Experience

AiRISTA Flow

• Germany
• Software Development
• 1 - 100 Employee

• Marketing Consultant

  • Dec 2016 - Present

  Excited to be a part of this innovative company & team, AiRISTA Flow is the leading provider of RTLS - Real-Time Location Services. Recognized by Gartner, AiRISTA Flow provides BLE, Wi-Fi & RFID tags to track assets in Healthcare, Manufacturing, Mining, Hospitality Staff Safety & School Safety. My responsibilities include Tradeshows and booth creation, website maintenance, Press Releases, Customer and Product updates, Social Media updates and content creatition. Excited to be a part of this innovative company & team, AiRISTA Flow is the leading provider of RTLS - Real-Time Location Services. Recognized by Gartner, AiRISTA Flow provides BLE, Wi-Fi & RFID tags to track assets in Healthcare, Manufacturing, Mining, Hospitality Staff Safety & School Safety. My responsibilities include Tradeshows and booth creation, website maintenance, Press Releases, Customer and Product updates, Social Media updates and content creatition.



ConvergenceHealth.com

• United States

• Marketing Director

  • Jan 2006 - Jan 2016

  ConvergenceHealth was a Health & Wellness Solutions Integrator and Software company that provided comprehensive Health Risk Assessments and online programs and solutions to control health risks. As Marketing Director, responsibilities included developing & directing all aspects of Product & Corporate Marketing including: o Corporate & client websites, new product demo sites. o Email campaigns, social media campaigns, SEO and lead generation both internal & external. o Manage 3rd party vendors, partnerships & contracts. o Press Releases (Regional & International), Case Studies, Client Contracts, o Newsletters and Shareholder updates, PowerPoint presentations, Executive team presentations, budgeting & financials. o Tradeshow planning, booth development, Product & Corporate Collateral, Logo wear. o Customer Relations and Account management: o Account management support and collateral development for key accounts working with EVP of Sales. o Lead Product & Account Manager in securing and implementing Mexico Government Health & Wellness website for 6 million government employees. Development of website and UI, health risk assessments, nutritional & fitness programs, incentive/engagement programs & reporting - in Spanish. Managed both US & Mexican teams of developers, consultants, doctors, epidemiologists & designers, adhering to strict government regulations. o Lead presenter/trainer for the Reno-Tahoe Airport Authority Employees Health & Wellness Program. o Presentation and collateral development for Aetna, Humana, WorkPlace Options, Value Options, PrevenISSSTE. Show less



Corporate Visions

• United States
• Business Consulting and Services
• 100 - 200 Employee

• Vice President Marketing

  • Jan 2001 - Sep 2005

  Corporate Visions (acquired by Bay Group in 2013) is a Sales and Marketing Positioning company that trains hundreds of clients such as PeopleSoft, SAP, Oracle, Schlumberger, Siemens and Marriot, to dramatically increase market share by developing unique market positioning and messaging combined with dynamic sales presentation techniques. Responsibilities and accomplishments included reaching a sales goal of $12M while overseeing the following: · Supervised a team of trainers, designers, programmers and writers, to run national and international corporate product positioning and branding workshops for multiple teams at Siemens. · Development of all marketing material, messaging and events including website, brochures, collateral and national sales events in 12 cities in four months. · Developed new customer acquisition program. · Profit/Loss and feasibility studies, monthly reporting to Executive team. · Developed Web-based training automation system and support. · Managed Executive level clients including interviews, corporate-wide proposals, customer retention, success stories and public testimonials. · Recruited and managed graphic design and web development technical team, customer service and support, and instructor schedules. Show less