Education

  • Grand Valley State University
    Bachelor of Arts (BA), Advertising
    2010 - 2014
  • Plymouth High School
    2006 - 2010

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