Experience

CMI Media Group

• United States
• Advertising Services
• 700 & Above Employee

• Senior Media Planner

  • Oct 2022 - Present



Refuel Agency

• United States
• Advertising Services
• 1 - 100 Employee

• Supervisor, Integrated Media Services

  • Jan 2022 - Oct 2022

• Integrated Campaign Strategist

  • Jan 2018 - Jan 2022

  • Develop actionable, integrated media strategies proactively and on behalf of client requests.• Manage the creation of strategies and take full ownership of the media pitch process by facilitating the completion of tactical media plans.• Ensure clear communication of plans both internally to directors and VPs as well as externally to clients.• Media negotiating with both print and online publishers. •Perform all buying, trafficking, and POP with print and online media for the delegated plans. Show less

• Media Specialist

  • Jan 2015 - Dec 2017

  • Manage all aspects of the media buying process including research, quoting, placement, and invoicing. • Oversee several major clients over an extended period of time. • Negotiate vendor rates to comply with client's budget, while maximizing company profitability. • Review advertising orders and client creative prior to media distribution. • Troubleshoot all errors and negotiate make goods.

• Data Analyst

  • Feb 2014 - Jan 2015

  •Contact and gather all aspects of vendor information including rates, mechanical,distribution, and demographic information• Liaise with advertising manager to determine additional information on a case- by case basis• Compile, sort and verify the accuracy and completeness of data before it is entered into the proprietary database.• Research supportive data for client proposals• Research media entities to potentially include Refuel's media offerings• Conduct market research using the phone, internet, industry books, libraries, etc. Show less



First Tee

• United States
• Non-profit Organizations
• 100 - 200 Employee

• Marketing Intern

  • May 2012 - Aug 2012

  • Creating and editing press releases • Promoting the organization through fundraisers • Attending meetings discussing the future of the organization and setting objectives • Contacting various businesses with donation and sponsorship requests • Creating and editing press releases • Promoting the organization through fundraisers • Attending meetings discussing the future of the organization and setting objectives • Contacting various businesses with donation and sponsorship requests