Toby Benador

Director at Just Another Agency
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Contact Information
us****@****om
(386) 825-5501
Location
Collingwood, Victoria, Australia, AU

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Experience

    • Australia
    • Business Consulting and Services
    • 1 - 100 Employee
    • Director
      • Jul 2010 - Present

      Boasting a plethora of tools in their wheelhouse Just Another has become known within the creative community as a company fiercely dedicated to supporting, encouraging and providing opportunities for some of the industries best creative talent. Unlike others of their kind Just Another is a creative management agency operating solely outside the box with a focus and passion for creating a visual and visceral experience with everything we put our brand too, covering not only the scope of artist representation but also mural projects, curatorial assistance, festival and event management, art consultancy, graffiti management (both strategy and implementation), publications and apparel.

    • Australia
    • Artists and Writers
    • 200 - 300 Employee
    • Guest Curator
      • Apr 2022 - Present

      An evocative reimagining of The Parthenon on the Acropolis in Athens, Adam Newman and Kelvin Tsang’s Temple of Boom is the NGV Architecture Commission for 2022, an annual series that invites Australian architects to create a work of site-specific, ephemeral architecture for the NGV Garden. A global architectural icon, The Parthenon, an Ancient Greek temple, is an apex symbol of Western civilisation, democracy and perfection. Temple of Boom celebrates these interpretations, while simultaneously expanding our understanding of the iconic Parthenon building and the enduring beauty it emanates. The likeness of The Parthenon will be painted with overlapping large-scale artworks by Melbourne-based artists, curated by Just Another Agency imbuing the ancient monument with further layers of meaning and drawing inspiration from the vibrant colours and artistic embellishments that defined the original building over two-thousand years ago. Adam Newman and Kelvin Tsang invite audiences to reflect on the conversations that are enabled when this ancient building is viewed in new and surprising contexts. In particular, the projects ask us to consider the effect of time on all architecture. Temple of Boom reflects the slow yet unstoppable processes of change that transform all cultural, geological and ecological systems. The geological forces that shape the world, layers that accumulate as cities grow over generations, the rise and fall of monuments set against a backdrop of social, political and cultural change. Taking its name from the vibrations of music, Temple of Boom is envisioned as a meeting place for the community and an outdoor venue for a diverse program of NGV-curated performances, programs and live music across the summer period.

    • Board Member
      • Mar 2021 - Aug 2022

      Centre for Projection Art produces meaningful artistic events, both challenging and beautiful to our audiences. Challenging what is possible we bring people together through their interaction with Projection Art. Projection art is beautiful. That’s why we work with both practising and emerging artists, to help them explore, learn and grow, pushing their talents and abilities towards exciting new boundaries. From staging workshops and mentorship programs, to running artist residencies and more, a big part of the work we do is about helping develop the practice of Projection Art in Australia. We’re also passionate about sharing what we do with others by producing and consulting on some incredible events that showcase the amazing scope and artistic beauty of Projection as an art-form, including the much loved Gertrude Street Projection Festival. The festival is Australia’s longest-running projection festival we have a reputation for discovering artists, uncovering places, exploring ideas and bringing together locals and visitors by night to experience playful, thoughtful and inspiring new media work. Our events are a chance to share what we love with the wider community and we celebrate the opportunity to bring people together.

    • Festival Curator
      • Jul 2019 - Mar 2020

      Can’t Do Tomorrow was a massive celebration of urban art and contemporary culture in one of the most iconic underground spaces in Australia: The Facility. Across 10 days, over 16,000 PEOPLE immersed themselves in a new way of consuming, or being consumed by, art. Work from 150+ notable names and emerging talent from the urban art scene was displayed and sold across the festival. Audiences feasted their eyes on a bunch of legendary artists, fed their brains with an international TALKS and WORKSHOPS program, and LISTENED to some of Melbourne’s top DJs in bars and secret spaces across the festival venue.

    • Australia
    • Technology, Information and Internet
    • 700 & Above Employee
    • Independent Consultant
      • Aug 2014 - Sep 2018

      Co-ordinating, curating and generally enlivening the Melbourne Redbubble office / artist / gallery space into something authentic and valuable both for Redbubble and for local Australian artists. Consulting on how to engage the community and artists within Australia. Develop and implement a range of programs, workshops, conferences and residencies through Redbubble Melbourne HQ. As well as assisting on their real-world marketing campaigns. Curatorship of any exhibition & pop-up shop to showcase Redbubble products and Artist in Residence development. Team building and development events for all Australian staff

    • Creative Director
      • Sep 2010 - Sep 2011

      Rancho Notorious is an independent gallery and cinema. Situated upstairs at 1000 Pound Bend striving to support and showcase local, national and international artists. Duties Included: Artist Liaison, Curation, Exhibition and Event Bookings, Cinema Bookings, Accounts, Website Development and Maintenance. Rancho Notorious is an independent gallery and cinema. Situated upstairs at 1000 Pound Bend striving to support and showcase local, national and international artists. Duties Included: Artist Liaison, Curation, Exhibition and Event Bookings, Cinema Bookings, Accounts, Website Development and Maintenance.

    • Creative Director
      • May 2010 - Sep 2011

      1000 £ Bend is one of the most unique spaces in Melbourne, comprising a bustling cafe, a massive gallery and events space and an air conditioned cinema space. Founded in 2009 it has quickly cemented its place as a focal point of Melbourne’s creative community. Duties included: Artist Liaison, Curation, Exhibition Bookings, Accounts, Website Maintenance, 1000 £ Bend is one of the most unique spaces in Melbourne, comprising a bustling cafe, a massive gallery and events space and an air conditioned cinema space. Founded in 2009 it has quickly cemented its place as a focal point of Melbourne’s creative community. Duties included: Artist Liaison, Curation, Exhibition Bookings, Accounts, Website Maintenance,

    • Australia
    • Individual and Family Services
    • Director
      • Apr 2007 - Dec 2009

      696 was a low commission based, free rental space, shop/indoor-outdoor gallery based in Brunswick, Melbourne Vic. Keen on supporting local, national and international talent and just cool shit in general. 696 opened on the 1st of April 2007 to provide a non-arrogant approachable space for emerging and established artists. With an eclectic goal, now synonymous with 696, all mediums, levels of talent and training are acknowledged - Tapping into the diverse reservoir of new Australian talent. The shop front offered a diverse range of products. With everything from Prints and Original artworks to Artist produced Clothing, Spray paint, Books and Magazines. It’s exhibition spaces consisted of an intimate second room branching off from the shop front that hosts fortnightly shows throughout the year. And an Organic outdoor gallery space open November to April for one night only events and exhibitions.

Education

  • Deakin University
    Graduate Diploma, Business (Art and Cultural Development)
    2021 - 2022
  • Swinburne University of Technology
    Cert IV, Small Business Management
    2009 - 2009
  • Jobs West
    Certificate IV, Training and Assessing
    2006 - 2007

Community

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