Experience

CMI Media Group

• United States
• Advertising Services
• 700 & Above Employee

• Senior Analyst, Data Analytics

  • Jul 2022 - Present

• Analyst, Data Analytics

  • May 2021 - Jun 2022

• Associate Analyst, Data Analytics

  • Jun 2020 - Apr 2021



Athena Global Advisors

• United States
• Marketing Services
• 1 - 100 Employee

• Brand Advocacy and Digital Communications Intern

  • Jan 2020 - Apr 2020

  - Conducted research and applied both structured and unstructured data analytics tools to evaluate opportunities and risks for clients’ brand perception- Aided in project management efforts to ensure client deadlines were met and deliverables were of the highest possible quality - Conducted research and applied both structured and unstructured data analytics tools to evaluate opportunities and risks for clients’ brand perception- Aided in project management efforts to ensure client deadlines were met and deliverables were of the highest possible quality



Reckitt

• United Kingdom
• Manufacturing
• 700 & Above Employee

• New Business Development Intern

  • Jun 2019 - Aug 2019

  - Initiated market research into whitespace channels; evaluating trends, profit potential, and brand fit- Collaborated with Brand, Trade, and Finance teams to develop 4P go-to market strategies into new channels- Presented $4MM net revenue opportunity to NSD’s with P&L breakdowns focusing on accretive margins- Supported team by evaluating customer trade-in opportunities, presentation building, and lead generation - Initiated market research into whitespace channels; evaluating trends, profit potential, and brand fit- Collaborated with Brand, Trade, and Finance teams to develop 4P go-to market strategies into new channels- Presented $4MM net revenue opportunity to NSD’s with P&L breakdowns focusing on accretive margins- Supported team by evaluating customer trade-in opportunities, presentation building, and lead generation



Reckitt

• United Kingdom
• Manufacturing
• 700 & Above Employee

• Trade Marketing Intern

  • Jun 2018 - Aug 2018

  - Owned a category analysis project; presented a recommendation to NSD’s with a $10.5MM POS opportunity- Conducted consumer insights surveys to supplement data analysis where company research was unavailable- Track 4P initiatives and in-market implementation to support sales account teams- Performed in-depth analysis using Nielsen syndicated data - Owned a category analysis project; presented a recommendation to NSD’s with a $10.5MM POS opportunity- Conducted consumer insights surveys to supplement data analysis where company research was unavailable- Track 4P initiatives and in-market implementation to support sales account teams- Performed in-depth analysis using Nielsen syndicated data



New Jersey Resources

• United States
• Utilities
• 300 - 400 Employee

• Financial Planning and Analytics Intern

  • Jun 2017 - Aug 2017

  - Financial Planning and Analytics department; worked on budgets, researched competitors, synthesized forecast data, and presented findings to management.- Learned about the business environment of an energy utility and the clean energy sector. - Financial Planning and Analytics department; worked on budgets, researched competitors, synthesized forecast data, and presented findings to management.- Learned about the business environment of an energy utility and the clean energy sector.