Product Owner

• Jan 2023 - Present

Product Owner

• Mar 2022 - Dec 2022

Marketing Tech Product Owner

• Aug 2021 - Mar 2022

Salesforce Marketing Cloud implementation at Telia Lithuania: - Development planning using Scaled Agile Framework - Working with both internal and external development teams - ​Implementing multi-channel user journeys - Business requirements refinement and roadmap co-planning CDP (Blueconic) implementation planning: - Business requirements refinements - Long term vision planning - Best practices sharing with other Telia entities. Salesforce Marketing Cloud implementation at Telia Lithuania: - Development planning using Scaled Agile Framework - Working with both internal and external development teams - ​Implementing multi-channel user journeys - Business requirements refinement and roadmap co-planning CDP (Blueconic) implementation planning: - Business requirements refinements - Long term vision planning - Best practices sharing with other Telia entities.

Product Owner (Marketing Tech)

• Jul 2020 - Jun 2021

Worked on omnichanel loyalty program (SmartNet), on customer data base enrichement and implementation of a marketing automation tool (Salesforce Marketing Cloud)

Product Owner (UX/UI, CMS)

• Sep 2019 - Jun 2021

- Co-creating the strategy and roadmap to improve the e-commerce shopping experience - Tracking and monitoring key performance indicators (Google Analytics)- Partnering with a UX/UI design agency for front end changes- Collaborating with the IT team: writing user stories and specifications- Running A/B tests for the new features. - Partnering with an agency for customer guided interviews- Feature testing

Digital Marketing Specialist

• Jan 2019 - Sep 2019

Working on marketing tasks related to the re-platforming project of 1a.lt, 1a.ee and 1a.lv e-commerces after their acquisition by Kesko Senukai Digital. - Took over and finished the process of expanding the category tree with the new assortment in senukai.lt / k-rauta.ee and ksenukai.lv (3x increase in available assortment)- Upgraded Google Analytics tracking of 1a.lt, 1a.ee and 1a.lv to be able to benchmark pre and post re-platforming results (working with Google Tag Manager)- Upgraded the cookie consent tab and tripled the percentage of non-necessary cookie consents (GDPR friendly solution) - Assisted on the SEO tasks for re-platforming- Coordinating the replication of the marketing XML feeds

Project Lead

• Aug 2017 - Dec 2018

• Managing a portfolio of various size client accounts (B2B, B2C) • Digital marketing campaigns planning and execution (mostly Facebook and Google Search/Display ads) • Performance tracking set up on Google Tag Manager • Analysing campaigns on Google Analytics, preparing monthly performance reports • Hiring and managing freelancers • Managing a portfolio of various size client accounts (B2B, B2C) • Digital marketing campaigns planning and execution (mostly Facebook and Google Search/Display ads) • Performance tracking set up on Google Tag Manager • Analysing campaigns on Google Analytics, preparing monthly performance reports • Hiring and managing freelancers

National Vice President

• Jul 2016 - Jul 2017

Responsible of coordinating the social project ran by AIESEC in Lithuania and of the B2C marketing (coordinating 5 branches in Vilnius, Kaunas, Šiauliai) Achievements: - 75 international interns brought to Lithuania- More than 10 projects organized- The projects were financially sustainable (without governmental aids) - Summer camp Find Your Way had 190 delegates- Improved aiesec.lt webpage- Spring membership recruitment plan fulfillment

Local Committee Vice President for Projects

• Jul 2015 - Jun 2016

- Strategic planning and ensuring the progress of the whole area of social projects- Training and management of team leaders of social projects- Application of Project Management tools- Carrying out necessary market research- Keep and develop working and informal culture in the local committee

Team Leader

• Mar 2015 - Jun 2015

Working on a summer camp with internation camp leaders. Managing a team of 5 people.

Team member of ''One Big World'' project

• Oct 2014 - Feb 2015

As a part of the organizational team of this project, I took part in the majority of the activities leading to the realization of this social project. I created some promo material: a logo, several videos, and a poster.I conducted interview’s to help with the selection of international interns, facilitators.Did fundraising calls and meeting. During the project I accompanied the interns to the special education schools where I translated their presentations and helped them with the activities.